Public Relations Consultant
Current
Wine By The Bay, Miami (Little River Art District)
888 Biscayne Blvd. At The Marina Blue, Miami, Fl 33132
Since it's inception, I have worked directly with the owner to successfully launch and promote a new business as well as develop and maintain a consistent and effective marketing and public relations plan. Day to day marketing includes creating and maintaining a social media presence utilizing major social networking sites: Facebook, Twitter, Pinterest, LinkedIn, Foursquare, and Google+ plus ensuring that content (that incorporates keywords and tags) helps draw prospective customers to events, generates website traffic, and improves SEO.Minor event promotion includes listing and promoting via social platforms and editing website content for suitable submission to online and print publications. Major event promotion, through a timely public relations strategy that begins six weeks prior to the event, includes generating press releases, event listings, and social media marketing.From its launch through to today, both Wine by the Bay and Etra Fine Art have been featured in local, national, and international print and online publications; and on television and radio. I am also able to research and write editorial style content for art exhibit openings demonstrating an expertise in the area of the arts. I have successfully achieved visibility for exhibits in collaboration with a larger art fair or festival including: DWNTWN Miami Art Days, Art Basel/Miami Art Week, WinePhoto's debut in the US. and the My Art Guides Art Basel Launch.I continue to promote major events for Wine by the Bay.