Allison Corson Email & Phone Number

Mountain View, Ca, Us

-Partnered with university decision-makers to share KPIs, monitor performance data, and execute comprehensive marketing plans while proposing new initiatives and strategic projects.-Collaborated with internal teams to drive new learner acquisition via PR, SEO, product, paid ads, email marketing, and social media.-Monitored campaign performance to increase RFI submissions and down-funnel conversions.-Analyzed prospect data and behavior to identify trends and insights to inform acquisition strategies.

Mountain View, Ca, Us

-Composed full funnel engagement, nurturing, and retention email & SMS campaigns.-Developed and maintained an A/B framework to continuously improve campaign performance to acquire degree learners on and off-platform.-Built ad hoc lifecycle marketing campaigns based on the needs of the business as needed.-Increased new learner acquisition by 91% in Q1 2023 through collaboration with cross-functional teams.

Sunnyvale, California, Us

-Assisted in marketing efforts responsible for 61% of 2022 pipeline opportunities. -Analyzed and interpreted results from campaigns and shared findings with key stakeholders.-Executed (B2B & B2C) lifecycle marketing campaigns including content updates for emails & landing pages in HubSpot and coordination of website change requests.

New York, Ny, Us

-Increased new business sales in Northwest territory by 193.9% in 2020.-Produced EdTech nurture campaigns for trialing users to generate new business.-Defined and implemented territory sales plans that strategically built a network of key clients, advocates, and extended market reach in 7 states.

San Mateo (San Francisco Bay Area), Ca, Us

-Generated new leads within strategic school districts by highlighting IXL’s features through targeted email campaigns (70,000 + outreaches). -Created and delivered outbound email campaigns to low penetration territories that resulted in over 300 educator trials and $200,000+ in new business.-Managed inbound leads, qualified prospects, and supported 14 Sales Consultants to generate new business across 22 states.

-Enhanced district-mandated instructional content by revising lesson plans and units.-Team member on board of electing and piloting new English Language Arts curricula.

San Francisco, Ca, Us

-Developed and taught a culturally diverse curriculum following Common Core standards.-Attended and contributed to the development of IEP, SST, and 504 plan meetings.

Bachelor Of Arts - Ba, Child Development

Diploma Of Education, Elementary Education And Teaching

Associate Of Arts - Aa, Elementary Education And Teaching