Professor Alison Campbell is Chief Scientific Officer of the Care Fertility Group which currently consists of 19 IVF laboratories in the UK, Ireland, Spain and the US. Alison is a Consultant Embryologist, Fellow of the Royal College of Pathologists and has published widely in the field of clinical embryology, for almost 3 decades. She has recently founded Fertile Mind, a fertility sector consulting company. Alison has a broad knowledge of the fertility sector with experience in the U.K. and abroad. As well as embryology, at a high level, she has also been involved in donation services and in equipment and consumable procurement and strategic supplier relationships. Alison is a developer, implementer and author of time-lapse algorithms to predict ploidy and live birth and her team have recently developed a multi-award winning artificial intelligence tool to support embryo selection across the Care clinics.Alison has been actively involved in Care Fertility’s mergers and acquisitions, and was part of the senior management team on Care Fertility’s last two sales.She has experience in IM preparation and management presentations topotential private equity buyers. Alison has been involved in due diligence and buy side on around 12 clinic acquisitions. Alison has a passion for the training and development of embryologists and has established a dedicated practical training centre for embryologists which is now home to the UK’s first university-industry joint Master’s degree in Clinical Embryology.Alison actively shares her knowledge and experience, lecturing worldwide and participating on scientific advisory boards including the scientific and clinical advances advisory committee for the UK’s regulator (HFEA). She is also part of the editorial boards for Human Reproduction and Reproductive BioMedicine Online and Vice President of Alpha Scientists in Reproductive Medicine.Alison is a trustee of All Aboard Youth Rowing, an initiative committed to introducing young people to the transformative sport of rowing. She is also an Ambassador of the Nature’s Safe - A charity which ensure the futures of animals at risk of extinction.