Your company is more than a product. How do you stand out in the marketplace? It all starts with a compelling story. I am an internationally accredited corporate communications strategist who works with thought leaders in tech and financial services to elevate their brand to their target audiences. I define their unique differentiators, create engaging and authentic stories, and place them at the centre of the conversation. Whether leaders want to thrive as thought leaders on LinkedIn, elevate their brand (via traditional media, events or speaking opportunities), or introduce something new and exciting to the marketplace, I can get them noticed. As a passionate gender diversity champion, I also help leaders promote and develop their female talent. I hold a certificate in women’s executive leadership from Yale University where I earned an A+. I wrote my book Confessions from the Cubicle to share stories about the unique problems young women face in the corporate world. I am a co-founder of Better and Stronger Allies Together, an initiative started by Arctiq and uOttawa to bring male allies together to help drive concrete change to close the gender gap. Fascinated by about all things digital, I earned A+ in the digital marketing management program at the University of Toronto. I am also a graduate of Ryerson’s journalism program for university graduates (JRAD), hold a degree in psychology from the University of Windsor, and earned a self-employment development certificate from Centennial College’s Centre for Entrepreneurship. I also have a deep understanding of the communications strategic planning process as an Accredited Business Communicator (ABC), the global standard in organizational communication that measures the strategic abilities and technical skills of a communicator.My business writing has appeared in Marketing Magazine, Financial Post, the National Post, the Toronto Star, CBC Radio and the Globe and Mail – Executive Skills: Conducting Yourself as a Communications Leader. I have also written numerous stories for thought leaders for the Globe and Mail’s Leadership Lab and Forbes.Specialties: integrated marketing communications, communication strategy, change management, strategic media relations, business and creative writing, internal communications, book publishing, online newsletters and blogs.