Alison Blankenship Email & Phone Number

Columbus, Ohio Area

I joined TextbookRush as a Marketing Coordinator in June 2009. I was promoted to Marketing Manager in October 2012. In July 2015, I was promoted to Senior Marketing Manager. Responsible for: All project coordination - pre-planning and execution of all marketing initiativesProject assignment and planning - at TextbookRush, we utilize sprint planning, which for me, is project assignments for web and development teams in two week incrementsDevelopment and execution of marketing initiatives - I'm responsible for development on my own based on evaluating reports and identifying needs as well as assisting team members in their own project initiatives, assigned by me and others.Manage SEOBrand developmentEvaluate and review web site traffic Strong focus on web site UIInvolved with keyword (Google/Bing) analysisInvolved with determining and executing the marketing budgetManagement of a team, which includes overseeing:Affiliate testingEmail development and segmentation Blog writingSocial Media monitoring and responseEditorial Calendar creation and content planningStandard reportingKeyword Analysis Loyalty program development and management

Columbus, Ohio Area

I joined TextbookRush as a Marketing Coordinator. I was promoted to Marketing Manager in October 2012.Responsible for: Involved with the development and execution of all marketing initiatives Develop presentations and provide reports based on information collected such as marketing trends, competition and new opportunities.Social Media management and monitoringAffiliate management, testing and primary contactPromotion executiveManagement of a small team, which includes overseeing: Email developmentEditorial Content creation and content planing, which includes content for the website, social media and email

Columbus, Ohio Area

I started at TextbookRush after I graduated from The Ohio State University. Responsible for:Social Media management and monitoringAffiliate management, testing and primary contactPromotion executiveEmail developmentEditorial Content creation and content planing, which includes content for the website, social media and email

RMD Advertising was a great place to start my career. At RMD, I learned more than just the basics of Advertising and Public Relations. I am lucky to have had the opportunity to work with RMD. The RMD team is filled with great talent that strives for success in everything.