Allison Mccarthy Email & Phone Number

Hi there! My name is Ali and I’m a Creative Director with 20 years of experience currently based in Boston. I live my professional life by one rule: be nice and do great work with good people. I am a passionate leader committed to fostering a collaborative environment and inspiring my team to lean into their full creative potential. Throughout my career, I’ve driven brand transformations and market growth. During my time at Sperry, I led a team of 8 creatives on a total brand revamp, which included a new logo and sonic ID, as well as launching improved shopping experiences online and in-store. The rebrand surpassed industry benchmarks and made boat shoes relevant again. Prior to this, I led PUMA’s Lifestyle creative team for over a decade, contributing to brand's 2-billion-dollar annual turnover. I collaborated with high-profile celebrities, athletes, photographers, and stylists—but I am equally happy to work with small budgets and nimble teams. I've navigated the in-house and agency side, stateside and overseas, to craft seamless omni-channel brand experiences. As I venture into the next phase of my career, I'm excited to apply this expertise to new opportunities.

Listed skills include Art Direction, Creative Direction, Concept Development, Logo Design, and 3 others.