Ali Westlund Email and Phone Number

-Senior Digital Project Manager-Visa.com January 2024-present• Contracted through Digitas to Visa.com team, located in San Francisco, California. • Working with other digital agencies to create pages for Visa.com• Managing projects through Visa’s lifecycle with agencies, and Visa clients – helping them with submitting wireframes/zone diagrams, assisting with timelines, assisting with Governance reviews, and Creative Reviews, preflighting assets and copy for content authors, managing the page through each step of the way to authoring the page at Visa in AEM. • Checking assets, page layouts, icons, page components, in comparison with our DSM (Digital Standards Manual). • Assisting reviewing designs in Figma with agencies and internal Visa team• Utilizing Jira, Wrike, Excel, Microsoft Office, Smartsheets. -Associate Director, Project Management- Pfizer September 2023-December 2023• Leading a team of developers, copywriters, UI, UX, QA to run a QA project for seven Pfizer brand website pages hosted in AEM environments. • Creating Jira’s, running daily standups, working with the client side at Pfizer to run through logged issues. • Creating SOWs, Staff Plans, budgets with the team, per project, per brand. -Associate Director, Project Management- Bank of America & iRobot June 2021-September 2023• Managing cross-functional teams on Bank of America, supporting, and managing Bank of America IT tools. • Managing creative team for iRobot projects – for iRobot in App messaging, and Email Promotions.• Running daily standups, and client weekly status meetings. • Staffing and financial management for employees, projects, teams for 2021-2023.

• Working with the business side to gather requirements on changes, and putting them in User Stories/tickets to manage through our Kanban ticketing system. • Managing team’s tickets through lifecycle – helping to enter in requirements, and move them through to complete. • Helping to get team members and projects aligned, unblocked, and to help share work responsibilities and dependencies. • Product Designer for in-house @Ford website for all internal Ford employees and retirees: working with Ford executives to create new pages, components, and how they would like specific pages and components to function. • Working with cross-divisional teams at Ford to create new webpages and functionality– Ford Executives; Developers; Architects, Content Team members, etc. • Excellent communication, ensuring clear weekly communication across teams and dashboards, that we are tracking completion and staying unblocked on our boards. • Leading daily standups – running through our Kanban boards and pulling new items in when need be. • Expert in AEM (Adobe) CMS – authoring, troubleshooting, packaging, deploys, testing, leading sessions on new functionality/authoring to content authors, etc. • Creating comps of pages on UXPin to reflect changes and presenting them to Ford Executives for review and any changes. • IT lead of BlueOvalNow Ford Application account (iOS and Android)– managing the application, new upgrades, adding countries, working with Ford Mobile App team to handle new requests.

• In charge of managing the creation of new GM Global Master pages and templates in Quantum SDS program.• Responsible for the Global Rollout of the master pages to our MRM teams worldwide, bringing all Global GM websites to Quantum SDS from Classic Adobe CMS CQ5.• Presenting Global pages and templates to GM Global clients on a weekly basis.• Global integration with QUE and US alignment; presenting new QUE to Global Markets. • Strong working partnership with CAOR, and GM clients for regular updates and changes to Global master pages.

Global Market Support, PM:• SME and Global Adobe CMS Content Support for MRM's Global content authors, supporting GM websites using Adobe CMS CQ5 and Quantum CMS for big browser and mobile sites. • Provided support for Content Leads and Authors troubleshooting live site issues and bugs. • Collaborated with GM IT’s developers, SEO, Analytics and Data Teams to ensure all sites functioning as expected, are track able, and that the correct data is pulling through . • SME responsible for Adobe Package Manager (CMS) in Global markets. • Educator of MRM employees working with Adobe CMS CQ5 authoring, Jira and GM World Platform. • Responsible for creating new or updating existing training documents, processes, functionality, and authoring guides and presenting those updates worldwide.• Administrator for MRM Adobe CMS Certification Program, certifying levels of Global authors for different user rights in Adobe CMS CQ5. Project Manager for Abbott: • Received and managed new content to publish on a daily basis to all global sites in multiple languages. • Performed AQR’s when receiving new content from clients. • Managed tickets and workflows for the Content Authors • Worked with Abbott Global Leads to ensure articles, images and wording met their needs and culture. • Managed the site-wide redesign of Abbott's new website, launched April 2017. -Diversity & Inclusion Team 2016- present

Lead Content Analyst*Lead Content Analyst Canada Rollout Support (May 2015 - June 2015)*Lead Nike Digital Author Support (Nov. 2014 - May 2015)*Lead for CrossDivision brands (Sept. 2014 - Dec. 2014)Content Analyst (Oct. 2012-Sept. 2014)*Chevrolet*GMC*Cadillac*Cranking out GM website pages for both mobile and desktop, all utilizing Adobe CMS for all GM brands.