Alison Olex Email & Phone Number

Los Angeles, CA, US

Malibu, CA

- Creative Consulting- Applied skills of creativity exercising concepts, communication, leadership, and apparel, textile, interiors design

Greater Los Angeles Area

- Designed monthly collections for private label by originating seasonal themes, color stories, and print direction- Built and presented concept boards with inspiration to reflect trends, brand identity, and aesthetic of collection- Directed assortment development: prepared spec sheets, assigned fabrication, accessed patternmakers’ drapes- Conducted.

Greater Los Angeles Area

- Executed collection from concept to completion, reporting directly to the VP of Design & Product Development - Performed trend research for silhouette, color, print, embellishment, trims, fabric qualities in various markets- Created merchandising CADs and technical hand sketches to ascertain proto samples reflect the design integrity- Provided creative.

Greater New York City Area

- Designed sportswear and athleisure collections including tops, bottoms, dresses, knits, outerwear, accessories- Increased sales and lowered return rates by creating salable, customer-focused product retaining brand identity- Evolved relationships with internal departments, clients, buyers, vendors to stabilize platform for future success- Collaborated.

Greater New York City Area

- Offered a fresh perspective with new ideas while maintaining the brand identity and overall business strategy- Executed seasonal fabric, color, and print direction to ensure product consistency with relevant market trends- Conceptualized new designs, re-colored prints, and created detailed tech packs for factory sampling overseas

Greater New York City Area

- Sourced and approved fabrics, prints, embellishments, trims, and accessories for development and production- Generated all CADs for internal use, sales presentations, and production orders using Photoshop and Illustrator- Researched emerging trends, anticipated designs, shopped market for inspiration, and evaluated competitors- Updated previous designs.

Greater New York City Area

Jessica Simpson Collection- Designed elevated styles, multiple notably selected for brand advertising, national ad campaigns, and billboards- Retained awareness of the current state and progress of every style through design, sale, and production stages- Improved new online technology for licensor approval process and submitted all designs in detail for.

Greater New York City Area

- Assisted designers with CAD, sourcing, color cards, sampling, artwork revision, tech packs, production packages- Sent out sampling packages, tracked sample production, coordinated standards, and managed sample lists- Investigated market trends, designed line elements, and wrote up design charts as assigned by designer- Maintained seasonal fabric and trim.

Soho NYC

- Maximized personal sales and provided a personalized, consistent customer experience- Communicated effectively with customers to determine needs and individual style- Created and maintained a personal clientele book with communication and customer follow-up- Participated in merchandising projects and assisted store management with driving store initiatives

Greater New York City Area

Design and Patternmaking Internship- Aided the design team with fittings, alterations, embroidery / accessory assembly, backstage fashion show prep- Helped amend looks, dress and line up models backstage for RTW Spring 2010 fashion show- Altered first patterns as an assistant patternmaker for custom garments, ready to wear and bridal collections- Utilized.

- Denim and Footwear Specialist, including detailed product knowledge and company sales- Maximized sales appeal by organizing denim and footwear merchandise and visual displays- Provided customers with valued service to build trust, close sales, and increase market share

- Involved in marketing with commercials, concerts, and Detroit Pistons Automotion- Increased efficiency in overall sales and salon upkeep; assisted new salon openings