• Integrate local brand planning process and cross-functional activities with the global planning process• Work with Finance and brand teams to capture and maintain up-to-date brand operating plans• Ensure executive team is continually updated on modifications to brand plans or new business development due to changes in the planning assumptions or the competitive environment• Department lead for GSK’s Accelerated Delivery Program (ADP), a proprietary blend of Lean Six Sigma and… Show more • Integrate local brand planning process and cross-functional activities with the global planning process• Work with Finance and brand teams to capture and maintain up-to-date brand operating plans• Ensure executive team is continually updated on modifications to brand plans or new business development due to changes in the planning assumptions or the competitive environment• Department lead for GSK’s Accelerated Delivery Program (ADP), a proprietary blend of Lean Six Sigma and project management principles. This includes increased communication, accountability, timely decision-making, and maintaining focus on the projects and issues that will have the greatest impact on GSK’s business in Canada.• Part of a team identifying key areas for the development of Standard Operating Procedures (SOPs) to reduce GSK's risk, create efficiencies, and allow for renewed focus on key business objectives. Show less

Represented Sales in a cross-functional team creating a CRM solution for GSK Canada- Defined and articulated business requirements- Evaluated competing options against business requirements- Represented the unique needs of the Canadian business within a North American implementation teamDeveloped and rolled out the Integrated Planning process in order to manage competing input priorities for the sales force and maximize efficient use of off-territory timeDetermined… Show more Represented Sales in a cross-functional team creating a CRM solution for GSK Canada- Defined and articulated business requirements- Evaluated competing options against business requirements- Represented the unique needs of the Canadian business within a North American implementation teamDeveloped and rolled out the Integrated Planning process in order to manage competing input priorities for the sales force and maximize efficient use of off-territory timeDetermined requirements for a “one-stop-shop” intranet site for Sales, to have all necessary online resources conveniently available. Worked with IT to design site and process for maintaining content.Championed GSK's Accelerated Delivery Programme (ADP) within Enterprise Operations, with the goal of continuous improvement of Sales Operations accountability, efficiency, and visibility. Show less

Represented GSK's diabetes, antiviral, and vaccines products portfolios to health care providers in assigned territories. Launched a new vaccine to targeted customers. Analyzed and interpreted available data to establish target areas of territory, and continually refined target list of customers based on new data and territory intelligence.

Responsible for new product development and marketing of 28 Auto Trader and Auto Mart print publications, as well as the Auto Trader website, AutoTrader.ca.Developed sales and promotional materials for online and offline products.Designed advertising campaigns supporting marketing efforts, including radio spots and online partnerships with Sympatico and MSN Carpoint.