Allan Bohn Apter Email & Phone Number

State Of Paraná, Brazil

Curitiba, Paraná, Brazil

Sócio-fundador

Curitiba, Paraná, Brasil

• Managing all marketing activities (social media / google ads / b2b digital selling), responsible for strategies and contend subjects in all networks
• CRM management
• Feasibility studies for new investments - Equipment and Acquisitions: Business Cases addressing potential volume growth and financial return.
• Identify growth drivers in each segment (economic development, demand, market trend)
• Market Intelligence: Economy Report --> Weekly material to the company board sending the latest Brazilian short term economic activity and indicators forecast (GDP / inflation / XR / interest rate)
• Market Intelligence: Commodities Report --> Provide twice a month a report of main industry Commodities (Iron Ore / Charcoal) and 3 months forecast to evaluate material banking opportunities;

Curitiba, Paraná, Brazil

Managing partner and head of business development

Curitiba E Região

• Development of Business Cases in IT structuring projects.
• Search for new technology suppliers.
• Elaboration of RFQ / RFP alongside with technical areas for bidding with technology suppliers.
• End-to-end elaboration of the financial viability of technology projects.
• Presentation of cases.Main Results and Achievements:
• Financial rationale to support the migration plan on Premise for Cloud.

Curitiba E Região, Brasil

• Financial analysis of all competitors (quarterly report) directly to the CEO and CFO.
• Market analysis of the transport sector - Heavy Duty Vehicles.
• Analysis of the industries served (e.g mining, forestry, agriculture, etc.) and how this affects the dynamics and seasonality of truck purchases.
• Reports from macroeconomic regions (ex: southeast).
• Preparation of forecast of the truck market based on economic metrics through regressions.
• Local role in the group's Global strategic planning cycles: alignment with stakeholders to develop into local goals and action plans.Main results and achievements:

Curitiba E Região, Brasil

• Mar / 19 - Oct / 19: Product owner: "Volvo Intelligent Maintenance".
• Creation and monitoring the business KPIs.
• Manage an external team with 4 people.
• Ensure compliance / SLAs with the suppliers involved.
• Develop attack plans for low performance dealers.Main results and achievements:
• Increase from 8 to 18% in the conversion of the service.

São Paulo

• Market Intelligence - promoting a complete quarterly analysis with indicators on the financial situation of the main competitors, reporting directly to the CEO.
• Market Intelligence - promoting a detailed analysis of the competitor's product cycle, as well as an investment and movement plan (local, M&A, etc.)
• Market Intelligence - “Point of view”. Monthly cover the main news of the sector along with political-economic analysis. Formatted as a magazine for more pleasant reading. Distribution to the CEO and Board Members.
• Strategic Programs - Business Case for vehicle export feasibility
• Focal point with outside partners: Organization of weekly conference calls, with agenda, scope and minutes.
• Hold meetings with the main project stakeholders for each moment (Manufacturing, engineering, product planning, quality, finance, legal, purchasing)

São Paulo E Região, Brasil

Corporate Strategy & New Businesses:Responsible to develop business cases for CEO & board directors: - feasibility of new products and/or plants, - internationalization of the Volkswagen truck & bus brand, including lineup and product planning- synergy with other businesses and VW AG companies, - market analysis for new products.- company KPIs management

São Paulo E Região, Brasil

• Development of routines and methodology to keep projects aligned between business and IT.
• Business Case for online billing.Main results and achievements:
• Reactivation of the online billing program, which enabled an average monthly saving of R$15 million.

Curitiba E Região, Brasil

• Market research: competitors by technical specification, price, geographic region, channel.
• Supplier Benchmark procedures and standardization.
• Integration and search for synergies with existing products in the company (e.g MVNO)
• Main contact with Chinese suppliers - requesting samples, feedbacks, test reports.Main results and achievements:
• Introduction of the first Positivo smartphone on the market, having participated in the design until its launch.

Msc, Business Engineering, 4,6/5

Study Case: Brazilian LCD monitor screen business development in order to follow the product lifecycle trends.

Master Of Business Administration (Mba), Administração, Negócios E Marketing

Business Management focused on Telecom

Bsc, Mechanical Engineering

Bachelor in Mechanical Engineering. Thermal sciences, material sciences and processes.