Allison Lips

Allison Lips Email and Phone Number

Data Analyst | Content & Pop Culture Writer | Podcaster | Featured in Toastmaster Magazine & HowStuffWorks @ Ad-ID LLC
New York, NY, US
Allison Lips's Location
New York City Metropolitan Area, United States, United States
Allison Lips's Contact Details
About Allison Lips

I’m a media junkie who is equally passionate about the media business and developing entertainment properties, especially those aimed at children and families. Currently, I’m enrolled in the Rutgers MBA program to round out my media experience with business knowledge. At MJH Life Sciences, I work on the analytical side of the business, making sure our magazine circulation lists are up to date and we are reaching key demographics. In my downtime, I share my love for television at The Pop Break where I review the best and the worst of television and music. Previously, I was a contributor to Social Media Week, which covers the latest in social media news. My articles targeted other digital marketing professionals, providing tips on how to improve and expand a company’s online presence. When I was a Toastmaster, I revitalized District 83 Toastmasters’ public relations strategy by coordinating with the Vice President of Public Relations for over 150 clubs. Through an active blog, Twitter account, and Facebook page, District 83 reached more people than ever before. Under my management, District 83’s tweet impressions for July 1st to August 24th increased 280 percent over the same time the previous year. I have expertise in digital marketing, data management, WordPress, Google AdWords, Google Analytics, HTML, CSS, and writing.If you would like to learn more about how I can contribute to your brand’s success, please reach out to me at amichelelips@gmail.com.

Allison Lips's Current Company Details
Ad-ID LLC

Ad-Id Llc

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Data Analyst | Content & Pop Culture Writer | Podcaster | Featured in Toastmaster Magazine & HowStuffWorks
New York, NY, US
Website:
ad-id.org
Employees:
20
Allison Lips Work Experience Details
  • Ad-Id Llc
    Ad-Id Llc
    New York, Ny, Us
  • Ad-Id Llc
    Data Reporting Lead/Client Success Specialist
    Ad-Id Llc Jun 2022 - Present
    New York, Ny, Us
    -Research the state of the media industry and contextualize what it means for AD-ID code creation through charts and graphs -Create SQL queries for monthly, weekly, and quarterly reports to track updates -Train clients on how to get the most out of Ad-ID-Cleanse large lists of client data to purge outdated information from the system -Edit client-facing training videos in Premier Pro
  • Freelance
    Podcaster
    Freelance May 2022 - Present
    -Specializes in pop culture and television podcasts-Created the Pop Break Goes to Washington Podcast-Appeared on The Anniversary Brothers and The Letterman Podcast
  • The Pop Break
    Digital Trends Editor
    The Pop Break Nov 2020 - Present
    Asbury Park, New Jersey, Us
    -Identified need to cover YouTube, influencer culture, and video games-Assign and write stories about digital media, including streaming television, video games, and internet history
  • The Pop Break
    Senior Writer
    The Pop Break Oct 2013 - Nov 2020
    Asbury Park, New Jersey, Us
    For The Pop-Break, I have written opinion articles and reviews about concerts and TV. By writing about a wide range of topics, I have honed my writing skills. My favorite things to cover are live concerts and late night TV.
  • Freelance
    Freelance Writer
    Freelance Oct 2020 - Present
  • Rowan University
    Adjunct Professor
    Rowan University Sep 2022 - Dec 2022
    Glassboro, Nj, Us
    -Teach Television History and Appreciation 60-70s
  • Mjh Life Sciences™
    Associate Marketing Manager
    Mjh Life Sciences™ Jun 2021 - Apr 2022
    Cranbury, New Jersey, Us
    I create and execute marketing plans for various multidisciplinary continuing education conferences. - Collaborate with creative, copy editing, email marketing, paid digital, and project management teams to ensure marketing campaigns are executed successfully- Approve marketing budgets and campaigns with outside vendors and relevant MJH Life Science brands-Write marketing copy for email and social media campaigns-Create marketing budgets for the 2022 calendar year-Analyze email and 3rd party vendors' campaign results to optimize messaging and advertising spend
  • Mjh Life Sciences™
    Media Services Rep
    Mjh Life Sciences™ Oct 2019 - Jun 2021
    Cranbury, New Jersey, Us
    I primarily oversee the distribution for MJH Life Science's Pharmaceutical Science and Healthcare brands. -Ensure MJH publications reach the most desirable demographics to maximize advertising revue-Remove duplicates in our circulation files using Cortex duplication removal software and Excel -Verify publication information, gather documents, and complete relevant forms for yearly audits-Wrote handbook on how to successfully conquer the Media Service Representative role -Trained three people on monthly publication maintenance and the audit process
  • Ama New Jersey
    Blog Content Writer
    Ama New Jersey Dec 2020 - Jul 2021
    Basking Ridge, New Jersey, Us
    -Write content relevant to marketing professionals
  • Rutgers University
    Marketing Assistant For The Division Of Continuing Studies
    Rutgers University Feb 2019 - Sep 2019
    New Brunswick, Nj, Us
    - Analyzed data to create and curate successful content for Facebook, Twitter, and LinkedIn
  • System1
    Freelance Social Publishing Content Writer
    System1 Nov 2018 - Mar 2019
    Marina Del Rey, Ca, Us
    -Created shareable content, including listicles and quizzes, for HowStuffWorks and Zoo.-Specialized in television, cultural, and science content
  • Social Media Week
    Contributor
    Social Media Week Sep 2017 - Mar 2019
    New York, Us
    I wrote articles about social media and how brands, such as Buzzfeed, innovate in a digital space. My content also covered the history of how technology has changed the way we communicate with each other.
  • Pcg Companies
    Social Media Specialist
    Pcg Companies May 2018 - Jul 2018
    Manasquan, Nj, Us
    - I created 6 month marketing plans for new clients. -I designed and managed clients' Facebook Ad Campaigns based around the clients' goals. -Contributed "Rethinking Your Approach to Organic Reach" and "MarTech Blogs Your Business Should Be Following" to the PCG Companies Blog
  • Toastmasters International
    President Of Freehold Phrasers
    Toastmasters International Jul 2017 - Jun 2018
    Englewood, Colorado, Us
    I lead a group of 25 people and guide them through the Toastmasters program. -Achieved President's Distinguished, the highest club award, 8 months.
  • Toastmasters International
    Public Relations Manager- District 83
    Toastmasters International Jul 2017 - Nov 2017
    Englewood, Colorado, Us
    As Public Relations Manager for District 83, I promoted the district and helped Vice Presidents of Public Relations promote their clubs. This year I helped the District Director promote "New Beginnings" through the use of social media and educated our current members on Facebook and Twitter's importance.Initiatives-Advocated for the use of Facebook and Twitter as public relations tools.-Helped clubs bring in new and younger members.-Made sure the District 83 blog is updated daily.
  • Toastmasters International
    Vice President Of Public Relations- Freehold Phrasers Club
    Toastmasters International Jul 2016 - Jun 2017
    Englewood, Colorado, Us
    In my role as Vice President of Public Relations, I use Facebook and Twitter analytics to determine what draws an audience and edit a quarterly newsletter.My accomplishments as Vice President of PR are:-In a year, Freehold Phrasers went from a nonexistent online presence to being a rising star in the Toastmasters Twitterverse. By making sure there was a regular publishing schedule, using Buffer, the club grew from 0 Twitter followers to over 100 without any advertising. - I created and served as editor for Freehold Phrasers Quarterly, a club newsletter that highlights club and member's individual achievements. - I was part of the publicity team for the Toastmasters District 83 Spring Conference and wrote an article about the conference for The Voice, the district newsletter.
  • Larchwood Marketing
    Digital Marketing Coordinator
    Larchwood Marketing Sep 2017 - Feb 2018
    I managed Facebook, Twitter, and Instagram pages for a diverse array of clients. I also did content writing for them and performed SEO for their websites. Our clients included a dentist, a personal trainer, a pizzeria, a men's clothing store, and two mechanics.
  • Aaa Mid-Atlantic
    Retail Sales Associate
    Aaa Mid-Atlantic May 2016 - Jul 2017
    Wilmington, Delaware, Us
    AAA Mid-Atlantic is a fast paced environment where I have several responsibilities. I inform members about their AAA benefits and provide them with roadside assistance. In my role as a domestic travel agent, I make trip recommendations to destinations in the United States and Canada based on my client's wants, interests, and budget. Highlights-I used Smartpoint to reserve cars, hotels, and airline tickets. -Prepared roadside assistance calls for dispatch.
  • Td Bank
    Teller
    Td Bank Sep 2014 - Apr 2016
    Toronto, Ontario, Ca
    As a Teller, I helped customers with everyday transactions and informed them about other products that would benefit them. This taught me to make the most of every customer interaction no matter how small. These are some achievements from my time at TD Bank. -In the Jackson branch, I was a Top Performer in Sales Revenue for the 4th Quarter of the 2014 Fiscal Year and the 1st Quarter of the 2015 Fiscal Year.-When I worked in Lakewood, I had the highest Individual Customer Satisfaction Rating during 4th Quarter of the 2015 Fiscal Year in the Lakewood Branch.
  • Wait! What'S A Dial?
    Founder/Editor
    Wait! What'S A Dial? May 2012 - Oct 2015
    Wait! What's a Dial? was a side project I started in college. I used WordPress to blog about television. As editor and founder, I assigned stories a staff of 8 people. I also promoted the blog on Twitter and Facebook. It strengthened my writing skills and taught me to foster each staff member's unique writing style.
  • Wait! What'S A Dial?
    Founder/Editor-In-Chief
    Wait! What'S A Dial? May 2012 - Oct 2015
    What! What’s a Dial? was a television blog that provided a millennial’s perspective on TV.•Grew websites visits from 0 to 5,000 viewers per month and interpreted analytics to create targeted content•Managed staff of eight people and assigned, edited, and wrote reviews and articles about television
  • Walmart
    Sales Associate
    Walmart Dec 2013 - Aug 2014
    Walmart was my first job out of college. Being an electronics associate allowed me to hone my customer service skills as I explained various electronic devices to customers. When I cashiered, I was one of the top cashiers in the store. I scanned more than 1,000 items an hour.
  • Bray Entertainment
    Development And Casting Intern
    Bray Entertainment Apr 2014 - Jul 2014
    Bray Entertainment encouraged the growth of my research skills. I loved searching for contacts to get to the bottom of various scandalous crimes. Highlights - I assisted in the development of Science and Investigation Discovery shows. - Researched programming trends and network requirements. - Maintained spreadsheets tracking petty cash and invoices using Excel.
  • Prose Media
    Intern
    Prose Media Sep 2013 - Oct 2013
    New York, Ny, Us
    Prose Media taught me the importance of using social media for promoting businesses. I wrote articles for the Prose Media blog and updated the company's Pinterest account. This internship required extensive research into how multiple industries can improve their online presence. My favorite article was about how doctors can utilize YouTube to connect with their patients and humanize the medical industry.
  • Rowan Television Network
    Director
    Rowan Television Network Sep 2011 - May 2013
    Throughout my 4 years at Rowan University, I directed a variety of shows. When I directed the Rowan Rundown, I managed a crew of 30 people, organized the show with a producer, called camera shots, and adjusted the rundown on the fly. It was an exhilarating experience that improved my ability to improvise. Other shows I directed were Face Off, a sports debate show, and Pop Quiz, a pop culture game show.
  • Wpvi 6Abc Philadelphia
    Intern
    Wpvi 6Abc Philadelphia Sep 2011 - Dec 2011
    My internship at 6abc exposed me to many different aspects of televison. I served as an Office Assistant for the 6abc Dunkin Donuts Thanksgiving Day Parade. I also edited videos for the FYI Philly Facebook, transcribed interviews, greeted guests, and served as a Production Assistant on the reality show We Owe What?. It was my first experience in a newsroom. I loved the variety and the opportunity to learn the ins and outs of the television industry.

Allison Lips Skills

Video Production Facebook Television Social Media Final Cut Pro Video Html5 Cascading Style Sheets Journalism Editing Storytelling News Writing Video Editing Creative Writing Broadcast Film Production Writing Digital Media Social Media Marketing Avid Media Composer Wordpress Microsoft Office Google Adwords Communication Public Speaking Web Content Writing Marketing Digital Marketing Camera Operation Public Relations Research Search Engine Optimization Customer Relationship Management Twitter Google Analytics Sql Leadership Customer Service Hootsuite Data Analysis Tableau Big Data Business Intelligence Data Visualization Web Analytics Photo Management Photography Dashboard Blogging Camera Adobe Audition Avid Producing Camera Operating Entertainment Social Networking

Allison Lips Education Details

  • Rutgers University
    Rutgers University
    Marketing And Marketing Research Insights And Analytics
  • Rowan University
    Rowan University
    Journalism
  • Rowan University
    Rowan University
    Radio/Tv/Film
  • Rowan University
    Rowan University
    Television Studies
  • Trailhead By Salesforce
    Trailhead By Salesforce

Frequently Asked Questions about Allison Lips

What company does Allison Lips work for?

Allison Lips works for Ad-Id Llc

What is Allison Lips's role at the current company?

Allison Lips's current role is Data Analyst | Content & Pop Culture Writer | Podcaster | Featured in Toastmaster Magazine & HowStuffWorks.

What is Allison Lips's email address?

Allison Lips's email address is al****@****-id.org

What schools did Allison Lips attend?

Allison Lips attended Rutgers University, Rowan University, Rowan University, Rowan University, Trailhead By Salesforce.

What are some of Allison Lips's interests?

Allison Lips has interest in Comedy, Blogging, Television, Reading, Music, Journalism, Video.

What skills is Allison Lips known for?

Allison Lips has skills like Video Production, Facebook, Television, Social Media, Final Cut Pro, Video, Html5, Cascading Style Sheets, Journalism, Editing, Storytelling, News Writing.

Who are Allison Lips's colleagues?

Allison Lips's colleagues are Taxonomy Team, Brittany Edwards-Bullard, Dee Watson, Cicely Sanabia, Guadalupe Ramirez, Lauri Owens.

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