Alison Meyer Email & Phone Number

New York, Ny, Us

Sunnyvale, Ca, Us

•Develop and execute comprehensive monetization strategies that significantly increase revenue and profitability across digital platforms, aligning with company goals and market trends.•Lead cross-functional teams in designing and implementing data-driven optimization strategies.•Analyze market trends and performance metrics to identify key opportunities and challenges, providing actionable insights that drive strategic decision-making and business growth.•Manage and optimize key monetization channels, including programmatic advertising and direct sales, ensuring maximum efficiency and ROI.•Collaborate with product and engineering teams to integrate monetization features seamlessly into the platform, enhancing user experience while boosting revenue generation.•Develop and maintain detailed financial models and forecasts, providing regular reports to senior management on revenue performance, trends, and projections.•Conduct A/B testing and other experimental approaches to refine monetization tactics, achieving measurable improvements in conversion rates and revenue per user.•Implement robust tracking and analytics systems to monitor the effectiveness of monetization strategies and ensure alignment with business objectives.•Build strong relationships with key stakeholders and external partners, negotiating contracts and managing partnerships to drive revenue growth and strategic alignment.•Lead the development of strategic initiatives and operational improvements, streamlining processes and enhancing overall efficiency in monetization operations.

Jersey City, New Jersey, Us

• Manage and price detailed RFP’s working with various departments and external vendors to gather necessary information and respond within the RFP timelines resulting in 31M of Communications Sales and $970K in Network Sales in 2023.• Build pricing solutions for sales teams, focusing on defined critical KPIs, deal desk metrics, strategic program analysis and other tasks as provided by pricing/finance leaderships.• Drive long-term pricing strategy and optimization by building, analyzing and synthesizing quantitative and qualitative data in Excel through use of pivot tables, V-lookups, etc. • Maximize organizational profits by analyzing company-wide pricing models against market rates and build long-lasting customer relationships by providing competitive solutions.• Work cross functionally with Sales, Engineering, Product, R&D, and other team members to drive strategic cross functional analytic projects forward.

Burbank, Ca, Us

• Managed digital and linear cable inventory, deal approvals, sponsorship forecasting, avails reporting, campaign under-pacing diagnosis, as well as oversaw deal change queue with up to 200 pricing and inventory changes daily.• Demonstrate problem-solving skills by creating attractive and mutually beneficial solutions to complex inventory and pricing issues.• Leveraged data to evaluate performance, analyze strategies to optimize yield, and implement best-practices to support growth across both linear cable and digital channels.• Liaised with Revenue Yield Management, Product, Finance, Marketing, and Sales teams, to drive insights around and further build on the Inventory Analytics team's Audience Targeting and reporting automation strategies.• Designed robust and long-term data structures and pricing models, to further streamline existing reporting processes.

Tokyo, Tokyo, Jp

· Created content and design for monthly internal newsletter distributed to over 1000 employees worldwide. · Track traffic and analytics for Mitsubishi’s employee website to optimize experience for users. · Supported three managers administratively, including scheduling corporate events, meetings and travel, employee reimbursements, and attending and recording meetings. · Answered phones, emails, and other requests on behalf of supervisors.

New York, New York, Us

· Reconfigure intranet used by over 1000 employees to streamline hiring and standardize business practices· Managed both clinical and administrative schedules for four of New York's top glaucoma physicians, including the chair and vice chair of the department. · Acted as point-person between patients and doctors, attending and recording department meetings, keeping department website up to date. · Arranged both domestic and international travel for the physicians.

Washington, Dc, Us

Lead intern on two national campaigns: Take a Stand and Fraud Watch NetworkTrack views of Presidential candidates on Social Security, Medicare, and other issues that impact AARP membersTrack scams reported by AARP members as well as draft and send Watchdog Alerts to over 1 million subscribersLearn about health care, Social Security, and Medicare and Medicaid policy

Master'S Degree, Business Management And Leadership

Bachelor Of Arts (B.A.), Politics, Political Science And Government

Master Of Science - Ms, Business Management And Leadership