Allison Braley

Allison Braley Email and Phone Number

I help startups become known and understood at Bain Capital Ventures. @ Bain Capital Ventures
Allison Braley's Location
San Francisco Bay Area, United States, United States
About Allison Braley

I help fledgling brands and early stage startups become household names, working with Bain Capital Ventures (BCV) and our portfolio across all stages (Seed to IPO). Named one of Business Insider's top 36 public relations pros in the tech industry in 2021 and PR News' Top Women in PR for 2016. Across 20+ years in marketing and communications, my results-oriented mindset and creative approach has led to a proven track record of success for major technology-driven brands including Playground Global and its portfolio companies, Amazon, Cisco, Conde Nast Digital, TurboTax, Facebook, Canvas (Ford-owned, www.drivecanvas.com -- acquired by Fair in 2019), The Information, Zoosk, ZocDoc, 1-800-FLOWERS.COM, and FreshDirect.com.

Allison Braley's Current Company Details
Bain Capital Ventures

Bain Capital Ventures

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I help startups become known and understood at Bain Capital Ventures.
Allison Braley Work Experience Details
  • Bain Capital Ventures
    Partner + Head Of Marketing
    Bain Capital Ventures Oct 2022 - Present
    San Francisco, California, Us
    Partner focused on Marketing and Communications for BCV and its portfolio.
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  • Mixing Board
    Community Member
    Mixing Board Mar 2021 - Present
    San Francisco, Ca, Us
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  • Aluna
    Advisor
    Aluna Sep 2021 - Sep 2023
    San Francisco, Ca, Us
    Brand, communications and marketing advisor to Aluna, a portable, digital spirometry platform that measures patients' respiratory functions to better manage asthma and cystic fibrosis.
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  • Playground Global
    Operating Partner, Marketing & Communications
    Playground Global Jan 2020 - Oct 2022
    Palo Alto, Ca, Us
    Operating Partner focused on marketing and communications for Playground Global and its portfolio.
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  • Fair.Com
    Vp Of Marketing / Head Of Communications
    Fair.Com Sep 2019 - Jan 2020
    Joined as part of Canvas acquisition to manage marketing team of eight with a focus on Brand, CRM/Lifecycle, Social Media, Consumer Communications and Retail. Managed marketing agency relationship with R/GA. Promoted to oversee communications in October amid business transition. Led communications response through a layoff and CEO transition.
  • Canvas
    Head Of Marketing
    Canvas Apr 2018 - Oct 2019
    San Francisco, California, Us
    ACQUIRED By Fair in September 2019. Head of Marketing for Canvas, a Ford-owned company that believes everyone deserves to have access to a car of their choosing -- affordably, easily and on their own terms. Oversaw team of 8, including Growth, Digital Marketing, Brand, Content, Lifecycle/CRM, Research and Industry/B2B Dealer Marketing.
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  • The Information
    Head Of Marketing
    The Information Jul 2016 - Apr 2018
    San Francisco, California, Us
    Head of Marketing, focused on brand building, public relations, and growth marketing.
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  • Zoosk Inc.
    Global Head Of Marketing (Vp Of Marketing And Communications)
    Zoosk Inc. Oct 2014 - Apr 2016
    San Francisco, California, Us
    Led 26 person Marketing and Communications team including global User Acquisition, Brand, PR, Content and Social Media Strategy.Refreshed the Zoosk brand through the First Comes Like campaign, which was lauded by the New York Times. Created a new company logo, messaging, brand guidelines, and digital and video creative with agency partners, based on quantitative and qualitative research. Saw 8% lift in organic subscriptions when running campaign and improvements in brand sentiment.
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  • Zoosk Inc.
    Vp Communications
    Zoosk Inc. Aug 2013 - Sep 2014
    San Francisco, California, Us
    Built Communications team to a six-person group focused on brand building, media relations, partnerships, social media and content. Focused on both U.S. and Germany / Austria / Switzerland for PR, and global social media.
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  • Zocdoc
    Director Of Communications
    Zocdoc Apr 2011 - Jun 2013
    New York, Ny, Us
    Led communications for ZocDoc, a company dedicated to improving access to healthcare. Hired team of seven full-time communications professionals and we were responsible for creating and evolving brand messaging, media relations (consumer and trade media), community, social media, internal communications, and investor relations. Generated more than 300 million media impressions per year and credited with increasing direct traffic to ZocDoc.com.
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  • The Outcast Agency
    Director Of Media Strategy
    The Outcast Agency Dec 2009 - Mar 2011
    San Francisco, Ca, Us
    Developed media strategy, messaging, and led outreach for clients including Amazon Kindle, Cisco, TurboTax, and Facebook. Generated high-impact media results in a wide range of outlets including national morning shows, magazines, and newspapers. Co-led the Consumer Media Task Force, a specialized practice group within the agency.
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  • Conde Nast Digital
    Director, Public Relations
    Conde Nast Digital Feb 2008 - Dec 2009
    Managed communications initiatives for Epicurious, Concierge.com, Jaunted, Style.com, Men.Style.com, and NutritionData. Promoted from Senior Public Relations Manager to Director of Public Relations in February 2008. Increased traffic and awareness for lifestyle media properties. Raised profile of digital editors-in-chief at Conde Nast through major national broadcast coverage, including TODAY, CBS Early Show, Extra!, E! News, MSNBC, and more. Led highly successful launch of leading recipe App for Epicurious.
  • Conde Nast Digital
    Senior Manager, Public Relations
    Conde Nast Digital Feb 2007 - Feb 2008
  • Mww Group
    Account Supervisor
    Mww Group Jan 2006 - Feb 2007
    New York, Ny, Us
    Promoted from Account Executive to Senior Account Executive and Senior Account Executive to Account Supervisor. Led the agency side PR teams for 1-800-Flowers, Amazon's Books, Music & DVD stores and FreshDirect.
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  • Mww Group
    Senior Account Manager
    Mww Group Nov 2005 - Jan 2006
    New York, Ny, Us
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  • Mww Group
    Account Executive
    Mww Group Mar 2004 - Nov 2005
    New York, Ny, Us
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  • Zeno Group
    Account Executive
    Zeno Group Jul 2002 - Apr 2004
    New York, Ny, Us
    Promoted from Assistant Account Executive to Account Executive. Executed PR programs including events, deskside media tours and SMTs for CLEAN & CLEAR by Johnson & Johnson, and launched Colgate Simply White.
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  • Weber Shandwick
    Intern
    Weber Shandwick 2001 - 2001
    New York, Ny, Us
    Intern for the National Financial Media Practice.
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  • Jer Partners
    Executive Assistant
    Jer Partners May 1999 - Aug 2000
    EA to CEO, Head of Legal, Accounting as needed to fill in for staff at REIT while on summer breaks.

Allison Braley Education Details

  • James Madison University
    James Madison University
    English Minor
  • Oakton High School
    Oakton High School

Frequently Asked Questions about Allison Braley

What company does Allison Braley work for?

Allison Braley works for Bain Capital Ventures

What is Allison Braley's role at the current company?

Allison Braley's current role is I help startups become known and understood at Bain Capital Ventures..

What schools did Allison Braley attend?

Allison Braley attended James Madison University, Oakton High School.

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