Allie Potter Email and Phone Number
Communications professional with extensive knowledge in B2B and B2C marketing for automotive + transportation, technology, consumer electronics, CPG industries (food + beverage) and health and wellness industries. Secured press coverage with Forbes, The Wall Street Journal, Entrepreneur, Apartment Therapy, Domino, Electrek, Engadget, CNET, The Drive, Outside and Lonely Planet among others.Currently leading the Arcimoto (NASDAQ: FUV), GreenPower (NASDAQ: GP), HyreCar (NASDAQ: HYRE) and Sibros accounts at Skyya PR.
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Account DirectorSkyya Oct 2024 - Present -
Account ManagerSkyya Dec 2021 - Nov 2024Minneapolis, Minnesota, United States -
Senior Account ExecutiveSkyya Jun 2020 - Dec 2021Greater Minneapolis-St. Paul AreaCreate and execute engaging and creative PR plans and media relations campaigns that align with client goals, including company funding, product launches, strategic partnerships and event participation. Simultaneously work on various accounts ranging from start-ups, publicly traded to Fortune 500 companies. Provide ongoing PR and marketing counsel to clients and account teams.Drafted press releases and other documents aligned with strategic messaging. Act as a direct point of contact for the client. -
Account ExecutiveSkyya Feb 2019 - Jun 2020Greater Minneapolis-St. Paul AreaSkyya Communications is a PR/strategic communication agency focused on the automotive/mobility sector. We work with some of the most innovative and trusted Fortune 500/1000 brands including automotive and motorcycle OEMs, powersports vehicles, autonomous and self-driving vehicles, autonomous delivery vehicles, recreational vehicles, autonomous trucks and buses, e-bikes and EVs. Secured product features and reviews with Forbes, The Wall Street Journal, Apartment Therapy, Domino, Engadget, TechRadar, CNET, The Drive, Outside and Lonely Planet. -
Sales Executive, Contract ManufacturingSunopta Apr 2018 - Feb 2019Greater Minneapolis-St. Paul AreaResponsibilities include sales and business development across SunOpta's consumer products group (CPG), including a wide range of healthy beverages, snacks, and fruit products. -
Sales Executive, Raw Materials Sourcing & SupplySunopta Dec 2014 - Apr 2018Greater Minneapolis-St. Paul AreaSunOpta is a leading global company focused on organic, non-genetically modified (non-GMO) and specialty foods. We specialize in sourcing, processing and packaging of organic and non-GMO food products, integrated from seed through packaged products, with a focus on strategic vertically integrated business models. Our organic and non-GMO foods operations revolve around value-added grain, seed, fruit and vegetable-based product offering, supported by a global sourcing and supply infrastructure. -Negotiate product pricing-Actively pursue opportunities to expand business in new industries-Knowledge of agriculture fundamentals and food safety guidelines -Oversee and monitor import and export shipments and delivery -Help create divisional budgets -Represent the company at tradeshows and networking functions -Create and present professional sales and product presentations -
Inside Sales RepresentativeSunopta Jun 2012 - Dec 2014SunOpta is a leading global company focused on organic, non-genetically modified (non-GMO) and specialty foods. We specialize in sourcing, processing and packaging of organic and non-GMO food products, integrated from seed through packaged products, with a focus on strategic vertically integrated business models. Our organic and non-GMO foods operations revolve around value-added grain, seed, fruit and vegetable-based product offering, supported by a global sourcing and supply infrastructure. - Develop strong working relationships with customers to provide information in the quantity, timeframes, and vehicles most important for each- Respond promptly to all customer inquiries, including order status, shipments completed, delays or problems with their orders and other requests- Provide support to sales team and brokers in support of customer requests for information- Prepare, analyze, and deliver accurate and timely reports to internal partners and customers- Contribute to the development of needed sales and marketing materials- Proactively identify potential problems with supply and timely shipments; build solution-based action plans- Act as backup to Sales Executive for special projects and customer requests for information and drive implementation with cross-functional teams -
Mass Communication Department Committee MemberWinona State Mar 2011 - May 2011-Organized end of the year event for the Mass Communication department-Assisted in designing collateral pieces, including flyers, programs, invitations, tickets
Allie Potter Education Details
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Mass Communication-Advertising, Cum Laude -
Alnwick Study AbroadMass Communication, Marketing -
Advertising, Spanish
Frequently Asked Questions about Allie Potter
What company does Allie Potter work for?
Allie Potter works for Skyya
What is Allie Potter's role at the current company?
Allie Potter's current role is Public Relations Director.
What schools did Allie Potter attend?
Allie Potter attended St. Cloud State University, Alnwick Study Abroad, Winona State University.
Who are Allie Potter's colleagues?
Allie Potter's colleagues are Alison Buckneberg, Derek Peterson, Brianna Shirley, Nicole Robinson, Emma Neumeyer, Morgan Skarda, Berit Hussey.
Not the Allie Potter you were looking for?
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Allie Potter
Tucson, Az -
Allie Potter
Helping You And Your Team Develop Sustainable, Healthy Habits For Long-Term Success.Leavenworth, Ks2projectreturninc.org, launchtn.org -
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