Develop and refine Harry’s brand voice to ensure consistent messaging across all channels.Create compelling, on-brand content that resonates with target audiences.Implement brand voice in creative assets using Canva, producing high-quality visuals for campaigns.Oversee Harry’s social media presence, manage content calendars, and engage with followers to boost brand awareness.Designed and executed effective marketing strategies to drive brand growth and audience engagement.Align all marketing activities with brand objectives and audience needs.Regularly assess competitors' strategies to identify opportunities and stay competitive.Track and manage incoming leads, nurturing them through the marketing funnel to support sales.Use Monday.com to compile and share weekly reports on campaign performance, social metrics, and key KPIs.Leverage Monday.com to organize, track, and manage marketing projects, ensuring timely completion of deliverables.

Lead content development discussions to craft high-quality, engaging content that resonates with the target audience.Guide the creation of diverse content formats, including square posts, videos, collages, and stories.Regularly review the cost per lead for each campaign and marketing channel.Identify high-cost areas and take strategic steps to optimize or discontinue underperforming campaigns.Contribute ideas for valuable lead magnets that captivate and resonate with the audience.Ensure every social media advertisement invites action and encourages visitors to take the next step.Create campaigns that effectively reach the audience and convey the brand message.Conduct continuous A/B tests on ad copies, content variations, audience segments, and CTAs to identify the best-performing elements.Monitor campaign performance meticulously and reallocate budget resources from underperforming to top-performing campaigns to ensure optimal returns.

Collaborate with clients to understand business goals and create custom digital marketing strategies.Analyze market trends, competitors, and customer behavior to identify growth opportunities.Conduct SEO audits to improve search engine rankings.Optimize PPC campaigns for maximum return on investment (ROI).Develop and execute social media campaigns to boost brand visibility and engagement.Use analytics tools to track performance and refine strategies.Oversee content marketing strategies to ensure alignment with business objectives.Build strong client relationships, offering regular updates and data-driven recommendations.

Crafted engaging ad copies and developed ads for brand campaigns.Monitored CTR, CAC, and budgets to meet performance targets.Identified and resolved pixel issues and maintained daily inventories, resulting in improved ROAS.Delivered monthly campaign performance reports and insights to clients.Developed monthly media plans across multiple digital channels for brands.Regularly monitored and optimized campaigns using data-driven insights.Increased digital presence for brands by leveraging multiple channels.Conducted inventory analysis, audience insights, and sales forecasting.Designed and executed ad funnels tailored to specific KPIs.Managed pixel issues, event tracking, and commerce feeds.Grew newsletter and push notification subscribers to reduce marketing costs.Optimized ad funnels and allocated budgets effectively.Retargeted at multiple levels to maximize results.Collaborated with clients for media and creative requirements to boost ad performance.Managed and executed high-quality, cost-effective ad campaigns.Provided consistent support to clients during key launches and campaigns.Managed brand social media accounts and suggested SEO-optimized content improvements.

Define project scope, goals, and deliverables with detailed plans.Oversee daily project execution, ensuring timely and budget-compliant completion.Serve as the main client contact, providing updates and addressing inquiries.Ensure high-quality outcomes that meet or exceed expectations.Manage budgets, track expenses, and follow financial guidelines.Implement quality control to meet industry standards.Conduct regular reviews to identify improvements and apply best practices.Maintain precise project documentation and generate progress reports for stakeholders.

Formulating assignments in accordance with prescribed specifications. Editing assignments to ensure that they are accurate and well-presented. Liaising with the line manager to clarify assignment-related expectations, as needed. Submitting completed assignments in the stipulated format. Storing and filing copies of all completed assignments. I played a key role in the design, installation, testing, and maintenance of software management, eCommerce management, digital transformation, performance marketing, and SEO & SMM.

As a technical IT support/helpdesk employee, I was monitoring and maintained the computer systems and networks within an organization in a technical support role. Handle daily technical support activities on desktop support, data network, and server management. Set up desktop computers and peripherals and test network connections and Install and test desktop software applications and internet browsers. Test computers to ensure the proper functioning of computer systems and train end users on the usage of computer hardware and software. Develop and manage effective professional working relationships with contractor personnel, co-workers, and clients. Adhere to policies as per corporate manuals and directives. Extend computer support for systems’ software and hardware.