Director Of Product Marketing
Current
Oct 2024 - Present
AeroLeads people directory · profile
Ali Mcdaniel Email & Phone Number
Global Product Marketing + Commercialization
at
Crayola
1 work email found
@crayola.com
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Global Product Marketing + Commercialization
Location
Easton, Pennsylvania, United States
Who is Ali Mcdaniel? Overview
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Quick answer
Ali Mcdaniel is listed as Global Product Marketing + Commercialization at Crayola, based in Easton, Pennsylvania, United States. AeroLeads shows a work email signal at crayola.com and a matched LinkedIn profile for Ali Mcdaniel.
Ali Mcdaniel previously worked as Director of Product Marketing at Crayola and Senior Manager, Product Marketing at Crayola. Ali Mcdaniel holds Bachelor Of Arts, Strategic & Organizational Communications from Temple University.
Company email context
Email format at Crayola
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{first_initial}{last}@crayola.com
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Profile bio
About Ali Mcdaniel
Global Product Development and Commercialization, Social Media Strategy, Branding and Identity, Media Planning and Analysis, Digital Marketing, Activation & Communications, Customer Retention & Business Development, Public Relations
Listed skills include Social Media Marketing, Social Media, Marketing, Media Planning, and 19 others.
Current workplace
Ali Mcdaniel's current company
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8 roles
Ali Mcdaniel work experience
A career timeline built from the work history available for this profile.
Senior Manager, Product Marketing
Apr 2023 - Dec 2024
Product Manager
Feb 2021 - Apr 2023
Associate Product Manager
- Provide leadership, marketing direction and decision-making for assigned product portfolios.- Develop annual product segment strategic direction and implementation tactical execution of plan; utilizing consumer, customer, pricing, market insights and developing insights.- Analyze data and action to produce risk and opportunities, monthly report and business recommendations.- Collaborate with technical, operations, sales and global teams to drive excellence in execution.- Manage all facets of product, from beginning to end of the product's life cycle. - Collaborate with activation and merchandising teams on promotional brand and product planning.- Present business and strategic plans, portfolio and product launches to management, sales force and customers.
Oct 2015 - Feb 2021
Associate Pr & Social Marketing Manager
- Managed Crayola's social community, including content brand and product strategies and monthly editorial calendars and daily publishing.- Managed analysis and reporting of owned social platforms via monthly reporting and activation recaps.- Liaison between Crayola and Hallmark in creation of risk mitigation strategic social marketing plan.- Managed national product launch event with 100+ blogger and influencer attendees and 1 top-tier celebrity.- Lead agencies during key brand and product selling seasons in PR efforts: desk sides, holiday product showcases, Toy Fair, blogger events, SMTs and influencer campaigns.
Aug 2014 - Oct 2015
Social Media Specialist
- Managed Crayola's voice on social media channels to align with business objectives. - Worked cross-functionally on mitigation plans for brand and product consumer issues.- Wrote Crayola's Social Media Advocacy Policy and managed the advocacy program; trained 100+ employees on its rule and regulations.
Feb 2013 - Jul 2014
Account Planner
- Lead strategic business planning initiatives for global companies in the medical, industrial and CPG industries. - Managed creation, ongoing optimization and analysis of traditional, digital, and social media strategies for agency customers.- Managed cross-functional teams, internally and externally, to achieve customer goals.
Apr 2011 - Feb 2013
Marketing Consultant
Marketing Partners
Supported internal and external sales managers in all marketing aspects, including tradeshow and event management, customer meetings, consumer-facing point of sale, and digital and traditional marketing materials.
Oct 2006 - Apr 2011
1 education record
Ali Mcdaniel education
-
Temple University
FAQ
Frequently asked questions about Ali Mcdaniel
Quick answers generated from the profile data available on this page.
What company does Ali Mcdaniel work for?
Ali Mcdaniel works for Crayola.
What is Ali Mcdaniel's role at Crayola?
Ali Mcdaniel is listed as Global Product Marketing + Commercialization at Crayola.
What is Ali Mcdaniel's email address?
AeroLeads has found 1 work email signal at @crayola.com for Ali Mcdaniel at Crayola.
Where is Ali Mcdaniel based?
Ali Mcdaniel is based in Easton, Pennsylvania, United States while working with Crayola.
What companies has Ali Mcdaniel worked for?
Ali Mcdaniel has worked for Crayola, First Generation, and Marketing Partners.
How can I contact Ali Mcdaniel?
You can use AeroLeads to view verified contact signals for Ali Mcdaniel at Crayola, including work email, phone, and LinkedIn data when available.
What schools did Ali Mcdaniel attend?
Ali Mcdaniel holds Bachelor Of Arts, Strategic & Organizational Communications from Temple University.
What skills is Ali Mcdaniel known for?
Ali Mcdaniel is listed with skills including Social Media Marketing, Social Media, Marketing, Media Planning, Advertising, Public Relations, Marketing Strategy, and Facebook.
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