Allison Walsh Email & Phone Number

United States

London, Gb

Minneapolis, Minnesota, Us

Kirkland, Wa, Us

Most engagements were multi-year projects• Managed multiple vendor teams and multimillion-dollar marketing budgets• Managed communications and relationships with key cross company teams and partners for coordinated campaigns that grew a grass roots Services effort from zero to $38 million • Oversaw branding, sales enablement tool creation, and content/collateral development efforts for integrated partner co-marketing programs, increasing licensing revenue by 60% in year one, and avg 35% YoY after that• Coordinated and crafted communications for worldwide audiences and executives

New York City, Ny, Us

• Responsible for creation and execution of strategic marketing plan for Litigation Services division• Division strategy lead and marketing team director for go-to-market campaigns, digital marketing vision and execution, and internal marketing programs; resulting in sustained YoY growth for startup product line• Liaised with sales and product teams to manage pipeline and ensure realization of aggressive sales goals • Coordinated market research vendor for ongoing product, marketing, and program improvements• Developed decks and prepared Litigation Services executives for high level client, board, and sales meetings

Redmond, Washington, Us

WW Strategic Marketing:• Team MarCom lead for worldwide vertical marketing programs • Worldwide trainer for vertical marketing strategy and implementation• Managed marketing plans and $3.5mm budget driving typically aggressive sales goalsUS Partner Team• Managed US partner responsibilities in Microsoft Business Solutions (MBS) go-to-market campaigns from inception to execution• Managed a team that developed entirely new program for partners to use go-to-market tools and resources, including program development, promotion, management, and reporting. This program, in its first year, achieved 120% of goals for signups, beat estimates for incremental revenue by 7%, and became the standard that is used for worldwide partner engagement programs today• Led the team that developed partner business development funding program. In its first year, usage of funding increased from 50% to 98%, allowing better forecasting, projections and satisfaction for partners

London, Gb

• Led company’s go-to-market initiative for entry into new markets, promotion of new products, and strategic alliances• Company PR spokesperson and liaison for press inquiries, event speaking engagements, and board reviews• Hired, led, managed and directed senior level business development team which drove new partnership deals totaling more than $15mm

Redmond, Washington, Us

Partner & Industry marketing

New York City, Ny, Us

Large law firm sales - DCSales Ed - DaytonMarketing - NYC

Jd

Executive Mba

Ba, English & Philosophy

Education record