A passionate Los Angeles based Designer & Creative Director with a wide variety of NYC fashion industry experience!I provide each style with the attention it deserves to be individually beautiful while complimenting the surrounding collection and elevating the brand.My creative engagements include trend and market research, inspiration & mood boards, color card development, print & artwork selection, revision, and approval, fabric & trim sourcing, hand sketching, Adobe Illustrator & Photoshop CADs, technical flats, fabrication, and proto sample review. I am experienced with brand development, styling, working with overseas factories & in-house sample rooms, draping, tech packs, conducting fittings, and approving lab dips / bulk production submits. With an excellent eye for color and prints, I identify overall seasonal apparel direction through key trends and guarantee the product quality is successfully accomplished. As a natural leader, I enjoy mentoring while managing a team of designers within my creative department.Previously a Senior Designer at Kellwood, I designed monthly collections and capsule projects for a private label with Dillard's.As a Designer at Bebe, I conducted all aspects of design, reported directly to the VP of Design and Product Development, and worked closely with the Founder.Up until my relocation to Los Angeles from NYC, I was the lead Designer for celebrity brands sold on HSN.As one of the first designers for Jessica Simpson at G-III, I worked closely with brand management to collaborate and retain brand DNA during the primary stages of brand development. Many of my designs were season favorites, best sellers, and have been used in advertising and brand promotion.I am adaptable, innovative, and organized with strong leadership skills and familiarity working in a team to achieve positive outcomes. I believe it is essential to have genuine excitement about the product, while remaining detail oriented throughout all stages.
Keiki Oki
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Founder And Creative DirectorKeiki OkiLos Angeles, Ca, Us
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Creative Director; DesignerAlison Olex Mar 2017 - PresentMalibu, Ca- Creative Consulting- Applied skills of creativity exercising concepts, communication, leadership, and apparel, textile, interiors design
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Senior DesignerKellwood Company Aug 2017 - Feb 2018Greater Los Angeles Area- Designed monthly collections for private label by originating seasonal themes, color stories, and print direction- Built and presented concept boards with inspiration to reflect trends, brand identity, and aesthetic of collection- Directed assortment development: prepared spec sheets, assigned fabrication, accessed patternmakers’ drapes- Conducted fittings and approved production submits for color, quality, accuracy, cohesiveness to ensure value- Composed inspiration packs for client review for capsule projects, fan favorite styles, and monthly deliveries- Collaborated directly with graphic artists to create original artwork, print revisions, and vendor packages- Pitched Pantone standards for all solid colors and prints to be sent out for buck press, strike offs and lab dips -
DesignerBebe Stores Dec 2016 - Jun 2017Greater Los Angeles Area- Executed collection from concept to completion, reporting directly to the VP of Design & Product Development - Performed trend research for silhouette, color, print, embellishment, trims, fabric qualities in various markets- Created merchandising CADs and technical hand sketches to ascertain proto samples reflect the design integrity- Provided creative leadership and mentored team to secure originality, fulfillment, and T&A calendar alignment- Reviewed concepts and presented development plans for monthly deliveries with management and production- Communicated with vendors locally and overseas; attended all fittings from proto stage to top of production- Designed styles used for international ad campaigns, social media, and hold 5 star online ratings- Holder of China visa -
DesignerTiger J, Llc Apr 2015 - Nov 2016Greater New York City Area- Designed sportswear and athleisure collections including tops, bottoms, dresses, knits, outerwear, accessories- Increased sales and lowered return rates by creating salable, customer-focused product retaining brand identity- Evolved relationships with internal departments, clients, buyers, vendors to stabilize platform for future success- Collaborated with denim vendors to introduce new denim bodies, trends, washes, treatments, embellishments- Launched debuting celebrity fashion line and enhanced branding for existing labels with brand strategy skills- Directed assortment development and production within the design department using creative applications- Created mood boards and market shopping reviews to collaborate with Chief Merchandising Officer- Conducted fittings and approved production submits for color, quality, accuracy, cohesiveness to ensure value- Presented inspiration, HSN Today's Special protos, and monthly collections to client and buyer for approval- Achieved symmetry with time and action calendar and regulated budget within financial goals- Managed design team by allocating workloads evenly, overseeing daily operations, and tracking performance- Unified silhouettes, fabrics, print, color to encompass a theme complimenting HSN trend plan for each delivery- Worked closely with sweater tech team from inception to completion, executing premium sweater knit styles- Created style guides for dotcom photo shoots, airtime on show dates, and special events- Facilitated client collaboration with illustration artist for original screen print tees and accessory artwork- Partnered with Disney, HSN, and client for red carpet film premiere event to design exclusive collection -
Freelance DesignerIle Feb 2015 - Mar 2015Greater New York City Area- Offered a fresh perspective with new ideas while maintaining the brand identity and overall business strategy- Executed seasonal fabric, color, and print direction to ensure product consistency with relevant market trends- Conceptualized new designs, re-colored prints, and created detailed tech packs for factory sampling overseas
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DesignerAlmost Famous Jun 2014 - Jan 2015Greater New York City Area- Sourced and approved fabrics, prints, embellishments, trims, and accessories for development and production- Generated all CADs for internal use, sales presentations, and production orders using Photoshop and Illustrator- Researched emerging trends, anticipated designs, shopped market for inspiration, and evaluated competitors- Updated previous designs by collaborating best sellers with current creative objectives to promote newness- Conducted sampling onsite in domestic sample rooms and overseas from inception to production standards- Liaised closely with the sales, technical, and production teams on an ongoing basis to ensure successful product
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Associate DesignerG-Iii Apparel Group Sep 2010 - Jun 2014Greater New York City AreaJessica Simpson Collection- Designed elevated styles, multiple notably selected for brand advertising, national ad campaigns, and billboards- Retained awareness of the current state and progress of every style through design, sale, and production stages- Improved new online technology for licensor approval process and submitted all designs in detail for approval- Established organized record books to catalogue style number codes, fabric logging, style and sample tracking- Communicated with sample rooms and vendors, setup designs, initiated sourcing, and expedited sampling -
Assistant DesignerHaddad Brands Feb 2010 - Sep 2010Greater New York City Area- Assisted designers with CAD, sourcing, color cards, sampling, artwork revision, tech packs, production packages- Sent out sampling packages, tracked sample production, coordinated standards, and managed sample lists- Investigated market trends, designed line elements, and wrote up design charts as assigned by designer- Maintained seasonal fabric and trim libraries, color cards, accessory charts, and design room supply inventory -
Sales AssociateBcbgmaxazriagroup Nov 2009 - Feb 2010Soho Nyc- Maximized personal sales and provided a personalized, consistent customer experience- Communicated effectively with customers to determine needs and individual style- Created and maintained a personal clientele book with communication and customer follow-up- Participated in merchandising projects and assisted store management with driving store initiatives -
InternVera Wang May 2009 - Jan 2010Greater New York City AreaDesign and Patternmaking Internship- Aided the design team with fittings, alterations, embroidery / accessory assembly, backstage fashion show prep- Helped amend looks, dress and line up models backstage for RTW Spring 2010 fashion show- Altered first patterns as an assistant patternmaker for custom garments, ready to wear and bridal collections- Utilized flat patternmaking and draping skills to create first patterns from original sketches- Instructed sample sewers with order of operations and sewing techniques for efficient sample development- Draped, designed, and created patterns for unique pocket samples upon the request of Vera Wang -
Visual And Sales AssociateCharlotte Russe May 2007 - Apr 2009- Denim and Footwear Specialist, including detailed product knowledge and company sales- Maximized sales appeal by organizing denim and footwear merchandise and visual displays- Provided customers with valued service to build trust, close sales, and increase market share -
Marketing And Sales ConsultantVip Tanning Salon May 2004 - Jan 2007- Involved in marketing with commercials, concerts, and Detroit Pistons Automotion- Increased efficiency in overall sales and salon upkeep; assisted new salon openings
Alison Olex Skills
Alison Olex Education Details
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Apparel And Textile Design
Frequently Asked Questions about Alison Olex
What company does Alison Olex work for?
Alison Olex works for Keiki Oki
What is Alison Olex's role at the current company?
Alison Olex's current role is Founder and Creative Director.
What schools did Alison Olex attend?
Alison Olex attended Michigan State University.
What skills is Alison Olex known for?
Alison Olex has skills like Fashion Design, Visual Merchandising, Fashion, Tech Packs, Sewing, Apparel, Illustrator, Draping, Textiles, Sketching, Indesign.
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Allison Olex
United States
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