Alicia Simons Email and Phone Number

Visit www.asimonsconsulting.com Alicia as Principal at A. Simons Consulting works hand-in-hand with authors and thought leaders with content to share to put them on a path towards their book, brand, and business goals. Alicia's services are highly customize-able and include:Value Proposition Development & Brand Messaging | Platform Audit | Platform Development | Book Launch Roadmap | Book Proposal Development | Network mobilization* Value Proposition Development & Brand Messaging:Identify and articulate each client’s most compelling audience- facing messaging. This becomes the strategic and language foundation for all ongoing promotion of the author’s content including website copy, keynote descriptions, bio, network outreach and more.* Platform Audit:Review the client's existing platform and offer specific recommendations about what and how to improve in alignment with each client's specific business goals.*Platform DevelopmentDevelop and elevate the client’s platform “planks,” which are necessary to rise in the market, including:- Website: Determine the site’s goals, best form and structure. Recommend, review and create content.- Social media & online best practices: Advise which vehicles best suit the client’s goals and how to optimally leverage each vehicle.- Speaking: Develop the strategy to increase each client’s speaking trajectory, refine message and recommend and develop needed marketing material.- Email outreach: Develop the strategy and template that suits each author’s voice, style, and message * Book Launch RoadmapCreate a customized publishing and marketing roadmap, offer pragmatic advice and clearly explain what needs to be done when, why, and how, and lay out the post launch “steady state.”* Network mobilizationCreate the outreach plan to mobilize the client’s network—arguably the asset most important to achieving an author’s goals.Contact Alicia@ASimonsConsulting.com to discuss your book, brand, and business goals.

As Senior Director of Marketing, Alicia worked with Bibliomotion authors, helping them achieve their goals for the books and beyond, focusing on crystalizing their market positioning, building their author platform, and deploying the book for maximum results.

Helping innovative authors develop their overall brand and maximize their visibility in the marketplace.

Specializing in effectively positioning products and services in a crowded marketplace. Clients include Food and Beverage, Independent Business initiatives, Not-For-Profit

Over a decade of brand management experience with Campbell including 4 years overseas as Marketing Manager -New Product Development for Biscuits Delacre in Brussels, Belgium, and 8+ years of U.S. Brand Management Experience with a focus on new product development and full P&L responsibility across a variety of leading consumer brands.