Alla Prokhorova Email and Phone Number

MARKETING SPECIALIST (RUSSIAN MARKET)  • Planning  and execution of  initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)  • Analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies   • Liaising with external vendors to execute promotional events and advertising campaigns (print, web)  • Management of weekly / monthly reports of budget,  competitors etc  • Management and development of company's  Social networks in Russia (VKontakte and Odnoklassniki) CUSTOMER SUPPORT • Handling and resolving russian customer inquiries/complaints by telephone and email  • Providing pricing and delivery information  • Performing customer verifications  • Communication and coordination of issues with internal departments TRANSLATOR • Translation of the website content (general information, product description etc), newsletters and press releases from English to Russian

• Serving and advising customers • Performing cash and card payments • Managing stock • Dealing with returns • Arranging goods in displays and on shelves

• Serving and advising customers • Performing cash and card payments • Managing stock • Dealing with returns • Arranging goods in displays and on shelves

• Full responsibility for maintaining general ledger, cash management, accounts payable and receivable, payroll, fixed asset management and intercompany operations of Moscow and Kazakh operating units under US GAAP • Managing month end closing process• Preparation of daily, monthly, quarterly, annual and other periodic financial statements, reports, rollforwards and analyses• Montly accounts reconciliation and verification • Weekly cash forecast preparation• Preparation P&L and Balance Sheet for review with Finance Manager• Providing explanations on monthly results to corporate finance staff• Assistance to Finance manager in preparation budgets and forecasts• Authorization for expenditure (AFE) management and payment orders preparation , follow up approvement process• Cooperation with Head Office for accounting processes and compliance with US GAAP and other issues• Cooperation with internal and external auditors

• Preparation of accounting journals and daily accounting entries: AP, GL (including adjusting entries, allocations, accruals)• Managing month end, quarterly and annual close process• Maintaining and controlling of Fixed Asset register• Proceeding currency and rubles wire transfers by using bank-client system (including whole bank field) • Managing accounts payble operations under RAS for VAT return purpose• Review and entering accounts payable invoices, ensuring proper cost classification and expense category• Handling of petty cash, preparing and maintaining the cash ledgers and petty cash reports under RAS and US GAAP• Processing employees time/expense reports, verification supporing documents for cash reimbursement• Maintaining Time &Billing system and handling all related transactions• Accounting of corporate AMEX credit cards settlements• Assistance to HR Coordinator with orientation, bank accounts, and similar tasks for new employees• Assistance to Senior Accountant and Finance Manager with any other delegated responsibilities• Cooperation with PWC London during external audit and company’s auditors during internal Risk Management Audit

• Collected, prepared accounting documents/transactions in accordance with RAS • Performed petty cash operations • Performed accounts payable and recivebles operations• Handled some administrative and personnel tasks