Strategic integration of Movement51 and The51 to accelerate growth toward the collective ambition to mobilize $2.5 billion in women-led capital by 2030

Strategic Advisor to founders, CEOs and Boards with bold ambitions for growth and impact. My approach dives deep into the hopes and aspirations of community and business leaders to identify the precise strategic opportunity and strategic advantage for my clients. As an ally, I walk alongside, activating strategy, aligning teams and building internal capacity for strategic thinking.

Delivered a comprehensive assessment for Fort Calgary’s New Museum Project, including financial, strategic and stakeholder readiness. Worked closely with the Board of Directors and the City of Calgary to re-scope the project timeline and budget. Deep work with the Board included a new skills matrix, open search for new Board members, new Board Education Program and committee structure to govern going forward.

Design and execute the public campaign to build a new YW Hub facility in Inglewood, providing transitional housing for vulnerable women and their families. The campaign framework, identity and program will provide YW Calgary with a platform for annual fundraising for years to come.

Executive responsible for mobilizing resources in support of the Mission of TELUS Spark. Progressive increase in accountability for resource development over 6-year period as this social venture transitioned from $160-million capital campaign. Lead teams of professionals focused on data-driven strategies to build and monitor the TELUS Spark brand; establish strategic partnerships and collaborations; and engage the long-term support of corporations, government funders, influencers and… Show more Executive responsible for mobilizing resources in support of the Mission of TELUS Spark. Progressive increase in accountability for resource development over 6-year period as this social venture transitioned from $160-million capital campaign. Lead teams of professionals focused on data-driven strategies to build and monitor the TELUS Spark brand; establish strategic partnerships and collaborations; and engage the long-term support of corporations, government funders, influencers and volunteers. As a member of the leadership team, look to the 3-5 year horizon to provide long term planning and strategic council. Show less

Provide issues management, communications and media relations consultation to help clients position their organizations within complex and competitive environments. Consultation and facilitation focused on senior executives in organizations in transition, including organizations emerging from start-up phase, or established organizations needing to revitalize their approach to their brand and/or stakeholder engagement.Clients: Alberta Children's Hospital Foundation, Calgary Centre for… Show more Provide issues management, communications and media relations consultation to help clients position their organizations within complex and competitive environments. Consultation and facilitation focused on senior executives in organizations in transition, including organizations emerging from start-up phase, or established organizations needing to revitalize their approach to their brand and/or stakeholder engagement.Clients: Alberta Children's Hospital Foundation, Calgary Centre for Newcomers, Calgary Women's Emergency Shelter, Ghost River Rediscovery Centre, Oxford Properties Show less

Progressive increase in accountability for "domestic" operations over 7-year period as this social venture grew from start-up. Lead teams of professionals responsible for brand communications, community engagement, resource development and business services. Built initiatives that bundled public awareness and education with tools to empower grassroots support; developed and led strategies to connect the organization with some of Canada's most influential corporations, community-based… Show more Progressive increase in accountability for "domestic" operations over 7-year period as this social venture grew from start-up. Lead teams of professionals responsible for brand communications, community engagement, resource development and business services. Built initiatives that bundled public awareness and education with tools to empower grassroots support; developed and led strategies to connect the organization with some of Canada's most influential corporations, community-based organizations and community leaders; and stablished base business systems and processes to ensure the open and transparent governance of the organization. Show less

Senior strategist focused on media relations and training for all clients west of Ontario; issues management and crisis communications; brand strategy; and public engagement for large capital projects, including Genesee Phase 3 (EPCOR) and the opening of the Athabasca Oilsands Project (Shell). Progressive increase in responsibility over 4-year period, eventually tasked with business development of a new Calgary practice.Key clients: EPCOR Utilities, Shell Canada, PetroCanada (Suncor)… Show more Senior strategist focused on media relations and training for all clients west of Ontario; issues management and crisis communications; brand strategy; and public engagement for large capital projects, including Genesee Phase 3 (EPCOR) and the opening of the Athabasca Oilsands Project (Shell). Progressive increase in responsibility over 4-year period, eventually tasked with business development of a new Calgary practice.Key clients: EPCOR Utilities, Shell Canada, PetroCanada (Suncor), University of Calgary, Calgary Exhibition & Stampede, Unilever, Nestle, GWL Realty Advisors, Oxford Properties, Business Development Bank of Canada Show less

Part of a select team of communicators and consultants that developed and launched the Enbridge master-brand and standards across North and South America. Developed and implemented public and government relations plans for key business priorities, including Climate Change and major capital expansion programs.