Allison Holdridge Email & Phone Number

Louisville, KY, US

Louisville Metropolitan Area

Leading the development and execution of comprehensive strategy and content for Sazerac's global portfolio of brands, including Buffalo Trace Distillery, Traveller Whiskey, and Fireball.KEY ACHIEVEMENTSComprehensive Strategy Development: Created Sazerac’s first comprehensive social media strategy, enhancing brand interaction and boosting content ROI.

Greater New Orleans Area

Provided comprehensive communications, marketing, and e-commerce solutions for clients across various industries, including tourism, home goods, health, and hospitality.KEY ACHIEVEMENTSDigital Campaign Strategy: Strategized and implemented successful digital campaigns across e-commerce, web, social media, and print platforms, driving significant growth in.

New Orleans, Louisiana, United States

Key Achievements:Campaign Leadership: Directed cross-functional teams to deliver comprehensive marketing campaigns across social, digital, broadcast, and print mediums for sectors including tourism, spirits, and public health.Workflow Optimization: Collaborated with stakeholders to refine project workflows, enhancing efficiency and ensuring timely delivery.

Jacksonville, Florida

Key Achievements:Creative Capability Enhancement: Expanded the agency’s creative capabilities across print, broadcast, social media, mobile, and digital platforms.Workflow Optimization: Re-engineered workflows across all disciplines, driving continual improvement and efficiency.Cultural Transformation: Fostered a collaborative and flourishing internal.

Jacksonville, FL

Key Achievements:Digital Strategy Leadership: Supervised all digital strategy and the development of online creative and production, driving significant increases in client engagement and satisfaction.Team and Project Development: Managed digital strategy, account management, resource allocation, and team development across all digital projects, including.

Los Angeles, CA

Led creative, production, and operational digital initiatives for Toyota, overseeing project management, client engagement, and innovative digital solutions within the automotive industry.Key Achievements:Project Management: Directed high-impact digital projects with aggressive timelines and budgets, managing workflows across teams and vendors for timely.

Hollywood, CA

• Oversaw teams to conceptualize, develop and produce interactive initiatives for Sony Pictures, Paramount Pictures, Dreamworks Pictures, Disney and Focus Films
• Reviewed scripts and brainstormed with creative and development teams to determine site layout, structure, functionality and navigation
• Involved in all new business pitches

Beverly Hills, CA

• Worked with teams to conceptualize, pitch, develop and produce interactive initiatives for Cingular Wireless, and Sony Pictures

Los Angeles, CA

• Involved in creative, production and strategy execution for Hilton Worldwide, Epson and United Airlines

• Supported production and distribution of direct collateral print materials
• Created and maintained fulfillment tracking and inventory databases
• Managed web development and marketing communications on Hilton, Epson and United Airlines accounts