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Allia Mcdowell Email & Phone Number

Manager, Integrated Strategy and Creative at Influential
Location: Detroit Metropolitan Area, United States 13 work roles 6 schools
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Current company
Role
Manager, Integrated Strategy and Creative
Location
Detroit Metropolitan Area, United States
Company size

Who is Allia Mcdowell? Overview

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Quick answer

Allia Mcdowell is listed as Manager, Integrated Strategy and Creative at Influential, a with 461 employees, based in Detroit Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Allia Mcdowell.

Allia Mcdowell previously worked as Strategy and Analytics Specialist at Influential and Strategist at Mccann Worldgroup. Allia Mcdowell holds Master Of Science - Ms, Business/Branding from Vcu Brandcenter.

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Influential

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Profile bio

About Allia Mcdowell

Sometimes I can’t believe I’ve made a career out of untangling knots. My first instinct is to pull on a thread until the whole thing unravels — and luckily that curiosity serves me well as a Strategist. I’m proud to have graduated from the VCU Brandcenter with a Master’s of Science in Business/Branding, with a concentration in Creative Brand Management. Soon after, I joined the Strategy team at McCann Detroit, working primarily on the U.S. Bank account, as well as new business.I am a creative storyteller with a passion for using brands as a catalyst for positive change in the world. I am seeking new opportunities in strategy, particularly in brand or product innovation.

Listed skills include Microsoft Office, Management, Marketing, Leadership, and 32 others.

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Allia Mcdowell's current company

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Influential
Influential
Manager, Integrated Strategy and Creative
Detroit, MI, US
Website
Employees
461
AeroLeads page
13 roles · 11 years

Allia Mcdowell work experience

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Manager, Integrated Strategy And Creative

Detroit, Mi, Us

Strategy And Analytics Specialist

Current
Jul 2024 - Present

Account Management Intern

New York, United States

Jun 2022 - Aug 2022

Research Assistant

East Lansing, Michigan, United States

I have worked with Dr. Manuel Chavez studying the connection between social media and crisis. This position requires me to work with big data, analyzing social media data to draw conclusions about how media is being used during crises. We have evaluated a variety of events, from the presidential election, to the Las Vegas shooting, to all of the recent natural disasters. Our research will likely be published in multiple journals this year. Currently we are studying the differences in COVID responses between the United States and Europe using social media. I have gained skills evaluating and communicating big data to a wide audience, and have learned different analytical tools for this job.

2016 - Aug 2020

Entrepreneurial Intern

Shady Ladies Literary Society

Detroit, Michigan, United States

I had the pleasure of working with Amy Haimerl, founder of Shady Ladies Literary Society, as an entrepreneurial intern. SLLS is an organization that pairs female authors with Detroit-based chefs and bartenders to create events that bring authors and readers together for cocktails and conversation. As an intern, I had the opportunity to work with every aspect of the company - from managing social media accounts, to reporting on events, to brainstorming ideas for transitioning the company in the face of COVID-19 restrictions.

Aug 2019 - May 2020

Msu Campus Tour Guide

East Lansing, Michigan, United States

As a tour guide at a Big Ten University, it is my responsibility to be both a representative of the school as well as a positive example of the student body. This position challenged my skills in sales, customer relations, and leadership, as I was expected to be knowledgeable in all aspects of MSU, while also making each tour feel like a personal, customized experience for every guest. Due to the COVID-19 crisis, and the cancellation of campus tours, my time as a tour guide was cut short. However, I gained valuable experience during my three years in this role, and cherished every opportunity I had to make a difference in the college decision of an aspiring Spartan.

2017 - Mar 2020

Undergraduate Teaching Assistant

East Lansing, Michigan

I worked as an Undergraduate Teaching Assistant for Dr. Gilbert Harrell in the Eli Broad College of Business. I was assisting with the class Managerial Marketing (MKT300/327) - which is required for all students in the College of Business. I oversaw more than 700 students - assisting in grading, student relations, and other administrative duties. I was selected among my peers to be one of two teaching assistants who travelled to England during Winter Break of 2019-2020 to assist with the class during an education abroad program - “International Marketing and Business in London.”

Aug 2019 - Jan 2020

Director Of Marketing And Public Relations

Making A Memory Msu

East Lansing, Michigan

Making a Memory MSU is a non-profit organization which allows members to volunteer at hospitals dressed as popular characters. Not only did I serve as an Executive Board member handling marketing and PR, but I also helped to found this organization, joining the team within months of the club’s creation. I worked hard as one of the first members to take the organization from a school club, to a registered non-profit, and was diligent in creating all necessary content for the organization's use. I created social media accounts, built a website, and headed the marketing strategy. I left the organization in order for new leadership to help grow the club, as written in the bylaws.

Jan 2017 - Oct 2018

Marketing And Public Relations Intern

Traverse City, Michigan

As an intern for the Traverse City Film Festival, I was in charge of much of the festival's marketing and communications strategy and implementation. I ran social media accounts, updated the website, and produced marketing content via photo, video, and graphic design. I acted as a liaison between the festival and local publications, fielding press requests and arranging official festival credentials. I helped to plan festival events, and was consistently on site to make sure everything ran smoothly. I also oversaw the festival's master excel document for organizing each of the film screenings.

May 2018 - Aug 2018

Journalist

East Lansing, Michigan

I was a weekly content contributor for The Odyssey Online, an international online newspaper. I wrote and edited weekly lifestyle, culture, and entertainment stories of my choosing.

Jan 2017 - Aug 2018

Staff Writer

Msu Spartan Newsroom

Lansing, Michigan Area

During my Sophomore year at MSU I reported weekly for the Spartan Newsroom on issues in the Lansing area. My features included the local 2016 elections and evaluating the community's status as a food desert. I also peer-edited and collaborated with other students to maximize the quality and quantity of the content produced.

Aug 2017 - Dec 2017
Team & coworkers

Colleagues at Influential

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6 education records

Allia Mcdowell education

High School Diploma

Activities and Societies: Editor-in-Chief of Mercy Newsprint, National Honors Society, Varisty Soccer, Varsity Field Hockey, Green Club.

FAQ

Frequently asked questions about Allia Mcdowell

Quick answers generated from the profile data available on this page.

What company does Allia Mcdowell work for?

Allia Mcdowell works for Influential.

What is Allia Mcdowell's role at Influential?

Allia Mcdowell is listed as Manager, Integrated Strategy and Creative at Influential.

Where is Allia Mcdowell based?

Allia Mcdowell is based in Detroit Metropolitan Area, United States while working with Influential.

What companies has Allia Mcdowell worked for?

Allia Mcdowell has worked for Influential, Mccann Worldgroup, Saatchi & Saatchi, Michigan Economic Development Corporation, and Michigan State University College Of Communication Arts And Sciences.

Who are Allia Mcdowell's colleagues at Influential?

Allia Mcdowell's colleagues at Influential include Krista Ruehling (Sobota), Mba, Renee Larocque, Brandon Llinas, Stella Campbell, and Tiffany Simmons.

How can I contact Allia Mcdowell?

You can use AeroLeads to view verified contact signals for Allia Mcdowell at Influential, including work email, phone, and LinkedIn data when available.

What schools did Allia Mcdowell attend?

Allia Mcdowell holds Master Of Science - Ms, Business/Branding from Vcu Brandcenter.

What skills is Allia Mcdowell known for?

Allia Mcdowell is listed with skills including Microsoft Office, Management, Marketing, Leadership, Public Speaking, Google News Lab Training Program, Indesign, and Tableau.

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