Franchise Marketing Communications Manager
CurrentBrand awareness through social media, web development and design, various print advertising, outdoor advertising, radio and television. Marketing communications with prospective customers, maintaining positive relationships with generational customers, as well as surrounding area businesses and key franchise partners. Franchise development work with owner/CEO, Operations & Development Manager as well as Corporate Chef to keep all locations consistent with the Monk's brand. Work with each individual Monk's Bar & Grill location (general manager and staff) to create in-house marketing material which pertains to specials throughout the year: menus, posters, displays, etc. Promote seasonal specials through all mediums allotted and track the return from all marketing initiatives. Develop franchise and individual marketing budgets and adjust annually based on sales and effectiveness of advertising.
