Work experience in Marketing strategic and project management roles. I am results-driven, excellent in data-driven decision making,problem-solver with cross-functional communication and an unsurpassed work ethic.Skilled in project management, passionate about what I do and ready to roll up sleeves anytime.● Analytical skills: Able to define, monitor, and evaluate key business metrics, conducting analysis which leads to actionable insights for continuous improvement.● Collaboration and communication: Strong track record of engaging and influencing cross-functional teams and complex stakeholder management across a variety of functions.● Agile and nimble: Ability to thrive in a fast-paced and ambiguous environment. Possesses excellent organizational and time management skills to deal with ambiguity and rapidly changing priorities.
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Group Coo Office,Project ManagerSeaTaiwan
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Group Coo Office,Project ManagerSea Nov 2021 - Present台灣 Taipei City 台北Dealing with special projects across different functions to ensure business growth and stability of SEA's subsidiaries in Taiwan. Working directly under SEA's country Head on new initiatives, mostly contributing on initial execution,overall monitoring,stakeholder management -
Project Management , Shopee Express(蝦皮店到店)Shopee May 2021 - Nov 2021◆ Shopee Express,Growth Marketing and Project management- Delivered strategy including site selection, store layout planning, overall procurement and business launch marketing planning at an early stage- Led end to end planning and execution on store vendor management and procurement process of Shopee Express - Designed action plan of launch marketing planning including Multi-Channel Marketing and user growth mechanism; Monetized an ad package and initiated revenue growth strategy -
User Engagement Strategy - Livestream User GrowthShopee Jul 2020 - Apr 2021◆ Live Streaming Ecommerce Shopee Live(In-app Engagement)- Lead a team of 5 ppl and focused on livestream ecosystem- Overall planning and budgeting to growth user and business monetization - Executed P＆L statement;Analyzed seller,user behavior and initiated project to drive activity- Designed action plans including UI / UX redesign,PR Event;Market research and market sizing for go to market strategy
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User Engagement Strategy - Inapp Social Media User GrowthShopee Jan 2020 - Jun 2020◆ Social E-commerce feature Shopee Feed(In-app Engagement)- Analyzed users & sellers behavior to initiate growth strategy for Shopee Feed business- Plan and execute the online campaign to driving user and seller- Execute seller education project to driven seller growth on the feature- Work with our team of in-house developers to design and build user friendly solutions for our functional areas
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Social Media Marketing AssociateShopee Sep 2018 - Dec 2019- Excute creative community content on Social Media- Plan and execute projects for e-commerce big sales promotion on social media- In charge of Facebook Chatbot creative Campaign / User Segmentation - Social listening and analyze data of social media channel and further generate strategy within project
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Social Media MarketingTc Incubator Jul 2018 - Sep 2018台灣 台中市TC is the Incubator and Digital marketing consulting focus on SaaS- Developed on content, meta descriptions, page titles in support of SEO strategies- Through chatbot and content marketing to drive the Facebook Fans page growth- Responsible for writing articles and operate the Blog -
Assistant To Business Director苏州乔阳医学科技有限公司 Jul 2017 - Sep 2017中國 上海TaiDoc is professional medical facilities and equipment OEM/ODM manufacturing manufacturer. TaiDoc is now one of the Top healthcare products manufacturers- Asisst to execute the business development strategy for the marketplace- Executed over 3 Training project to help partner familiar with the product
Allen Cheng Skills
Frequently Asked Questions about Allen Cheng
What company does Allen Cheng work for?
Allen Cheng works for Sea
What is Allen Cheng's role at the current company?
Allen Cheng's current role is Group COO Office,Project Manager.
What schools did Allen Cheng attend?
Allen Cheng attended 東海大學.
What skills is Allen Cheng known for?
Allen Cheng has skills like Adobe Premiere Pro, Microsoft Office, Adobe Illustrator, 领导力, Microsoft Excel, 管理人员, 顾客服务, Adobe Photoshop, Google Adwords, Google Analytics.
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Allen Cheng
Smart Manufacturing & Ai Software/Machine Learning Professional : Semiconductors - Industrial Automation - Data CenterTaipei–keelung Metropolitan Area1micron.com -
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