Adfaber is a unique NGO with a powerful social impact through many tech educational programs implemented all over Romania. My goal as a Program Director is to take forward the Adfaber accomplishments in the educational field, empowering pupils, teachers, and parents with digital knowledge and abilities.Even since 2013, more than 2 million children from all over Romania benefit from Adfaber programs, which provide them FREE access to the most used programming languages, national and… Show more Adfaber is a unique NGO with a powerful social impact through many tech educational programs implemented all over Romania. My goal as a Program Director is to take forward the Adfaber accomplishments in the educational field, empowering pupils, teachers, and parents with digital knowledge and abilities.Even since 2013, more than 2 million children from all over Romania benefit from Adfaber programs, which provide them FREE access to the most used programming languages, national and international competitions, mentoring programs, and career opportunities.We strongly believe in the transformational power of tech education for the children's future and for our entire society since we are surrounded by a digital reality. We are aware that if a pupil without material possibilities learns any of the digital skills proposed in our programs, he transforms not only his life but his family and community' life. Show less

Paused career to pursue other interests and achievements:- Travelled across the globe exploring diverse cultures; - Self-improvement courses: Creativity, Problems Solving and Decision Making; Programming languages; Stock Trading and investments;- Freelance Content editing projects: Edited and published three self biography books for an Israeli- Romanian Author; Edited, published, and maintained several FB movie pages directed by acclaimed Romanian art film director: Radu Gabrea;

Project management and marketing & PR campaign of MEDIAS CENTRAL EUROPEAN FILM FESTIVAL (MECEFF) - 2014, 2015, and 2016 editions.Marketing, PR, and distribution of "The Red Empress - The life and adventures of Ana Pauker" (2016), a Radu Gabrea short film; the feature film "A Love Story, Lindenfeld" (2014), directed by Radu Gabrea and "Gei Oni" / "Valley of Strength" (2010), director: Dan Wolman.Organizing, in collaboration with Romanian Cultural Institute, of the musical and film… Show more Project management and marketing & PR campaign of MEDIAS CENTRAL EUROPEAN FILM FESTIVAL (MECEFF) - 2014, 2015, and 2016 editions.Marketing, PR, and distribution of "The Red Empress - The life and adventures of Ana Pauker" (2016), a Radu Gabrea short film; the feature film "A Love Story, Lindenfeld" (2014), directed by Radu Gabrea and "Gei Oni" / "Valley of Strength" (2010), director: Dan Wolman.Organizing, in collaboration with Romanian Cultural Institute, of the musical and film event "Avram Goldfaden's Days" (June 14 - 17, 2014); Radu Gabrea Retrospective in Tel Aviv (July 2014); Miami and New York Retrospective (October 2014); Berlin (June 2015); Seattle and New York (November 2015); Paris (May 2016), etcCoordinated the participation of feature film "A Love Story, Lindenfeld" directed by Radu Gabrea, in numerous national and international film festivals: Bogota International Film Festival, San Diego Film Festival; UCIN Literary Screenings Festival - Best Director Award: Radu Gabrea; Thessaloniki International Film Festival; Cannes Film Festival - Marché du Film; Romanian Film Week in Nice, etcMarketing campaign and release of the autobiographical volume "Teacher and vocation", by Maria I. Gabrea (collaboration with Vasile Alecsandri University from Bacau), and many other projects. Show less

Palos & Sons is an IT company based in Bucharest, Romania, having as its main activity field the development and implementation of advanced integrated software solutions for companiesand as well as government agencies, software consulting and web hosting providers.Here I developed the online marketing and communication strategy in order to achieve top-notch brand identity and business objectives for one of the company's largest projects, chroot.ro hosting services.Of course, I also… Show more Palos & Sons is an IT company based in Bucharest, Romania, having as its main activity field the development and implementation of advanced integrated software solutions for companiesand as well as government agencies, software consulting and web hosting providers.Here I developed the online marketing and communication strategy in order to achieve top-notch brand identity and business objectives for one of the company's largest projects, chroot.ro hosting services.Of course, I also tracked down the active trends within the web-hosting online market, as well as carefully monitoring the active competitors. I also implemented and optimized specific marketing actions and techniques - display advertising campaigns, Google AdWords, media partnerships, e-mail marketing campaigns, as well as newsletters.Last but not least: developing promotional campaigns, achieving media plans, campaign optimization, managing the whole portfolio of business clients and as well as individuals, prospecting the market in order to identify possible business opportunities, implementation of integrated customer loyalty programs, optimizing communication within the company's departments, periodic reporting using Google Analytics data, WHMCS and other monitoring and reporting site tools. Show less

Acting as Advertising & Communication Director within the company I had the challenging job to :- develop, implement and optimize the communication and marketing strategy for the peTeava.ro brand identity;- increase audience data using specific methods, achieve sales target.What is peTeava.ro you ask? Well, it's a video sharing portal, ranked top 10 in Romania's Entertaining Websites category, having more than 400k unique visitors per month.When not busy with the above… Show more Acting as Advertising & Communication Director within the company I had the challenging job to :- develop, implement and optimize the communication and marketing strategy for the peTeava.ro brand identity;- increase audience data using specific methods, achieve sales target.What is peTeava.ro you ask? Well, it's a video sharing portal, ranked top 10 in Romania's Entertaining Websites category, having more than 400k unique visitors per month.When not busy with the above, had to :- design special campaigns that would lead to the website interactivity's development. Needed to increase the number of active users by getting their loyalty as well as getting the necessary feedback for optimizing the website's structure and content;- promote the brand via online, outdoor, print, radio, TV and so on and also developing media partnerships together with the organizers of the biggest concerts and events held in Romania: Red Hot Chili Peppers, Lady Gaga, Leonard Cohen, Jose Carreras, Roxette, Guns n 'Roses, The Cranberries, Patricia Kaas, Iron Maiden, Sting, B'estFest, and so on.One of the most challenging tasks that I also had while being Advertising & Communication Director at Palos & Sons was to identify and apply as needed new growing business opportunities given by the peTeava.ro application launched in collaboration with Samsung on 2011 and 2012 Samsung Smart TVs. This special project included both the Smart TV app creation and its promotion on the peTeava.ro website.I also optimized the performance figures of the advertisers campaigns, achieving a CTR three times higher than the market average by implementing special interactive projects, such as "The Internet is too big?", innovative exposure modes, like the "Mosaic" project and also special projects in video player. Show less

Sanoma Hearst Romania is the largest magazine publisher in Romania, with more than 150 employees and a turnover of 15 million EUR.While being Advertising Sales Director for Sanoma Hearst's "Today's Woman" publication I was in charge of :- Promoting the image, special projects, and the publication "Today's Woman", the most popular weekly magazine for women in Romania, with an average sales of 70.299 copies per issue;- Ensuring the quality of selling advertising space's services;-… Show more Sanoma Hearst Romania is the largest magazine publisher in Romania, with more than 150 employees and a turnover of 15 million EUR.While being Advertising Sales Director for Sanoma Hearst's "Today's Woman" publication I was in charge of :- Promoting the image, special projects, and the publication "Today's Woman", the most popular weekly magazine for women in Romania, with an average sales of 70.299 copies per issue;- Ensuring the quality of selling advertising space's services;- Creating and developing professional relationships with advertisers - media agencies and direct customers;- Identifying and applying new solutions to increase sales, new business opportunities, and promoting client companies;- Drawing effective advertising plans and PR campaigns for direct clients; - Constant market and results monitoring in order to properly evaluate the efficiency of team actions. Show less

While being Advertising Sales Director for Intact Media Group publications I was in charge of :- Promoting the image, projects and the following publications issued by the Intact Media Group: "Financial Week" - the most read weekly business publication in Romania and "The Financial" - the business daily having the fastest growing among the same publications in Romania;- Ensuring the quality of selling advertising space;- Creating and developing professional relationships with the… Show more While being Advertising Sales Director for Intact Media Group publications I was in charge of :- Promoting the image, projects and the following publications issued by the Intact Media Group: "Financial Week" - the most read weekly business publication in Romania and "The Financial" - the business daily having the fastest growing among the same publications in Romania;- Ensuring the quality of selling advertising space;- Creating and developing professional relationships with the Group's clients;- Create advertorials on both print and online campaigns in support of advertising in developed publications;- Identifying and applying new solutions to increase sales, new business opportunities, and promoting client companies;- Constant market monitoring. Show less

Mediafax Group is among the biggest players on the publisher market with a portfolio that includes a large number of market-leading brands including "The Financial Newspaper", "Business Magazine", "ProSport", "The One" and that is having millions of print and online consumers.Here I was in charge of:- Promoting the image, special projects, events, and newspaper supplements for the "Financial Newspaper" - the leading media business in Romania, as well as for the weekly "Business… Show more Mediafax Group is among the biggest players on the publisher market with a portfolio that includes a large number of market-leading brands including "The Financial Newspaper", "Business Magazine", "ProSport", "The One" and that is having millions of print and online consumers.Here I was in charge of:- Promoting the image, special projects, events, and newspaper supplements for the "Financial Newspaper" - the leading media business in Romania, as well as for the weekly "Business Magazine";- Coping excellent with annual sales target by providing quality services for advertising space sale;- Managing and developing clients' portfolio and their loyalty;- Streamline the campaigns' results through special projects and customized solutions according to the specific business needs, the desired target, and the budget for each advertiser;- Monitoring trends in the business press and competition, reporting periodically to generate new solutions to increase sales for the "Financial Newspaper"'s advertising space. Show less

At LunchTime Catering I was in charge of:- Launching and market-positioning of the company;- Enhance the client portfolio through sustained marketing and PR campaigns;- Creating the "LunchTime Events" and "LunchTime Delivery" departments;- Generate new solutions for achieving the business objectives like catering large events such as CERF 2005, an annual job fair at the Politehnica University of Bucharest, catering events from large companies like ZTE, Vodafone, RAIFFEISEN… Show more At LunchTime Catering I was in charge of:- Launching and market-positioning of the company;- Enhance the client portfolio through sustained marketing and PR campaigns;- Creating the "LunchTime Events" and "LunchTime Delivery" departments;- Generate new solutions for achieving the business objectives like catering large events such as CERF 2005, an annual job fair at the Politehnica University of Bucharest, catering events from large companies like ZTE, Vodafone, RAIFFEISEN Bank;- Prospecting active markets, managing and developing client portfolio, business, and individuals;- Presenting the LunchTime Catering personalized services;- the LunchTime Delivery sales growth by launching products and success services: promotions, subscriptions, loyalty programs. Show less

As a TV editor for some of Intact Media Group's entertainment programs I was in charge of:- Gathering information from the general knowledge fields, adapting it to various levels of difficulty for each stage of the competition;- Selecting the competitors;- Initiating and developing partnerships with celebrities and public figures in order to gain their attendance to those specific programs;- Constant monitoring of audience data, trends, and competition in order to optimize… Show more As a TV editor for some of Intact Media Group's entertainment programs I was in charge of:- Gathering information from the general knowledge fields, adapting it to various levels of difficulty for each stage of the competition;- Selecting the competitors;- Initiating and developing partnerships with celebrities and public figures in order to gain their attendance to those specific programs;- Constant monitoring of audience data, trends, and competition in order to optimize real-time broadcasting format;- Active participation to each filming session of the respective entertainment programs. Show less