Write and edit product information for marketing and advertising in print and digital media.- Turn research and data into compelling, benefit-oriented content.- Craft copy that helps customers find products that fulfill their needs.- Collaborate on merchandising strategy.- Follow brand styles and guidelines.- Manage Google Ad copy.

Communicate product information and develop the optimal user experience. - Analyze and design UI/UX.- Write and edit product information.- Develop and manage image strategy. - Define tech-drawing requirements. - Design content for print and web.Product data structure:- Strategize and implement taxonomy.- Define attributes, values & normalization standards.- Determine visual representation of data.

Responsible for all corporate communications.Developed strategy, wrote, and produced proposals (responses to RFPs) and complex PowerPoint presentations for interviews, resulting in significant contract awards.Wrote and edited internal and external communications, including collateral material, website content, proposals, training materials, direct mail, and press releases; coordinated with photographers and graphic designers for cohesive visual messaging.