Alisha Jacobs Email & Phone Number

Minneapolis, Mn, Us

- Collaborated and supported the photography, design, content, and marketing teams to meet deadlines and retouch images to create visually compelling advertising campaigns, print editorial, ecom experiences and other marketing collateral - Ensured all assets are on brand and strategically aligned with team vision, paying close attention to detail to ensure consistency across assets- Make various formats of supplied assets production-ready and resolve any asset issues that arise during production- Quality Controlled all files and managed file workflow and expectations for DAM systems- Helped in the development of a studio workflow application by sharing knowledge, testing and providing suggestions- Provided retouching for studio images (including but not limited to clipping paths, masking, composite images, background replacement or extension, removing items, replacing items, color correcting, skin tones and typography on vendor art and photo)- Provided Digital Tech/retouching services for photoshoots - including but not limited to Art Direction, CaptureOne set up, file organizing and backup and metadata entry for everything from Packaging, Ecom to In-Store Marketing

Minneapolis, Mn, Us

- Led a team of 31 Digital Retouchers to deliver content by communicating goals and scope, translating business needs into technical terms and helped guide the standards to uphold creative excellence for both internal and external teams. - Had a strong eye for consistency and the ability to make assets look cohesive and similar regardless of size or language within Weekly Ad Layouts (Print Layouts) utilizing Adobe InDesign and Adobe Photoshop- Actively contributed to planning meetings, creative kickoffs and post production creative reviews- Supported the Creative Team and partnered with copywriters to bring the brand and seasonal expression to life in all projects produced out of the Creative Production Studio- Managed multiple projects and deadlines simultaneously, ensuring that all work is delivered on time and to the highest quality standards- Communicated project direction and deadlines to both internal and external teams in addition to managing creative and marketing submissions, revisions, comments and approvals- Effectively introduced creative team to new resource opportunities to maximize production and cost savings for Target- Developed new strategies to create improvements to implement new workflow processes with multi-channel teams and partners to ensure standards are met to support DAM (Content Management) expectations- Designed workflow automation with technical teams to eliminate unnecessary labor and improve accuracy through metadata- Drove the improvement of Photography Metadata tagging from 60% quality to 99%, which resulted in $1.8M in savings CrossChannel in 2016- Responsible for Quality Control of all files from metadata, clean photoshop layers, color- Directed workflow, provided communication/training sessions to Target Channels, guided and mentored Technical team to understand Creative team communication

Minneapolis, Mn, Us

• Assisted on photo shoots for Target.com, Refresh and Social teams

Fort Liberty, Nc, Us

• Earned consistent commendations for devotion to duty with citations for excellence in rapidly resolving crisis situations• Honored with three Army Achievement Medals for: -Meritorious service while as Acting Platoon Sergeant leading 130 MOS-Trained soldiers at the USASSD (2010) -Superior knowledge and commitment at the Warrior Leadership Course (2007) -Untiring efforts in contributing to the success of my units mission during a convoy for QLLEX (2005)• Developed excellent discipline, independent, team oriented and leadership skills

Bachelor Of Fine Arts, Photography

Certificate, Photography/Videography