Alina Samson Email & Phone Number

Romania

Bucharest Metropolitan Area

Achievements: Salesforce CRM (development/implementation - including technical specification, products mapping, functional analysis). The system will be implemented for all Corporate and SME clients.Design dedicated tools for SME business segment in order to better monitor client portfolio, target achievement.Responsibilities included:- Analyze onboarding client process and propose improvements in order to ease up RM experience- Maintain or create tools to be used by RMs in order to optimize time spent on operational activity vs sales- Yearly client segmentation

Bucharest Metropolitan Area

Head of CRM (May 2015 – March 2020)Commercial Budgeting and Reporting Manager (Dec 2013 – May 2015)Head of Commercial Planning (Jan 2008 – May 2015)Achievements: Project owner for MIS (development / implementation – including technical specification, products mapping, testing, go live). The system is used by Planning and controlling department for all reports necessary in business areas, ISBD (Group reporting) and other counterparties.Create a standardize reporting system with a single “version of truth “– reports used from2008 until now for all business areas but also as a base for all verification done (including herealso the 2 mergers –CR FIRENZE and Veneto Banca)Develop and implement the methodology for sales performance measurement, targets per unit.Responsibilities included:- Develop tools to ease up the activity of the sales force (Pricing tracking tool, commercial activity monitoring, pipeline monitoring)- Evaluate and start the CRM implementation plan- Annual budget for all business areas (meaning Individuals, SB, SME, Corporate segments)- “3YP”- 3 Year Plan – Strategy on next 3 years on Business Lines- Develop and implement motivational schemes on sales campaigns for sales force.- Develop, test, and implement acquisition, retention and reactivation campaigns for clients.- Sustain business by generating leads for sales increase- Create and implement sales campaigns for sales force.

Bucharest Metropolitan Area

Achievements: Part of Retail Merger Team in charge with retail errors correction, testing, mapping the missing products, migration of the nonstandard commissions, etc. Process finalized with only 200 errors out of 500 ths. customers databaseResponsibilities included:- Branch Expansion Project – forecast the breakeven point on new branches to be opened (sales evolution on 7 years).- Develop and implement MBO methodology by role/position and create standardize reports that indicates the level of achievement.- Develop incentive schemes for push special products- “3YP”- 3 Year Plan – Strategy on next 3 years on Retail Division- Commercial plan based on Budget figures- Develop specific reports for Network, Sales Department, Products Development Department

Bucharest Metropolitan Area

Supporting the requests addressed to UCI Group for products improvements with analysis and statistic information. Obtain a favorable answer for 4 out of 5 items requested.Responsibilities included:- Annual Retail Budget based on market trends, previous sales activity, seasonality and sales force- Develop strategies to maximize relationship and performance of key accounts

Kpi Certification, Identification, Monitoring, Analysis Of Key Performance Indicators

Leadership Academy, Training Program For Managerial And Leadership Skills

Finance, Banking, Stock Exchanges

Informatics

Informatics; Certificate of Programmer Assistant