Allison E. Smith Email & Phone Number

Allison E. Smith is a Lead Product Marketing Manager, Integrated Marketing Strategy at AT&T. She possess expertise in marketing, strategic communications, social media, management, brand management and 12 more skills. Colleagues describe her as "I had the pleasure of working with Allison for over 3 years, and feel honored to know such a culture-forward, empathetic leader, and a strategic, intuitive and consumer-focused marketer. Allison was a beacon for DE&I in our organization, always modeling servant leadership, collaboration and inclusivity. She was sought after as a mentor and coach for so many junior associates, particularly rising female leaders. On top of that, she showed a passion for delighting her consumers with impactful and memorable products, marketing and content. Allison led our Seasonal Business to YOY double-digit growth, leading a matrixed cross-functional team to integrate business strategy, product innovation and comms planning. Allison brings a great balance of business acumen, creative savvy and strategic thinking - on top of her inspirational leadership - and would be a fantastic asset to any organization and team." and "There are individuals that look at a job description and say to themselves, "I can do this!". Then there are those select few that look at the same job description and say, "watch this..." and they completely redefine the role: pushing the boundaries of the possible and elevating the collective IQ of all those with whom they interact. Allison exemplifies the latter! I asked Allison to lead a newly created business model and to build a new capability within the Huggies® team. Despite facing immediate-term project challenges and a myriad of loosely defined business requirements, Allison quickly stepped in and guided the cross-functional team to stand-up the new business: consistently receiving praise for her ability to build talent while steadily resolving the issues at hand. What followed during her time on Huggies® was a series of firsts: where she consistently challenged herself and all of our key stakeholders to think beyond the initial assumptions and requirements to deliver breakthrough results."

Listed skills include Marketing, Strategic Communications, Social Media, Management, and 13 others.