Allie Maniglia Email & Phone Number

New York, NY, US

New York City Metropolitan Area

New York, New York, United States

New York, New York, United States

Washington D.C. Metro Area

• Led the development and execution of our organization's digital media campaign strategy through managing graphic and video assets.
• Managed the association's end-to-end event marketing and branding efforts across 13 offices through the generation, implementation, and execution of customized email campaigns.
• Served as project manager for all APLU virtual events through the creation of timelines, run of shows, and budget maintenance across multiple offices and projects.
• Onboarded, trained, and mentored incoming staff to achieve understanding in each step of the planning and marketing of association-wide events.
• Worked cross functionally with teams in finance, events and program staff to plan and execute all facets of APLU’s annual gathering of 1,600+ higher education leaders.

Washington D.C. Metro Area

• In-house graphic designer responsible for both print and web design. Produced marketing materials, policy papers, reports, and creatives for APLU’s offices and projects.
• Spearheaded company-wide implementation of email marketing system, Marketo. Ensured a successful integration by facilitating trainings and providing continued administrative support.
• Devise and execute content strategy using social media, visual marketing plans, and strategic email to coordinate marketing efforts for all APLU events.
• Responsible for video content creation and its production to promote key initiatives.
• Plan, produce, and execute large scale in-person and virtual events featuring a series of high-profile speakers.
• Facilitate communication and community development across APLU’s Council on Strategic Communications, connecting marketing and communication leaders from member universities.

Washington D.C. Metro Area

• Curated APLU’s social media presence on Twitter, Facebook, and LinkedIn, increasing following by 30% to 8,000+ followers and subscribers globally.
• Coordinated the logistics and successfully promoted APLU’s annual conference of 100+ strategic communicators from the nation’s leading public universities.
• Produced daily morning news scan distributed to 1,900+ subscribers.
• Managed upkeep and developed content for APLU’s website utilizing SiteExecutive to create an engaging and user-friendly interface.

• Responsible for editing, publishing and producing weekly content
• Oversee weekly meetings of 30+ writers
• Monitor and update all social media channels
• Ensure chapter meets weekly requirements to stay within the top 15% of over 300 global chapters

London, United Kingdom

• Oversaw eight Her Campus chapters from Europe and Asia.
• Provided weekly feedback on each chapter's content.
• Served as liaison between the college Campus Correspondents and the national Chapter Management Team.

Served as a National News and Pop-Culture Contributor

University Park, PA

• Created and executed organizational wide initiative to donate shirts to active-treatment patients.
• Managed all communication between THON Store and customers.
• Responsible for editing, updating and managing online store.
• Produced monthly store newsletter distributed to donors and customers across the nation.

Washington D.C. Metro Area

• Crafted, edited and published articles for RAINN’s monthly stakeholder newsletter
• Produced original resource pages for victims of sexual assault and sexual violence
• Compiled weekly media clips using CisionPoint and Google News to raise awareness

University Park, PA

• Produced daily content for social media outlets, capturing student events and classroom activities.
• Designed graphics with Photoshop, Illustrator and InDesign for use on blogs and social media.
• Performed Instagram and Twitter takeovers to encourage prospective students to apply to Penn State.

Gaithersburg, MD

• Developed articles and releases to be published in national news outlets.
• Collaborated with PR professionals to ensure proper coverage of animal rights issues.
• Leveraged Cision and Google News to identify and pursue collaboration opportunities with national reporters.

State College, Pennsylvania Area

• Maintained relations between Penn State Athletics and their customers by providing customer service when customers stumbled upon inquiries in regards to their online customer accounts, and purchases.
• Communicated with customers on a daily basis over the phone to resolve any issues and ensure maximum satisfaction with their purchases and events.

Bachelor Of Arts (B.A.), Public Relations

Activities and Societies: Her Campus Penn State, College of Communications Peer Mentors, The LION 90.7 FM, THON.3.72 Cumulative / 4.0.

Study Abroad Program, Music History, Literature, And Theory

Study Abroad Program, Arts, Entertainment, And Media Management

Activities and Societies: Global Ambassador (2017-2018) - Served as a resource for prospective study abroad students. - Provided input on.