• Lead development and execution of organic digital content growth campaigns across Twitter, LinkedIn, Facebook and YouTube to increase exposure and help position RSA as a Digital Risk Management advisor• Developed the social media strategy and execution of RSA's first live 24-hour virtual event• Spearheaded the execution of Man-on-the-Street (MoS) style interviews that helped capture customer perspectives while at 3 events; produced over 30 MoS videos• Supported the first initiative to increase employee social engagement by implementing an internal distribution strategy that empowered employees to share RSA messaging with their audiences • Responsible for developing and co-hosting the company's first live social media program, "The Download," a regular series of thought leadership conversations featuring industry experts• Manage the measurement activities of RSA’s digital channels and report on digital campaign metrics at the end of each week and month to various marketing teams• Collaborate with the global corporate communications team regularly to ensure message alignment across RSA’s platforms

• Created master 1:1 template for press & analyst meetings• Maintained master media list on a quarterly basis• Curated press clippings for Global Corporate Communications reports and monthly CMO newsletters• Helped create and execute Social Media campaign for National Cybersecuity Awareness Month• Created briefing sheets/briefing books for executives prior to interviews & events• Tracked all media features, wrote coverage reports, wrote content for the corporate blog and performed other administrative tasks as needed

•Work with homeowners on decluttering, donating and downsizing •Responsible for the organization strategy/execution of a variety of spaces within homes: cars, closets, drawers, garages, basements, attics, children's rooms, bathrooms, kitchens, pantries etc. •Assist clients in the elimination of items in their homes prior to moving and the organization of items in new home•Oversee move-ins from start to finish. •Remove unwanted/unused items•Coordinate with donation services, consignment stores or help sell them online for the client. •Purchase organization materials that will help clients maintain a neat home and lifestyle following the sessions

•Assisted the PR team in the day-to-day operations at the CMA Festival 2015 in Nashville, TN•Promoted signings and performances for clients via social media & in person •Transported clients to various venues

• Managed editorial calendar via social media management platform, Hootsuite• Curated social content for Twitter, Facebook and Instagram accounts• Lead monthly social campaigns to drive awareness of the program• Tracked and reported social engagement every 2 weeks