Assistant Director Of Admissions Communications
Quincy, Illinois, United States
-Served as representative for the University-Coordinated with Director of Admissions and Vice President for Enrollment to develop a comprehensive communication plan for student recruitment.-Ensured recruitment collateral followed branding and marketing initiatives of the University.-Developed compelling and relevant marketing messages for prospective students at all stages of the recruitment cycle.-Developed and executed marketing plans utilizing print, digital, and electronic media to support application growth and enrollment growth.-Reviewed and edited all communications from the Office of Admissions, including letters, publications, mass emails, and web content relevant to admission and student financial services.-Served as primary admissions point person to contribute to Quincy University website management.-Responsible for timely data entry of supporting documentation (i.e. bulk amount of ACT/SAT scores, Scholarship Estimators, Emails, Rep Cards, etc.)-Responsible for management of the internal student mail flow.-Responsible for management of admissions publications including managing inventory, monitoring demographic accuracy, and scheduling communication for disbursement.-Responsible for management of daily office communication including admissions email.-Develops and executes a social media strategy to engage prospective students and drive interest in Quincy University.-Served as a liaison with other offices on campus which are involved with marketing and branding the University.-Continually sought out information and training related to the latest trends in engaging prospective students and their families.-Advised and educated division staff on trends and opportunities to promote the University.-Participated in the development and implementation of group team events.-Attended and contributed in team staff meetings.-Assisted the Director with daily operations of the office as needed.-Other duties as assigned.