Alison Foster Email & Phone Number

London, Gb

Palo Alto, California, Us

(now part of Broadcom)

San Jose, Ca, Us

Santa Clara, California, Us

(now part of Cisco)

Commack, Ny, Us

IntelliShift, a division of VTS, is an enterprise operational intelligence platform that improves the efficiency and effectiveness of connected fleet management operations.*Define enterprise SaaS multi-channel content strategy and editorial approach to brand build and differentiate operations intelligence products in the market.*Create messaging for each persona through the buyer’s journey. *Strategize content creation and execution, including PR, marketing campaigns, website copy, video scripts, thought leadership, slide decks, email, case studies, webinars, sales, and sales collateral.*Monitor competitive information and content performance to build, manage and execute one brand-rasing content strategy.*Manage marketing website (WordPress) and our internal content library; complete and update regular content and performance audits.

Brooklyn, New York, Us

NPower creates pathways to economic prosperity by launching digital careers for military veterans, their spouses, and young adults from underserved communities.* Raised brand profile and program awareness through traditional and digital storytelling, messaging, collateral development, and events.* Implemented integrated marketing strategies to increase recruitment by 15%.* Created email drip campaigns to drive engagement of prospective students/alumni by 10%.* Relaunched website to increase traffic and implement SEO to drive alumni, partner, and funder engagement by 10%.* Launched quarterly newsletter to engage alumni, students, partners and funders. * Develop and implement annual digital fundraising campaign to support revenue growth objective for #GivingTuesday and year-end giving with earned/owned/paid social strategies.* Streamlined editorial process of grad books, newsletter, collateral, and thought leadership pieces is efficient and effective.* Executed digital campaigns for fundraising, donor engagement and acquisition.* Led the creative development process for all program collateral with design agency, including recruitment, internship and graduation cycles, as well as fundraising support materials.

Conceptualized and launched a PR, marketing, and digital communications consultancy to elevate B2B SaaS tech through action-driven content and storytelling campaigns tied to organizational goals.Work with procurement, education data intelligence, security, ML, AI, and digital employee, health, wellness, and mindfulness tools.Executive-level ghostwriter for bylines, Op-Eds, speeches, blogs, white papers, and presentations. Producer of newsletters, case histories, social media, press releases, speaking, and award submissions. Work with clients to develop digital marketing, content, lead generation, SEO/SEM, and paid/organic demand generation campaigns.

Surry, Me, Us

A key driver of strategic communications programs, partnership development, and creator of audience-specific content, including brochures, video, direct mail, fundraising appeals, and annual reports, complemented with events and social media campaigns aimed to transform education to create a more just, humane, and sustainable world.

Global, integrated B2B marketing public relations firm. Created and directed PR strategies/initiatives for companies across multiple industries.

Front-End Web Development, Command-Line | Javascript | Html | Css

Front-End Development, Html | Css | Javascript | Github | Visual Studio | Codepen

Digital Marketing

Global Sudies, Global Studies

Master Of Arts, Political Communication

Ba, Political Science