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Allison Lauenstein is listed as Proven strategic Brand builder. at FAT Brands Inc., based in New York, United States. AeroLeads shows a work email signal at globalfranchise.com and a matched LinkedIn profile for Allison Lauenstein.
Allison Lauenstein previously worked as President QSR Division at Fat Brands Inc. and Full time Professor of Marketing at Siena College. Allison Lauenstein holds Mba from D'Amore-Mckim School Of Business At Northeastern University.
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AeroLeads found 1 current-domain work email signal for Allison Lauenstein. Compare company email patterns before reaching out.
Dynamic executive with a successful track record of growing and strengthening Brands by increasing organic unit count, and building strong same store sales trends. Highly effective at leading teams, leveraging expertise of cross functional teams, and improving guest experience through all touch points, in store and online.
Listed skills include Integrated Marketing, Marketing Strategy, Strategy, Marketing, and 35 others.
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Beverly Hills, Ca, Us
Strategic operational oversight of Brands, responsible for the EBITDA of the business segments, and the contributing factors towards driving this EBITDA, including same store sales (SSS) increases, net store growth, franchisee store metrics (COGS, Labor, Profit Margin).
Loudonville, Ny, Us
Achieved 98% top-two box NPS by inspiring and engaging the next generation of marketers.
Atlanta, Ga, Us
Promoted under new ownership of two PE companies Lion Capital LLP and Serruya Private Equity Inc. to strategically lead a new department to develop new products and services for Marble Slab Creamery, Great American Cookies, Hot dog on a Stick, Round Table Pizza and Pretzelmaker. Through strategic leadership using customer research insights, reversed negative net store development trend for Pretzelmaker by developing and launching off-mall Fresh Twist concept expanding the daypart with differentiated menu & customer experience. Spearheaded labor and COGS reduction strategic initiative for Round Table Pizza, identifying equipment, operational procedures and pre-packaged versus freshly made options (pizza sauce) to reduce complexity of business and improve profit margins.Expanded the Cookie Cake business for Great American Cookies by developing next generation Cookie Cakes, letter and number cakes, as well as tested operational labor reductions with a “Cookie Press” machine. Reduced innovation cycle time by 44% and grew the culinary innovation pipeline by +116% in the first year by implementing New Product Innovation Process.
Atlanta, Ga, Us
Executive leadership of operations and marketing teams to increase unit count, drive SSS and improve both company EBITDA and franchisee unit level economics. Disrupted the business model and turned years of declining Marble Slab Creamery SSS to 4% and 8% increases after leveraging consumer insights to launch unlimited mix-ins platform.Developed and launched co-brand model for Great American Cookies and Marble Slab Creamery “Cookies ‘N Cream” resulting in stronger AUVs and profitability as a combined store versus stand alone. The new concept will become the growth vehicle for both brands opening development opportunities.Created new menu boards for Pretzelmaker, focusing on high profit items that drive average check and improve franchisee profit margins, resulting in SSS increase.
Consultant to companies in different industries on consumer guest experience and improving profitability.Improved market share and consumer engagement by developing unique strategies and campaigns for 10+ B2B and B2C clients in technology, commercial banking, education, and food service.
Albany, New York, Us
Responsible for development and execution of all marketing and communications plans to increase newspaper and on-line readership and loyalty, and to build overall advertising and circulation revenue.
Canton, Ma, Us
Responsible for development and execution of all strategic marketing plans and programs for $550 million Ice Cream business with a $20 million marketing budget. Led all facets of marketing, including, branding, positioning, marketing calendar, long term and short term strategic planning, communication plans, market research, new product development, P & Ls, and sales & product forecasting. Drove the first-generation Dunkin’/Baskin-Robbins Co-Brand store test to determine labor and operational efficiencies of the “new box”. Learnings fueled building of business case that was adopted by both Brands as way to improve store level unit economics and build store count.Led innovative consumer insight process to develop long-term innovation pipeline and focus for the brand. Filled pipeline with five new innovations, surpassing consumer hurdles and capable of growing the business +15% over three years.Set and evaluated brand priorities to ensure best use of resources. Successful analysis led to reorganization and repositioning of Brand Marketing team to focus on growth platforms and consumer target opportunities.
Canton, Ma, Us
Lead Five Year Business Planning and New Product Development Process for all Brands, Markets & Functional Teams to deliver formalized, measurable and actionable Business Plans. Acted as an internal consultant to brands to ensure strategies and tactics will achieve Dunkin Brands 5-year plan, and responsible for the integration of all business plans to create yearly key strategic priorities. Created and introduced a proprietary new product and program development process (Concept to Customer) used to take an idea from inception through strategy formation, development, testing, roll out and evaluation. Trained 200+ employees on the process. Successful execution resulted in 30% reduction in cycle times and 50% reduction in rework.
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Allison Lauenstein works for FAT Brands Inc..
Allison Lauenstein is listed as Proven strategic Brand builder. at FAT Brands Inc..
AeroLeads has found 1 work email signal at @globalfranchise.com for Allison Lauenstein at FAT Brands Inc..
Allison Lauenstein is based in New York, United States while working with FAT Brands Inc..
Allison Lauenstein has worked for Fat Brands Inc., Siena College, Global Franchise Group (Gfg Management, Llc), Branding Centric, Llc, and Albany Times Union.
You can use AeroLeads to view verified contact signals for Allison Lauenstein at FAT Brands Inc., including work email, phone, and LinkedIn data when available.
Allison Lauenstein holds Mba from D'Amore-Mckim School Of Business At Northeastern University.
Allison Lauenstein is listed with skills including Integrated Marketing, Marketing Strategy, Strategy, Marketing, Market Research, Competitive Analysis, Strategic Planning, and Marketing Communications.
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