Allison Vancura Email & Phone Number

Des Moines, IA, US

Lead our team’s creation of custom digital travel content supporting destinations across the country. Collaborate with tourism partners and stakeholders to elevate attractions and opportunities within their respective cities and states, and expose Dotdash Meredith readers to new destinations.

Des Moines, Iowa Area

Create custom digital lifestyle travel content supporting destinations across the country. Collaborate with tourism partners and stakeholders to elevate attractions and opportunities within their respective cities and states, and expose Meredith readers to new destinations. Oversee content creation and strategy across all verticals on the Midwest Living.

Executed content growth initiatives and content projects directly tied to revenue, including sold campaigns and affiliate content for BHG.com. Managed the strategy behind the brand’s digital lifestyle content (primarily beauty, health, wellness, and pets).

Des Moines, Iowa Area

Pitched, wrote, and edited front-of-book home, entertaining, and feature stories for the monthly print magazine, served as the liaison between the print and digital teams, and was the editorial lead on the magazine’s “Firsts” initiative to bring millennial readers into the fold.

Led the digital strategy for all decorating, home improvement, and do-it-yourself content on BHG.com. Generated registration-driving newsletters and tools, partnered with bloggers for branded programs, oversaw the decorating blog, and created videos.

Oversaw the editorial content plan for the home improvement channel, wrote weekly e-newsletters, created registration-driving tools, managed the decorating blog, worked with various print teams to digitize print content, wrote video scripts, and used analytics for SEO research.

Wrote weekly e-newsletters, created content for the home improvement channel, supported our team in designing registration-driving tools, and managed the decorating blog and its contributors.

Des Moines, Iowa Area

In this digital-print hybrid role, I wrote weekly e-newsletters, articles, and galleries for BHG.com’s home channels, produced Storage magazine’s front-of-book stories, and coordinated Web redirects.

Des Moines, Iowa Area

Wrote galleries and articles for the decorating, kitchen, bath, and home improvement channels of BHG.com. Planned and wrote weekly home improvement newsletters. Programmed website channels. Designed downloadable planning and how-to guides for Web users.

Was responsible for the design for both the print and online editions of our capstone magazine. Evaluated art needs and delegated responsibilities to staff designers. Served on the management team for the magazine.

Assisted in generating and executing communication ideas for clients. Engaged in brand building and promotional activities for the agency. Contributed to idea-building sessions with strategic and creative thinking. Prepared digital and printed branding materials for clients. Blogged for the agency's website.

Constructed artwork for clients, including advertisements, brochures, CDs, and posters. Prepared jobs for production in print and web-sharing formats. Contributed to team-facilitated design critiques and social media promotion via Twitter and Facebook.

Bachelor’S Degree, Magazine Journalism

Activities and Societies: Society of Professional Journalists, Delta Gamma, Order of Omega, Dean's List, Recruitment Counselor, Adams.

Bachelor’S Degree, Graphic Design

Society of Professional Journalists, Delta Gamma, Order of Omega, Dean's List, Recruitment Counselor, Adams Academy Leadership Institute.

Study Abroad

Semester abroad in London, England, where I combined courses and a graphic design internship for academic credit toward my undergraduate.