Alison Russell Quindlen Email & Phone Number

Washington, District Of Columbia, United States

Reports directly to the Senior Vice President and Chief Communications Officer for Pew. Leads 4 core teams, with over 40 professionals, in the practices of project management, digital strategy, creative and multimedia production. Directs the creation of Pew’s portfolio of external communications. Collaborates across the organization to ensure creative, timely, and high-quality content and dissemination strategies to further Pew’s programmatic and Institutional goals.

Washington Dc-Baltimore Area

Directing data-driven digital strategy across a broad portfolio of environmental, health, state and consumer policy initiatives designed to reach, engage and deepen impact with target audiences. Delivering results-oriented solutions that are aligned with project goals and that amplify the Institution's brand, mission and values. Managing a staff of 16 digital communication professionals, as part of a comprehensive in-house communications department.

Washington, Dc

Provided project leadership and oversight to deliver digital communications projects from concept to completion. Leveraged insights about our current audiences’ behavior and engagement across our digital suite to optimize the user experience. Restructured and led the digital communications meeting, ensuring team alignment on institutional goals and knowledge sharing on in-house and industry best practices. Oversaw the implementation of new systems and made recommendations for tools and processes that improved the efficiency and capabilities of the digital team. Performed proactive risk assessment and developed risk mitigation strategies to help guide project processes. Co-managed the successful launch of the 2013 “One-Pew” website, where we aligned the many voices of Pew, while adjusting tone for audiences as diverse as grassroots advocates, business leaders and members of Congress. Oversaw the migration of four divisional websites and over 30 microsites into pewtrusts.org, allowing us to showcase the full depth and breadth of Pew’s work in one destination. This initiative required hiring, training and managing a team of 24 contractors and involved negotiations with project directors and senior-level stakeholders to ensure staff was educated and oriented around our new capabilities. Worked with department leadership and project teams to optimize digital content for the site’s new user-centric information architecture, taking care to ensure our content was findable, sharable and contextualized for our audiences.

Owned the strategic and business relationship with key clients and acted as the main escalation point for all client needs. Worked with stakeholders and internal teams to understand and document business and creative objectives, and maintained a full understanding of the client’s short- and long-term goals. Directed teams to create sustainable and effective marketing practices for our clients. Developed cross-channel communications strategies to reach and engage target audiences. Maintained a broad understanding of current and emerging best practices in the realm of digital communications to deliver modern solutions. Upheld Threespot’s strategic, creative and financial objectives.

Working in collaboration with Account Directors to maintain client relationships. Coordinating the activities of internal teams, and consistently communicating and managing project goals. Overseeing multiple Project Managers across several projects ensuring that the client’s priorities remain in-focus and that all work is delivered on-time and on-strategy.

Led the discovery, design and development of e-commerce websites and provided support for online marketing campaigns. Established plans that ensured projects came in on-time, within budget and on-strategy. Managed multiple overlapping projects. Drafted site maps, wireframes, functional and technical specifications. Created and delivered presentations to clients throughout the website production life-cycle. Advised and trained clients on content management systems. Acted as liaison between account teams and web services teams. Provided support to account teams in conveying technical and creative concepts to clients. Mentored, trained and managed 6 project managers. Managed freelance designers and developers. Drafted RFP’s, proposals, SOW’s, creative briefs and change orders.

Provided operational support to the President in all aspects of her work to ensure priority objectives were met. Provided cost-analysis and budget management. Managed the re-branding of the company from discovery to deployment. Created and implemented marketing strategies. Managed the President’s calendar to support advocacy efforts for our clients.

Created and managed complex production schedules for large-scale design-build installations. Managed multiple overlapping projects with multi-million dollar budgets. Hired and managed studio staff and freelance contractors. Drafted proposals and responded to RFP’s. Worked alongside the CEO to develop integrated environments that encouraged viewer participation and community involvement.

Bachelor Of Fine Arts (Bfa), Studio Arts

Featured presenter in the University of Maryland’s Research, Performance, and Practice showcase. Chosen to represent the University.

Digital Publishing