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10+ years of strategy, marketing, community management, and operations experience in tech startups and membership communities (Series Seed, A, B), FAANG companies (AWS), ad agencies (WPP & IPG), non-profits, membership businesses, accelerators (pre-seed), and venture funds (pre-seed and seed).Former founder and program manager of the Amazon Web Services (AWS) Chief Technology Officer Fellowship (CTOF) where I created and facilitated engaging and resourceful programming for 4,500+ early-stage CTOs across North America and around the globe. 🚀Passionate about supporting underrepresented founders; building a thriving entrepreneurial community in Richmond, VA; and getting my wings as an angel investor.Founder of The Broad | Style Weekly 40 Under 40 2018 | NAWBO Richmond Rising Star Honoree 2019 | Richmond Inno On Fire Community Blazer Winner 2019 | rvAwesome Micro Founder of The Year 2019 | Virginia Business 100 People To Know in 2020 | Member of the Female Founder Collective | Previous Startup Virginia Idea Factory Mentor and Virginia Commonwealth University da Vinci Innovation in Product Design and Development Mentor | 2022 AWS Impact Accelerator for Women Founders Mentor | 2022 AWS Startups North America "Rookie of the Year" Winner
Broad Operations
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- broadoperations.com
- Employees:
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Operations ConsultantBroad OperationsRichmond, Va, Us
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Broad Operations
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Head Of Member ExperienceHampton Jul 2023 - PresentNew York, Ny, UsOversee the member journey of a 1000+ member community for startup founders, including critical areas such as new member onboarding, core group experience, facilitator management, and the renewal lifecycle.• Own new member onboarding beginning at point-of-sale including: customer onboarding communications and events for 200+ new members quarterly. • Lead the Core Group experience of 100+ mastermind groups of high-growth entrepreneurs including: Supporting 50+ professional facilitators, developing core group curriculum and modules, owning group curation and launch operations for 15+ new groups quarterly, triaging all member support and customer experience needs during the core group experience, • Oversee survey and feedback data collection and analysis across core group surveys and 90-day surveys including: Tracking customer NPS, identifying and actioning customer support needs, monitoring new customer sentiment, analyzing customer retention risks and preventing attrition.• Responsible for renewal operations for 1000+ customer community including: Identifying renewal risks, addressing customer concerns, and developing a failed payment triage process for improved payment collection. -
Cto Fellowship Manager (North America), Startup Business DevelopmentAmazon Web Services (Aws) Jul 2022 - Jun 2023Seattle, Wa, Us• Manager of the AWS Chief Technology Officer Fellowship (CTOF) - an invite-only program run quarterly that provides access to technical resources (office hours with Solutions Architects), expert guidance (Firesides with late-stage CTOs), and networking opportunities with a global community of over 4,000 and growing seed-stage and venture-backed CTOs.• Led four program cohorts for a total of 1,000+ global early-stage CTOs (Q3 2022, Q4 2022, Q1 2023, Q2 2023), receiving highest CSAT scores for speakers and overall experience in program history.• Developed Program Management infrastructure for AWS Startup BD Programs Team including CRM Management and fellow experience tracking, application updates and flow/review improvements, updates to Office Hours booking process for both hosts and attendees, revision of and additions to all cohort communications templates.• Curated external speakers for Fireside Chats (Hiring & Managing; Goal Setting & Prioritization) and internal Solutions Architect hosts for Technical Office Hours sessions (Cost Optimization, Database Strategy, Modern Development, etc.).• Utilized no-code tooling to create landing page, application management flow, invitation processes for VC partners, interactive CRM database, and community workspace for pilot program.• Worked in partnership with VC Business Development team to curate programming elements and strategy.• Developed operations infrastructure for pilot CFO Fellowship - an invite-only program for CFOs and Finance Leads at Series A through Series C cloud-based startups.• Co-lead inaugural Global Women's CTO Fellowship cohort for 50+ early-stage CTOs -
Operations Lead: Founders Fellowship (Odf), Accelerator And Back Office (Odx), Community ProgramsOn Deck Aug 2021 - Jul 2022San Francisco, California, Us• Supported all program operations for the On Deck Founder Fellowship, ODF, including onboarding new Fellows into the community, executing on communications, and building internal no-code infrastructure to support the growing program of over 2,000 fellows• Responsible for curating and operationalizing a year-round weekly keynote speaker program featuring leading tech founders, top-tier VCs, and thought leaders from around the globe• Managed ODF Office Hours program, Community Calendar, and all speaker operations.• Assisted with event management for all ODF programming and Education ModulesOperationalized the launch of a global startup accelerator, ODX (terms: $125K/7%)• Managed onboarding operations for 125+ companies and 250+ founders in Q1'22• Programming management for year-round speaker series, guest workshops, and community efforts including keynotes from unicorn founders and VCs from a16z, Sequoia, and other top tier firms• Internal operations for the back office of a global early-stage startup accelerator investing in PropTech, Web3, Supply Chain & Logistics, FinTech, EdTech, Enterprise, Consumer, Deep Tech, and more industries• Owned onboarding, data, and operations infrastructure at the intersection of the back and front office for a portfolio of over 150 companies, 300 founders, and 30 advisorsThe Community Operations team worked across all On Deck programs (15+) to increase efficiency and scalability through centralizing operations and building process/infra for streamlined operations among five program clusters.• Supported operational excellence for over 15 programs and 10,000 fellows across the community.• Worked closely with the Community Experience, Ecosystem, and Network leads to support the entire customer journey.• Collaborated with product & engineering as well as no-code enablement teams to operationalize efforts. -
Outreach ManagerLighthouse Labs Rva Jul 2020 - Jul 2021Richmond, Virginia, Us• Responsible for recruitment, outreach, marketing, brand, press, partnerships, and alumni support at a nationally-recognized startup accelerator• Led first organizational rebranding in 9 years including website overhaul, introduction of new visual brand standards across all platforms, and brand strategy / architecture work• Introduced pipeline and recruitment improvements that resulted in a 2.5x increase in founder applications and 10% increase in finalist quality• Co-led a doubling of corporate partnerships and expanded grant application efforts that resulted in a 25% increase in revenue and support for the organization• Portfolio support for 72 alumni companies and over 125 founders with monthly programming and daily resourcing -
FounderThe Broad May 2017 - Jun 2020Richmond, Virginia, Us• Daily support for a community of 100+ members• Oversaw a 5-person team and year-round internship program• Managed "office" and physical space - 3,500 sq ft - including meeting rooms and private rentals• Curated and executed calendar of 100+ programs annually• Managed budget with revenues of $175K, self-funded, saw YoY growth, and achieved profitability within 3 months• Cultivated an online community of 6,500 with industry-besting engagement and open rates• The Broad was a co-working space and social club for womxn in Richmond, VA and the first space of its kind in the state. Over three years, The Broad hosted hundreds of meetups, workshops, and programs for the community and donated tens of thousands of dollars to grassroots organizations fighting for gender and racial justice in our community. -
Brand StrategistBerlin Cameron Jun 2016 - Dec 2017New York, Ny, Us• Creative brand strategist for full-service advertising agency (WPP)• Clients and pitches included: Capital One 360, GoodLooks, Gilt Groupe, Girl Up, Lexus, National Kidney Foundation, Quick Chek, Segura Viudas, Stella & Chewy's, Turkey Tourism, Uber, Underclub -
StrategistBerlin Cameron Jul 2015 - Jun 2016New York, Ny, Us
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Junior StrategistBerlin Cameron Oct 2014 - Jul 2015New York, Ny, Us
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Strategy CoordinatorJack Morton Worldwide Jun 2013 - Oct 2014Boston, Massachusetts, Us• Trend, market, and quant/qual research under Head of Strategy at experiential marketing agency (IPG)• Clients included: Anheuser-Busch InBev, Capital One Spark, Citibank, Cotton, Hertz 24/7, NBCUniversal, UPS, Verizon Foundation
Ali Greenberg Skills
Ali Greenberg Education Details
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Washington And Lee UniversityMinors: Poverty & Human Capability And Latin American And Caribbean Studies
Frequently Asked Questions about Ali Greenberg
What company does Ali Greenberg work for?
Ali Greenberg works for Broad Operations
What is Ali Greenberg's role at the current company?
Ali Greenberg's current role is Operations Consultant.
What is Ali Greenberg's email address?
Ali Greenberg's email address is gr****@****c-p.com
What is Ali Greenberg's direct phone number?
Ali Greenberg's direct phone number is +154023*****
What schools did Ali Greenberg attend?
Ali Greenberg attended Washington And Lee University.
What skills is Ali Greenberg known for?
Ali Greenberg has skills like Social Media, Market Research, Event Management, Powerpoint, Adobe Creative Cloud, Squarespace, Mailchimp, Simmons, Sysomos, Google Analytics, Copy Editing, Focus Groups.
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