Lead digital marketing strategy and execution, collaborating with the omnichannel team to develop and implement comprehensive digital marketing campaigns that drive brand awareness, engagement, and sales growth. Manage and optimize brand website, ensuring a user-friendly experience with maximum traffic. • Oversee digital marketing initiatives, including content marketing, brand management, client creative services, and paid advertising on platforms like Meta, SEO, SEM, social media, email marketing, and content marketing. Architect innovative, narrative-driven approaches that build brand value, rebranding three clients and developing programs for email, paid search, paid social, presentation, and the creation of sales tools.

Collaborated with sales and product teams to create effective marketing materials and messaging to provide tailored B2B revenue growth solutions, leveraging strategic consulting, sales enablement, and revenue operations expertise to provide structure and methodology for client revenue engines. Spearheaded client creative direction and brand identity, delivering innovative campaigns, and driving customer engagement with innovative campaigns. Nurture and mentor creative talent, fostering a collaborative and inspiring culture.

Reflecting on three years of Marketing Executive work in the Cayman Islands for a prestigious family office and my recent graduation from Harvard in May, I undertook the legendary Camino de Santiago pilgrimage, a path walked for almost two thousand years by Christians seeking a way to enlightenment by walking to Santiago and visiting the beheaded body of St. James. In this personal quest, I made the decision to moveback to the Unioted States and drive my career to its next chapters.

Oversaw marketing strategy and operations for wealth management family office, leading the development and execution of data-driven and cost-efficient strategies to drive paid and organic user growth across various channels. Led the content development and segmented execution of campaign messages and tactics through relevant digital channels, including website content, social media posts, email, paid search, social media, search engine optimization, and programmatic advertising. Supervised the company’s separate marketing teams, implementing a data-driven strategy, analytics, and AI-supported execution

Developed a technically proficient, strategically oriented marketing team with successful KPI-focused outcomes, fostering a brand awareness growth of 277% in three years for a $216 million market leader in travel management and corporate mobility. Let marketing strategy to drive the company to market leader in travel management corporate housing at the largest corporate housing provider in the United States. Maintained a pulse on company positioning across digital and traditional brand channels, providing insight into findings and consistently identifying opportunities for growth and evolution. Guided digital and traditional marketing programs, including SEO and web content strategy, integrated digital marketing campaigns, sales support and enablement, asset creation, and other similar branding efforts for the footprint of over 60 urban markets. Winner, Company Innovation Award, 2019.

Developed and managed brand guidelinesBuilt brand, sales communication tools, marketing collateral, and digital creative

Managed a small team in a nonprofit dental group, overseeing performance, team growth, hiring, and marketing execution with dental offices along the northern Front Range, Colorado. Developed marketing programs and campaigns that increase dental brand reach, awareness, and new business opportunities in Colorado. Managed marketing budget, advertising, and public relations.

Created, implemented, and oversaw agency creative services, providing advertising creative, promotional materials, and sales tools for an international clientele for $130 Million flagship agency of Digital First Media. Managed advertising, branding, layout, design, and copywriting of global campaigns at a client-centric, full-scale global digital marketing agency, selling and managing highly optimized, multi-platform campaigns for media companies and agencies and their advertising clients. Built sales tools for NewsCorp Australia’s advertising 2000+ person sales team with printed, digital and multimedia tools, 2018. Built international marketing campaigns for Clipper Round the World Yacht Race, 2018. Award winner, 2016 Google Innovation Champion Award for digital agencies.

Managed a full-service design agency team that delivered advertising, social media creative, video, traditional print, outdoor, event, and digital marketing campaigns for the large, national urban market. Led the creative workflow, marketing production process, and resource allocation of large creative team, managing agency creative branding campaigns for advertisers. Award Winner, Best International Marketing Solution for Advertisers from the International New Media Association - May 2013. Grand Prixe Prize Winner, Colorado Press Association's Advertising Sweepstakes Award - February 2013

Responsible for executing creative and strategic messaging. Managed marketing strategy, delivered execution, and implemented communication for the 2nd-largest news media corporation in the U.S. Led enterprise marketing and communication network of 60+ media companies.

Managed execution of company marketing plans for a $70 million management consulting firm and provider of demand-driven management software. Drove all aspects of business growth, from marketing initiatives to client relations, managing international marketing execution for companies in four continents. Led marketing campaigns creating brand awareness for company ERP software and management systems.

Developed and executed a comprehensive marketing strategy that drove YOY growth across both B2B and B2C channels for three years for the provider of Demand Flow Technology® (DFT) training, a methodology nominated for the Nobel Laureate Prize in Economics. Led product marketing and positioning across different segments, service levels, and geographies. Led and developed a high-performing marketing team, designing the organization structure, and hiring the right talent for a management consulting firm.

Taught college design, digital art, and visual communication for large Denver metro university. Developed Digital Media art degree curriculum for the Art Department in new emerging media technologies. Winner, Instructor of the Semester, Auraria Campus, December 2003