Alistair Barnes Email & Phone Number

Super skillsSustainability consulting, empathetic leadership & communication, making sense of complexity, Vvisual curation, resilience, comfortable with uncertainty, consumer educationWorkBallo 8 years Founder and Marketing Director Ballo is an ethical fashion brand (www.ballo.co.za).Ballo has been manufacturing and selling unique upcycled eyewear and slow fashion in Cape Town since 2013. Exporting these since 2014. Due to covid we are running lean with a small experienced team. Relevant skills: Built a brand on sustainable principles, Grew an international following by focussing on consumer education through all brand communication (newsletters, SEO, social media, content creation, POS and collaborations), managed a team of 20, sustainable material sourcing, product developmentBO-OP 4 years Co-Founder and Marketing PartnerBo-op is a co-op styled retail platform for local designers.Relevant skills- Built a multi brand retail experience with over 30 local brands. Brand ideation, design, communication and sales through physical and digital retail. Created, curated and grew a community of the best local designers. Publicis Machine creative agency 2 yearsAdvertising Swiss-Army Knife (Strategist, Copy Writer, Designer, Account Executive) on digitally driven campaigns Mungo Homeware Textiles 2 months Creative consultantAssisting with a consumer education installation at their mill in Plettenberg Bay to educate consumers around brand essence and value of sustainable fibres.Relevant skills: brand communication, copywriting, user centric design, experiential marketingFundata 1 year Founder and Chief Marketing OfficerFundata is a Ed-tech NGODesigned a gamified education platform where users enjoy free data and free education and am currently sourcing seed funding.Relevant skills: ideation, brand design, UX & UI for App, Funding deck design, networking and pitching Sustainable Sundowners 4 years Founder and hostMonthly ethical fashion networking event.Built a network of local sustainable business owners and climate activists. Created space for information sharing and collaboration. Each month we had a theme around a guest speaker,Relevant skills: networking and building network of ethical business owners, event management, public speakingMarketing consultant 4 years Marketing & brand strategy, design, UXNotable contracts: 2 years UX consulting for Vodacom, Brand Launches: Paez & ProofRelevant skills: UX & UI Design, Marketing Strategy and implementation-. Brand identity, brand communications, digital media, SEO, web development

Listed skills include Connector, Connectors, Digital Marketing, Integrated Marketing, and 12 others.