Alina Khan

Alina Khan Email and Phone Number

Marketing Analyst @ Aam Creative
New York, NY, US
Alina Khan's Location
New York, New York, United States, United States
About Alina Khan

I’m a marketing analytics professional and entrepreneur with a strong background in management consulting, data-driven marketing strategy, project management, and event planning. I earned a Bachelor of Arts in International Relations and a Master of Science in Marketing Analytics from The University of Texas at Austin. Throughout my education, I developed proficiency in tools like R, SQL, Python, Tableau, and Google Analytics, and gained hands-on experience in advanced analytics, including regression modeling, A/B testing, and forecasting. I also gained many qualitative skills such as marketing management, branding, consumer behavior analysis, dynamic pricing, and more. I’ve worked at Credera, a boutique consulting firm, and Oracle, managing client relationships and delivering data-driven insights across industries like healthcare and government. I also co-founded Delta Theta Mu, the first multicultural sorority at UT, where I honed my leadership and strategic skills.Today, I run The Wedding Project, an event planning business where I combine my passion for creativity, organization, and client service. I’m always looking for opportunities to collaborate and leverage my skills to drive impactful results.Let’s connect!

Alina Khan's Current Company Details
Aam Creative

Aam Creative

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Marketing Analyst
New York, NY, US
Alina Khan Work Experience Details
  • Aam Creative
    Marketing Analyst
    Aam Creative
    New York, Ny, Us
  • The Wedding Project
    Founder
    The Wedding Project May 2024 - Present
    New York City Metropolitan Area
    - Launched a wedding planning business specializing in South Asian and Middle Eastern weddings, offering full-service planning, multi-event coordination, and day-of management- Developed personalized planning templates & budget estimators, enabling clients to easily manage costs & timelines- Managed vendor selection & negotiated across various categories, including venues, catering, decor, photography, achieving 10-20% reduction in costs while ensuring alignment with clients' budget, culture, & aesthetic preference- Created comprehensive wedding websites, registries, and invitations, utilizing Canva for custom stationery designs, enhancing client engagement and satisfaction- Implemented a hands-on approach to planning that incorporates aesthetic planning, DIY ideation, & playlist curation, fostering a unique and memorable client experience- Met with clients on a weekly basis to ensure satisfaction and productivity
  • Credera
    Management Consultant
    Credera Jul 2023 - Apr 2024
    Houston, Texas, United States
    - Novartis Pharmaceutical Website Migration: Designed wireframes in Figma for QA checks, performed frame-by-frame quality assurance, and conducted a website review process for each site over a 4 month period- Eli Lilly Pharmaceutical Generative AI Initiative: Gathered requirements from the client, formulated a business proposal, & crafted a presentation to pitch an in-house Generative AI tool within a 1 month timeline- Windows USA Salesforce Integration: Demonstrated expertise in project management, business analysis, & client communications, working simultaneously on 2 workstreams & delivering results within a 4 month timeline- Collaborated closely with Salesforce to align new features with client needs & developed a comprehensive training plan and timeline for Windows USA employees to adapt to 400 new Salesforce features- Planned User Acceptance Testing of new Salesforce features to validate product functionality & user experience- Owned the task of providing weekly updates to the client steering committee, offering insights into project progress & strategic decision-making by consolidating KPIs such as budget & revenue for executive leadership- Windows USA Finance Portal Automation: Served as the primary point of contact for finance portal automation initiatives, organizing meetings to align on project updates, requirement gathering, & demos to drive efficiency & process improvement; decreased loan application submission time by 40%- Led daily stand-up meetings, sprint planning, & retrospectives for 15 person team, both internally & client facing- Utilized agile tools such as Jira to track progress, manage backlogs, & visualize workflows to streamline progress- Served as a liaison between key stakeholders, various client teams, & consulting/development teams, ensuring clear communication and alignment of priorities and expectations
  • Tiktok
    Marketing Intelligence Data Analyst Intern
    Tiktok Jan 2023 - May 2023
    Austin, Texas Metropolitan Area
    - Implemented ETL (Extract, Transform, Load) processes utilizing data wrangling techniques to perform regression analyses using linear regression, aimed at evaluating growth & forecasting sales in the fashion sub-vertical- Identified KPIs by analyzing 8000+ B2C client data to optimize targeting strategy- Converted 300+ qualitative inputs into binary data in order to run hierarchical linear models in R studio and Excel- Streamlined data cleaning with Python, reducing manual effort by 60% and accelerating insights delivery
  • Oracle
    Account Manager
    Oracle Jul 2021 - Jul 2022
    Austin, Texas Metropolitan Area
    - Advised clients on how to best leverage their existing Oracle environment by helping them understand their needs- Managed thousands of state/local government accounts in 3 US territories (15 states) by setting up 1-on-1 meetings on a daily basis, translated technology in a simplistic way for clients to better understand how Oracle will meet their needs- Conducted B2B marketing and provided solutions to client problems regarding data security management by suggesting technology that has increased security, storage, efficiency, & more for similar organizations in the past- Marketed large scaled events, such as Oracle Database World, to clients using Oracle marketing channels- Built relationships with active clients, staying in touch frequently and touching base bi-weekly
  • European Union
    Media Analyst Intern
    European Union Jun 2019 - Aug 2019
    Brussels Region, Belgium
    - Shadowed Jon Kyst, head of the EU Media Taskforce; wrote 10 articles regarding the creation/effects of online propaganda. - Attended EU Council meetings regarding the spread of misinformation across various social media apps and the solutions. - Dissected propaganda on Facebook, learned how the EU was handling the spread of false information via social media.

Frequently Asked Questions about Alina Khan

What company does Alina Khan work for?

Alina Khan works for Aam Creative

What is Alina Khan's role at the current company?

Alina Khan's current role is Marketing Analyst.

What schools did Alina Khan attend?

Alina Khan attended The University Of Texas At Austin, Texas Mccombs School Of Business, Københavns Universitet - University Of Copenhagen.

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