Alison Liu

Alison Liu Email and Phone Number

Sales / Digital / Analytics / Strategic Directors
Alison Liu's Location
Taipei City, Taipei City, Taiwan, Taiwan, Province of China
Alison Liu's Contact Details

Alison Liu work email

Alison Liu personal email

n/a
About Alison Liu

Alison Liu is a Sales / Digital / Analytics / Strategic Directors. She is proficient in English.

Alison Liu's Current Company Details

Sales / Digital / Analytics / Strategic Directors
Alison Liu Work Experience Details
  • 艾思網絡股份有限公司 Urcosme (＠Cosme Taiwan)
    Sales Director / Senior Consultant
    艾思網絡股份有限公司 Urcosme (＠Cosme Taiwan) Sep 2019 - Jun 2020
    Taipei City, Taiwan
    Job content: Build successful cases  Using backend data to analyze beauty market trends and hold a large scale seminar Participate in product/package design In charge of clients who are well-known counter skin care brands  Analyze sales data and provide business reports to headquarter
    View
  • Golin
    Account Director, Digital Strategy
    Golin Nov 2018 - Jun 2019
    Taipei City, Taiwan
    Job content: Reorganize digital team via role differentiation SOP development Add new functions into the team, including SEO, SEM, integrated strategy and data analytics Lead digital & other PR teams to win pitches Involve annual PR Planning to extend service scope to current clients Manage social communities for key clients Diagnose clients’ official websites and improve, upgrade and optimize them KOL marketing strategy & execution Social video planning & production PR planning & execution
    View
  • Publicis Media
    Analytics, Research & Insight Senior Director
    Publicis Media Jun 2016 - Jun 2018
    Taipei City, Taiwan
    Job Content: Social Marketing & Content Strategy Conversion and Attribution Analysis Multiple-source Data Analytics Lead transformation across teams KOL marketing strategy
    View
  • Zenith
    Strategic Resource Director
    Zenith May 2002 - May 2016
    Taipei City, Taiwan
    A. Marketing strategy for key clientsB. Consumer research to provide insightsC. Publications & trainingD. Global & regional pitch
    View
  • Tvbs
    Research Executive
    Tvbs Mar 2000 - Apr 2002
     Project management & research execution Questionnaire design Data analysis & reporting Forecast & Prediction Interviewer Training Pitch & presentation
    View

Alison Liu Skills

Qualitative Research Quantitative Research Consumer Behaviour Media Research Forecasting Statistics Statistical Software Strategic Communications Audience Analysis Media Evaluation Marketing Research Advertising

Alison Liu Education Details

Frequently Asked Questions about Alison Liu

What is Alison Liu's role at the current company?

Alison Liu's current role is Sales / Digital / Analytics / Strategic Directors.

What is Alison Liu's email address?

Alison Liu's email address is al****@****dia.com

What schools did Alison Liu attend?

Alison Liu attended National Taiwan University, Soochow University.

What skills is Alison Liu known for?

Alison Liu has skills like Qualitative Research, Quantitative Research, Consumer Behaviour, Media Research, Forecasting, Statistics, Statistical Software, Strategic Communications, Audience Analysis, Media Evaluation, Marketing Research, Advertising.

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