Allison Kirsch Email & Phone Number

Rochester, NY, US

Holmdel, New Jersey, US

• A technology company leveraging the cloud, AI, and data extraction to streamline the exchange of business-critical documents for organizations in healthcare, finance, government, and other verticals.
• Collaborate with corporate leadership to guide and set marketing strategy; optimizing marketing goals and budget to execute on multichannel marketing campaigns for customers and partners.

• A content marketing consultancy working with healthcare companies and marketing firms to create compelling business-to-business (B2B) content for omnichannel marketing.
• Achievements: Design successful digital marketing strategies that best position clients to engage with provider and payer audiences. Advise clients on building powerhouse marketing teams.
• Mar-Tech Experience: - Marketing Automation Platforms/CRMs: Active Campaign, Hubspot, MailChimp, Pardot/Salesforce, and Keap (formerly Infusionsoft) - Social Media Platforms: Hootsuite, Buffer, and Sprout Social.

• Series A healthcare and financial technology startup, still in stealth mode
• Achievements: Built a marketing team from the ground up. Designed a best-in-class member engagement strategy that consistently achieves or surpasses company KPIs. Coordinating a brand refresh, establishing workflows.

Columbus, OH, US

• A “unicorn” healthcare IT company with a $4 billion valuation on a mission to create an interoperable healthcare network that would remove the silos in health data between providers, payers and patients.
• Achievements: Received two promotions moving from individual contributor to content strategy manager to marketing director. Led numerous strategic initiatives that required gaining executive sponsorship; bringing.
• Mar-Tech Stack: Marketo, Contentstack, Sprout Social, RollWorks, Figma, Coda, AirTable, Salesforce, Dynamic Signal, Jira, Adobe Workfront, Asana, and Google Analytics

Columbus, OH, US

Columbus, OH, US

Atlanta, Georgia, US

• A neurotechnology startup using artificial intelligence (AI) to give neurosurgeons patient-specific brain maps for surgical procedures.
• Achievements: Worked with an overseas team to establish a digital web presence for the startup as they prepared for a U.S. product launch following FDA approval. Interviewed company founders and subject matter experts.

Saratoga Springs, New York, US

• An integrated marketing firm working with clients across social media channels.
• Achievements: Developed social media content that helped clients improve social presence, connect with target audiences, and foster strong online communities.

Kansas City, MO, US

• A tech-enabled marketing firm.
• Achievements: Developed brand and content marketing materials for numerous client accounts across a range of industries, specifically in the healthcare space. Most notably, ghost wrote an award application for a.

Toronto, Ontario, CA

• A full service marketing company based in Toronto, delivering custom print and digital advertising solutions.
• Achievements: Conducted marketing audits for new clients, evaluating social media and online presence, identifying areas of weakness, and using opportunity areas to build content calendars. Developed social media.

• A marketing firm specializing in information technology (IT) and wealth management.
• Achievements: Reported to an executive leader with a neurogenic cognitive-communicative disorder that impaired the individual’s speech and communication skills. Worked closely with this leader to understand and digest.

• A contemporary art gallery exhibiting local and international artists.
• Achievements: Remodeled an old frame shop to be a contemporary gallery space for local and international artists. Over two years as director, brought in numerous exhibitions and concerts, including building.

Syracuse, NY, US

• Alumni relations and fundraising for the Office of Advancement in the College of Visual and Performing Arts at SU.
• Achievements: Drafted fundraising appeals/campaigns, invitations, and letters to alumni. Communicated with alumni regarding events, donations, and potential forms of collaboration. Coordinated programming, locations.

• A professional practice retreat for women in the visual arts.
• Achievements: Coordinated a visual arts retreat focusing on professional development. Conducted focus groups and compiled comprehensive resources as reference guides. Leveraged survey responses, budgeting, and outcomes.

Syracuse, New York, US

• The Syracuse University Lava Project is led by two SU professors in sculpture and geology, using controlled lava flows to study geology while making art. The project has been studied by NASA, was featured on a BBC.
• Achievements: While operations manager for the project, helped transport the lava furnace and equipment to California, in preparation for filming a documentary, and to Canada for an international art exhibition, Nuit.

Masters Of Business Administration - Emba, Corporate Strategy

Bachelor Of Fine Arts - Bfa, Sculpture; English And Textual Studies