Director
Current
Nov 2013 - Present
AeroLeads people directory · profile
Alison Martelli Email & Phone Number
Senior Business Analyst at Millward Brown
at
Millward Brown
1 work email found
@qwest.net
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Senior Business Analyst at Millward Brown
Location
Eatontown, New Jersey, United States
Company size
Who is Alison Martelli? Overview
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Quick answer
Alison Martelli is listed as Senior Business Analyst at Millward Brown at Millward Brown, a company with 10234 employees, based in Eatontown, New Jersey, United States. AeroLeads shows a work email signal at qwest.net and a matched LinkedIn profile for Alison Martelli.
Alison Martelli previously worked as Director at Millward Brown and Market Intelligence Executive at Visitbritain. Alison Martelli holds Bachelor Of Science (Bs), Land Management from The University Of Reading.
Company email context
Email format at Millward Brown
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{first_initial}{last}@qwest.net
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Profile bio
About Alison Martelli
I am a successful Research Manager with seven years of experience in both market research and strategic development. My experience includes consumer attitudinal and customer satisfaction studies (including NPS tracking), new product testing development research, market segmentation, competitor analysis and tracking, event / activity evaluation and advertising and communications development. I am proficient in using both primary and secondary research techniques including both quantitative and qualitative methodologies and adept at analyzing a range of data sets, turning data into insights and looking to bring the voice of the customer into the heart of any business decision. I lead projects well and work cohesively and consistently within a team, positively building relationships between key internal stakeholders and clients. I am a self-starter, can get the ground rolling with minimal supervision, I am able to work on multiple projects simultaneously and to tight deadlines and consistently bring new ideas to the table.
Listed skills include Market Research, Segmentation, Customer Insight, Marketing Communications, and 5 others.
Current workplace
Alison Martelli's current company
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5 roles
Alison Martelli work experience
A career timeline built from the work history available for this profile.
Market Intelligence Executive
Responsible for the development of the post Olympic Games 2014 – 2020 strategy for Visit Britain’s Americas region (North America and Canada) which sought to identify how Britain could build upon the legacy of the Olympic Games and attract both an increased and a more diverse audience to Britain from the Americas region. The role also entailed working.
Aug 2011 - Jun 2013
Assistant Market Research Manager
Responsible for all research requirements for British Gas home service insurance products, including customer satisfaction studies, new product development, advertising and communications development and competitor tracking. I have been able to develop my knowledge of both quantitative and qualitative research techniques and build relationships with.
Dec 2008 - Aug 2011
Business Unit Analyst
The role was to enable and manage a key change project for data reporting on the primary account for REL Field Marketing, Waitrose (a large high end food retailer). The project involved redesigning the existing report suite to utilize both EPOS data and data capture through our REL Field Marketing's own reporting database to feedback high-level analysis.
Oct 2008 - Dec 2008
Account Manager
Rel Sales Consulting
Working with some of the largest blue chip beverage alcohol companies (Diageo, Heineken, etc.); the role entailed the consultation, management and execution of large global (B2B) research projects that delivered direct consumer feedback; insights and action plans into trade strategies; as well as sales force capability assessment. The role allowed me to.
Jan 2006 - Oct 2008
1 education record
Alison Martelli education
FAQ
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Quick answers generated from the profile data available on this page.
What company does Alison Martelli work for?
Alison Martelli works for Millward Brown.
What is Alison Martelli's role at Millward Brown?
Alison Martelli is listed as Senior Business Analyst at Millward Brown at Millward Brown.
What is Alison Martelli's email address?
AeroLeads has found 1 work email signal at @qwest.net for Alison Martelli at Millward Brown.
Where is Alison Martelli based?
Alison Martelli is based in Eatontown, New Jersey, United States while working with Millward Brown.
What companies has Alison Martelli worked for?
Alison Martelli has worked for Millward Brown, Visitbritain, British Gas, Rel Field Marketing, and Rel Sales Consulting.
How can I contact Alison Martelli?
You can use AeroLeads to view verified contact signals for Alison Martelli at Millward Brown, including work email, phone, and LinkedIn data when available.
What schools did Alison Martelli attend?
Alison Martelli holds Bachelor Of Science (Bs), Land Management from The University Of Reading.
What skills is Alison Martelli known for?
Alison Martelli is listed with skills including Market Research, Segmentation, Customer Insight, Marketing Communications, Marketing Strategy, Management, Copy Testing, and Brand Health Tracking.
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