Aline Salgado Email & Phone Number

State Of Minas Gerais, Brazil

Belo Horizonte, Minas Gerais, Brasil

Brazil

Brazil

São Paulo, Brasil

Planejo e coordeno a execução das estratégias da área de Marketing de Afiliados, focada na expansão da rede de afiliados, geração de novos clientes e aumento da capilaridade da marca.Para possibilitar que nosso Programa de Associados ganhe cada vez mais visibilidade, tração e afiliados satisfeitos e engajados, estou formando um time de pessoas proativas, criativas e determinadas que dividam comigo essa missão.Funções:• Recrutamento e seleção de pessoas• Desenvolvimento profissional da equipe• Definição e controle de budget• Levantamento, projeção e acompanhamento de OKRs e KPIs• Definição de estratégia da área e atividades a serem desenvolvidas• Prospecção, relacionamento e negociação com novos parceiros• Negociação de evoluções de produto com outras áreas da empresa

Belo Horizonte

Apart from beeing a Product Manager, I also lead Hotmart's B2B Product Team, developing processes, people and knowledge share.

Belo Horizonte

I work from the conception of the product idea, understanding market opportunities together with the needs of the stakeholders, to the development planning stage, grooming the backlog, aligning goals with the development team and the project scope around these goals, making projections, defining metrics of success and analyzing indicators related to product's performance. My references are Lean Startup concepts, Agile Methodology models (Scrum and Kanban), the knowledge I acquired about the difficulties and needs faced by clients working as a Customer Success Account Manager and what I learned over almost 4 years of career in Hotmart working daily in the Digital Business market.Roles:• Analysis of product metrics in external softwares (Google Analytics, Power BI and others) and internal ones;• Development of product improvement projects based on the analysis of the metrics and feedback received from stakeholders;• Development of new products and improvement of already-launched products• Backlog grooming in JIRA, evaluation of its priority according to delivery of value for users and company;• Planning product activation campaigns with the Product Marketing team;• Prototyping;• Customer surveys;• Benchmarking;• Definition of quarters' goals for the development team;• Design of the scope of projects to be developed in the quarter; • Calls and face-to-face meetings with stakeholders;• Meetings with the development team to understand the demand to be implemented and to monitor its implementation;• Technical and commercial training on the product for commercial team;• Participation in events to contact users and events related to the managed product.

Belo Horizonte

Working as a high-performance-customer Account Manager on the Customer Success team, I had the chance to be in contact with the top Digital Business experts in Brazil, heavy users of Hotmart's solutions. During this time, I learned sales and persuasion techniques, lead attraction and customer loyalty, following and being a referrence to customers in their product launches and helping improving evergreen products, as well as understanding more about digital business management and online entrepreneurship.Roles:• Offer personalized customer service, through the daily monitoring of the KPIs of their products and sales, and analysis of possible changes in the strategy followed by them in their business in order to maximize their sales;• Assist in Hotmart services and tools setting up and use in order to improve customer's digital business and boost their sales;• Make business trips to visit clients, know their routine, understand their needs and assist in their business management;• Participate in Digital Business events.

Belo Horizonte

As a Dealer, I had the opportunity to lead the Customer Support team in order to value and recognize the strengths of our attendants and help them find ways to improve their weakness points to deliver the best possible service in agility and customer satisfaction. I kept assisting customers and also promoted internal improvements related to Hotmart's content share and customer education by producing content related to the company's services and tools and also best practices.Roles:• Lead the B2B Customer Service's team, focused on the personal development of the attendants, through daily monitoring and 1-on-1 feedbacks;• Assist the attendants regarding the resolution of unusual questions reported by users;• Support the development team in the improvement of Hotmart's backoffice system;• Create and update of Hotmart's FAQs and email macros content;• Customer service.

Belo Horizonte

As a B2B Customer Service analyst, I started making contact with digital producers and affiliates who use Hotmart's platform to create and manage their online business. I registered and analysed their doubts and suggestions about the use of the platform, its resources and services, and began to know more closely the needs of these entrepreneurs and the strategies adopted by them to perform well in the digital market.Roles:• Assist producers and affiliates regarding the navigation and configuration of platform resources;• Support digital products planning and creation, business results analysis and commissions attribution;• Intermediate the contact between producers and affiliates;• Digital Business consulting.

Belo Horizonte

A.R.G. is a Civil Construction company, active in Brazil and abroad. As an intern, I was able to follow the international financial processes managed by the financial sector, especially focused on constructions in Equatorial Guinea. Among the daily activities of the sector, I assisted the analysis of exchange rate and contracts closure, manufactured money transfers receipts and helped with international transactions and workers' expatriation processes.

Betim

Jabil is an American manufacturer of electronic inputs, with factories and offices installed worldwide.There, I had the opportunity to start working and begin to apply the knowledge acquired in university, as well as approaching International Business trade.I worked in the sector responsible for the importation of components for the manufacture of credit card machines of the French company named Ingenico and, therefore, I was able to participate in negotiations with suppliers of various nationalities, follow-up meetings with the client, besides understanding more about the Brazilian importation process, its legal and administrative issues and the entire logistics operation involved.

Belo Horizonte

Cultura Inglesa is a large Brazilian institution specialized in the teaching of British English present in several Brazilian states. I was invited by the institution to become a teaching assistant and help teaching its students from the beginners, pre-intermediate, intermediate and advanced levels, supporting the learning, clarifying doubts, suggesting new techniques for fixing content and accompanying activities. In exchange I could participate in CAE level classes for free and prepare myself for Cambridge's exam. The experience helped me to deepen my knowledge of the English language.

Especialização, Growth

Formação Profissional, Product Management

Postgraduate Studies, Cba In International Trade

Studies Conclusion Paper concerning the theme "Brazilian foreign trade in information technology and communication services: a comparative.

Bachelor Degree, International Economic Relations

Activities and Societies: Participation in the Exchange Program "Minas Mundi" for Finland in 2014/1. Monograph in the area of Technology.

One-Semester Exchange Program, International Business

Activities and Societies: Finnish classes for foreigners One semester course as an exchange student in Joensuu, Finland, studying.