BLDUP is a business intelligence platform that provides data analytics and search engine optimization specifically for the real estate development and construction industry. The unique platform allows companies to access and publish content that is targeted at the most direct audience. Using BLDUP analytics, companies can make important business decisions based on fast and accurate real time data.

Assisted the head of marketing on two projects. Constructed marketing campaigns for Coca-Cola and American Airlines. Presented marketing pitches to clients. Conducted primary and secondary research and data analyses on competitors and target audiences.

PR and Social Media manager for emerging artists. Utilized Adobe Photoshop, InDesign, and Illustrator skills to create promotional content. Participated in media planning, media buying, SEO, and digital advertising.

Increased brand awareness, social media presence, and following amongst target audience.Designed ad campaigns, performed creative pitches, and drafted brand audits. Attended and participated in pitch meetings with clients and participated in employee meetings. Conducted primary and secondary research on clients and competitors.

Drafted editorials and press releases for the Express Tribune, a New York Times subsidiary. Worked closely with the editor-in-chief of the Express Tribune magazine. Conducted research and collected data on demographics and target audiences. Wrote articles on the topics of fashion, lifestyle and technology for their lifestyle magazine.