Alison Worthington Email and Phone Number
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Alison is an innovative, impactful leader who accelerates companies to their next level of success. Recognized as a top marketer across consumer, tech, and healthcare, Alison has led several public and private companies through pivotal periods of their strategic evolution in the capacity of Chief Marketing Officer, Board Director, and Advisor.Alison’s career spans three decades building branded businesses at Coca-Cola, Starbucks, Microsoft, and Method. She currently serves as SVP of Marketing for Lyra Health, a high growth technology platform offering mental health services to 3000+ clients with ~$1B in revenue and Series G investment. Alison also founded a consulting practice to help startup and growth stage companies like GoPro, Ancestry and Bragg accelerate their vision and prepare for major milestones. Her operating leadership includes teams of 1 to 100 and P&Ls from early stage inception to sustained revenue of $1B+ and profitable exits.Known as a trusted partner to executives and investors, Alison leverages her unparalleled go-to-market experience across multiple industries to quickly assess market and brand dynamics, identifying opportunities and removing obstacles. She draws from an innate understanding of the customer to unlock product market fit, pivot value propositions to stand out in the market, and build plans and high performing teams to scale growth. Her proven model leverages marketing as a force multiplier to unlock growth across some of the most complex, rapidly evolving industry sectors from consumer, tech, retail and healthcare. An active board director, Alison currently serves on both the compensation and M&A committees for The Cannabist Company (NEO: CBSTF). Previously a board director for a private equity-backed lifesciences company, she helped reposition Generate Life Sciences for a successful sale to Cooper Companies (NYSE: COO).Chief Marketing Officer | Board Director | Executive Advisor | Go-to-Market Strategy | Customer Experience | Integrated Marketing | Product Innovation | Product Marketing | Breakthrough Brand + Creative + Design | Ecommerce | Channel Strategy | Retail | Advertising | Content | Social Media | Digital + Web | Community Advocacy alison.m.worthington@gmail.com
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Chief Marketing Officer - InterimHealthjoyCalifornia, United States
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Senior Vice President MarketingLyra Health Sep 2022 - PresentBurlingame, California, UsLeads a team of 85+ across product, growth and customer marketing. Lyra Health, a series G growth company helps leading companies improve access to effective, high-quality mental health care for their employees and their families. With their innovative digital care platform and elite provider network, members receive the best care and feel better, faster. Lyra has raised more than $900 million and works with large employers, such as Morgan Stanley, Uber, Walmart, Starbucks, Meta, Amazon, and 2500+ other Fortune 500 companies to deliver care to their employees and families nationwide.Mental health is one of the greatest societal challenges of our time. Uniquely it is also highly personal. As a mom to college age girls, I am particularly empathetic to the mental health needs of young people as we emerge from the pandemic. I can’t think of a more important, expansive purpose than being a part of Lyra Health, whose mission is to transform access to life-changing mental health care, a vast landscape to make a difference.It’s been incredible to truly understand the thoughtfulness and intention that has gone into every step of building this company. The commitment to evidence-based care, the exclusive network of both in-house and contracted providers, and our frequently published third-party-validated research means every step Lyra takes is designed to help people feel genuinely, sustainably better. I also love Lyra’s dedication to whole family care. As we have all witnessed, if anyone in a family is suffering, everyone in a family is suffering. We’re also the only company to offer comprehensive individual and organizational mental wellness programs with our extraordinary suite of tools to help HR leaders and managers build psychological health and safety into interaction. -
Board MemberCannabist Nov 2020 - Presenthttps://col-care.com/ -
Governance And Nominating CommitteeWomen On Boards Project Jan 2022 - Present -
Chief Marketing OfficerCollective Health Jan 2021 - Nov 2022San Francisco, California, UsCollective Health simplifies employer healthcare with technology solutions that make health benefits work for everyone. With a range of products and services and by partnering with innovative companies across care delivery, the company helps reinvent the healthcare experience for forward-thinking organizations and their people across the U.S. Collective Health is headquartered in San Francisco, CA with locations in Chicago, IL, and Lehi, UT. Founded in 2013, Collective Health is backed by HCSC, DFJ Growth, GV, NEA, SoftBank Vision Fund, Sun Life Financial, and other leading healthcare and technology investors and advisors. For more information, please visit collectivehealth.com. -
Board MemberGenerate Life Sciences Dec 2018 - Jan 2022Los Angeles, California, UsSuccessful exit with sale to Cooper Companies in Dec. 2021.Generate Life Sciences is a first-of-its-kind organization focused on helping grow and protect healthy families through reproductive, newborn stem cell, genetic screening, medical device and healthcare technology services. Generate serves families from preconception to post-birth throughout the significant and highly personalized journey of building a family and protecting their children’s health. Generate Life Sciences is a company of established, trustworthy brands founded and grown over 40 years by experts in reproductive medicine, newborn stem cell services, and genetics. Headquartered in Los Angeles, Generate is a portfolio company of GI Partners, a private investment firm based in San Francisco. See how Generate has already helped grow and protect nearly 1 million families around the world. #generatelifesciences #betweenlifeandscienceisopportunity. -
Worthington Growth PartnersGopro + Ancestry + Bragg + Multiple Startups - Interim Cmo Feb 2017 - Dec 2020Created and founded fractional CMO practice. Acted as interim Chief Marketing Officer across tech, consumer, retail, CPG, digital, ecommerce /direct-to consumer businesses. Advise CEOs and management teams to develop brand and customer experience, drive growth marketing and build out teams for start-up to midsize companies including:- GoPro (NASDAQ: GPRO) a ~$1.5B technology company manufacturing camera hardware and software with advisory responsibilities across marketing strategy, structure, process and community management for the global marketing team reporting to COO.- Ancestry, the largest privately held genomics internet company focused on online subscriptions and DNA tests. Led brand relaunch with new creative and first ever cross-channel marketing campaigns.- Series A and B direct-to-consumer startups from inception to exit including Gobble, Healthline, Project Juice, Tribeca. Introduced new value proposition, CRM, content, programmatic, audience retargeting, affiliates, PR and pricing to significantly increase revenue. - Bragg Live Foods, legacy natural food company owned by Swander Pace Capital, Katy Perry. Leading brand, product innovation, digital and team development.- Amy's, >$500MM food manufacturer. Developed DTC, innovation pipeline + to scale marketing for growth.
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Global Chief Marketing OfficerMethod Products Jan 2013 - Dec 2016San Francisco, Ca, UsGlobal responsibility for the brand experience team of over 50 across US and Europe including in house creative studio, ecommerce, web, content, advertising, media, PR, consumer insights and consumer response for the method and Ecover brands.Method is the pioneer of innovative, design-forward and environmentally conscious cleaning products. The "People Against Dirty" is the world’s largest green cleaning company. The Method brand has disrupted a dull category and redefined the cleaning experience with its style and substance giving consumers the quintessential way to “clean happy”. Established in 2000 and acquired by SC Johnson in 2017, Method is a public benefit corporation and can be found in more than 40,000 retail locations worldwide and online. -
Director, Worldwide Strategy And Marketing, BingMicrosoft 2009 - 2013Redmond, Washington, UsDrove marketing strategy, campaign management, cross channel integration and go-to-market execution for $400MM marketing budget across product, marketing team of 20. Exceeded market share, brand and usage goals for US and UK launch. -
Managing Director, SustainabilityThe Hartman Group 2008 - 2009Bellevue, Wa, Us- Spearheaded and led new sustainability study and consulting practice- Acted as interim CMO, Jones Soda. -
Global DirectorStarbucks 2005 - 2008Seattle, Wa, Us- Led cross-functional team of 50 to define new strategic vision for Health and Wellness across $6B food and beverage business leading to new product platforms- P&L responsibility for +$400MM revenue, high growth (+35%) tea business in retail Starbucks stores. Built innovation pipeline including launch of Green Tea Frappuccino and Matcha Green Tea Latte and business strategy to grow +$1B cross channel tea franchise. -
Global Brand And Innovation DirectorThe Coca-Cola Company 2000 - 2005Atlanta, Ga, UsGlobal Brand Director - Re-launched $1.7B juice brand globally to become a profit generating business and market leader (+20% growth YOY).Innovation Director - Developed new fortified product line led by Heartwise which exceeded financial expectations - Created and launched new brand Vitingo with Nurisha, a vitamin-fortified beverage clinically proven to “help kids grow”. Recruited and led advisory board of product developers, NGOs, African government and pediatricians -
Marketing DirectorThe Coca-Cola Company 1995 - 2000Atlanta, Ga, UsMarketing Director: Coca-Cola Far East. Singapore. Managed $300 MM soft drinks business (+12% year 1, +18% year 2) and marketing department of 28. Marketing Manager, Minute Maid, Houston TX: Led $830 MM flagship brand franchise and cross functional team of 25 in major overhaul of positioning, product, pricing and operations strategy resulting in +19% sales, +200% profit.
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Management ConsultantL.E.K. Consulting 1993 - 1995Boston, Ma, Us
Alison Worthington Skills
Alison Worthington Education Details
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Harvard Business SchoolMba -
Smith CollegeEnglish
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University Of California, BerkeleyOne Year Of Study In Business And Economics.
Frequently Asked Questions about Alison Worthington
What company does Alison Worthington work for?
Alison Worthington works for Healthjoy
What is Alison Worthington's role at the current company?
Alison Worthington's current role is Chief Marketing Officer - interim.
What is Alison Worthington's email address?
Alison Worthington's email address is al****@****ail.com
What is Alison Worthington's direct phone number?
Alison Worthington's direct phone number is +141556*****
What schools did Alison Worthington attend?
Alison Worthington attended Harvard Business School, Smith College, University Of California, Berkeley.
What skills is Alison Worthington known for?
Alison Worthington has skills like Customer Insight, Marketing Strategy, Strategy, Marketing, Competitive Analysis, Brand Architecture, Business Strategy, Leadership, Management, Advertising, Product Marketing, Strategic Partnerships.
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