Allie Chartoff work email
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Allie Chartoff personal email
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Experienced marketing, social and content leader inspiring organizations to drive brand love, cultural relevance and commercial success through integrated organic, earned and paid strategies and activations. Responsible for creating breakthrough, out-of-the-box storytelling opportunities and brand moments that fuel awareness and affinity, considering influencer, consumer, and media touch points.
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Head Of MarketingDephy, Inc.Boston, Ma, Us -
Head Of Integrated Marketing, Social And ContentHarry'S Inc. Mar 2024 - PresentNew York, Ny, Us -
Vice President, Global Social And Brand CommunicationsSharkninja Oct 2022 - Jan 2024Needham, Ma, UsGlobal brand leader responsible for supporting 13 distinct categories across Ninja Kitchen, Shark Home and Shark Beauty brands, driving integrated marketing and communication strategies including organic social, influencer marketing, brand partnerships, PR, and experiential activations -
Senior Director, Global ContentSharkninja Apr 2021 - Oct 2022Needham, Ma, Us -
Director, Content And CommunitySharkninja Apr 2019 - Apr 2021Needham, Ma, Us -
Director, Content ServicesSkyword Inc. May 2017 - Mar 2019Boston, Ma, UsConsult and define digital content strategies driven by business goals and brand priorities for a diverse portfolio of B2B and B2C clients. Guided vision and implementation of diverse content mix, digital distribution and amplification recommendations across paid, owned and earned channels. Key Responsibilities:-Lead creation of content strategy through collection and distillation of many inputs including competitive research and brand goals to align with mission and vision of brand, in partnership with senior stakeholders -Define and develop content that supports audience personas and user journeys to drive brand awareness, engagement and conversion-Manage a team of content strategists and editors through streamlined workflows supporting planning, ideation, execution and analysis -Partner with external creatives and internal editorial teams to produce best-in-class content on time, within budget and consistent with brand tone and voice-Guide the analysis and ongoing optimization of performance and ensure a proper attribution model is in place to track lead generation and ROI tracking-Responsible for ongoing budget oversight as well as making yearly strategic scope and budget recommendations across all accounts in collaboration with sales -
Associate Director, Content ServicesSkyword Inc. May 2016 - May 2017Boston, Ma, Us-Served as the operational team leader across portfolio of accounts, maintaining high-level relationships with Skyword clients, ensuring results-driven strategies are created and executed against-Built, grew, and managed a 13-person team of content strategists, editorial managers and editors -Coached and supported team members through regular performance reviews and goal tracking -
Content StrategistSkyword Inc. Jun 2015 - May 2016Boston, Ma, UsMajor account: IBM Security-Grew total page views for SecurityIntelligence.com, publishing destination for IBM Security by 470% -Analyzed news content cadence versus performance to optimize pitch, creation and publishing process, driving average view/article from 386 to 757 total views between Q4 2015 and Q2 2016-Evaluated and adjusted keyword strategy to result in 215% increase in relevant ranking keywords in 18 months -
Marketing Communications Specialist, Plastic And Oral Surgery DepartmentBoston Children'S Hospital Jun 2014 - Jun 2015Boston, Ma, UsBuilt yearly strategic marketing plan for priority product areas and audience/geographic segments through analysis of historical and competitive data, business goals and volume projections in conjunction with clinical department leadership. Led content strategy and development to drive engagement including campaign themes, elements, timelines and measurement goals for each product, audience and geography.-Told the emotional story of Violet Pietrok’s journey to and treatment at BCH through a four-part video series.-Secured a written and video story placement in The New York Times Key Responsibilities:-Developed and maintained excellent relationships with service line clinical, research and administrative staff-Served as the subject matter expert on content marketing strategy, marketing communications mix/channels and best practices for service line-Managed tracking and reporting of all marketing campaign analytics and results, including ongoing campaign optimization and quarterly dashboard insights-Analyzed marketing campaign analytics and downstream business results to make decisions on continued campaign and business process optimization -
ConsultantCommunispace Corporation Oct 2012 - May 2014Boston, Ma, UsCreated and maintained vibrant communities with diverse memberships, managed multiple accounts and projects as well as focused on writing, consumer storytelling and content development.-Daily management and facilitation of online communities, specializing in pharmaceutical research-Created highly engaged communities that deliver actionable insights for our clients -Facilitated client meetings, managing client and team expectations -Worked to translate business and research priorities into objective-based activities; and developing and managing the schedule of activities -Wrote and designed insightful reports that to showcase the voice of the customer using a variety of tools and new creative approaches to highlight key insights -
Senior Associate Community ManagerCommunispace Corporation Jan 2012 - Oct 2012Boston, Ma, Us-Responsible for community engagement, participation metrics and member management-Assisted with analysis and reporting of qualitative and quantitative data to uncover consumer insights for clients -Supported internal team members in all aspects of community operation including activity design and programming, report delivery and member recruitment-Owned the Quality Assurance of activities for community members, as well as deliverables for clients-Provided technical and functional support to clients on an on-going basis -
Associate Community ManagerCommunispace Corporation Feb 2011 - Jan 2012Boston, Ma, Us -
Executive Assistant To The President And Creative DirectorRafanelli Events Feb 2010 - Feb 2011New York, Ny, Us -
Executive Assistant To The President And CeoRealty Executives Prestige Properties Jun 2009 - Feb 2010Phoenix, Arizona, Us
Allie Chartoff Skills
Allie Chartoff Education Details
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James Madison UniversityCommunication Studies And Spanish
Frequently Asked Questions about Allie Chartoff
What company does Allie Chartoff work for?
Allie Chartoff works for Dephy, Inc.
What is Allie Chartoff's role at the current company?
Allie Chartoff's current role is Head of Marketing.
What is Allie Chartoff's email address?
Allie Chartoff's email address is al****@****nja.com
What is Allie Chartoff's direct phone number?
Allie Chartoff's direct phone number is +120178*****
What schools did Allie Chartoff attend?
Allie Chartoff attended James Madison University.
What skills is Allie Chartoff known for?
Allie Chartoff has skills like Social Media, Microsoft Office, Event Management, Customer Relations, Outlook.
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