Allison Sanders Email and Phone Number
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Ahoy-hoy! I'm Allison, a seasoned marketing professional boasting over 20 years of extensive experience in the realm of Marketing Automation. Since 2021, my focus has been devoted to mastering the intricacies of the Braze platform, culminating in the acquisition of three distinguished certifications: Braze Certified Marketer, Braze Certified Administrator, and Partner Led Onboarding (PLO).My professional journey commenced in the early 2000s at a local marketing technology firm, which later evolved into Acoustic (formerly IBM Watson Marketing), a prominent SaaS-based multi-channel digital marketing platform. Throughout my tenure, I have consistently demonstrated a commitment to service excellence, playing a pivotal role in shaping bespoke client onboarding, platform implementations, and strategic consulting services for both Braze and Acoustic.
Covalent Marketing
View- Website:
- covalentmarketing.com
- Employees:
- 9
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Covalent MarketingAtlanta, Ga, Us
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Sr. ConsultantCovalent Marketing Nov 2019 - PresentChicago, Illinois, Us
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Marketing Automation Consultant - FreelanceFreelance - Self Employed Sep 2017 - Nov 2019
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Marketing Automation Specialist, Ibm CommerceIbm Dec 2015 - Sep 2017Armonk, New York, Ny, UsSME and administrator of IBM Marketing Cloud (formerly Silverpop Engage) marketing automation platform for IBM’s lead generation campaigns. Defined enterprise system integration requirements and execution of lead workflow, contact scoring, nurture campaigns, and CRM integrated marketing database across multiple business units in 3 months.Collaboration with campaign management on campaign reporting and optimization. Create innovation in campaign design to improve client journey and lead optimization.Responsible for ongoing system enhancements, process improvements, documentation, problem solving, and maintaining marketing data integrity. -
Senior Product Advisor / Product ConsultantIbm Jan 2012 - Dec 2015Armonk, New York, Ny, UsProvided onboarding and implementation consulting on Silverpop's marketing platform to over 700 midsize and strategic clients. Developed onboarding and packaged consulting plans for Silverpop's Professional Services teams that generate over 1M in bookings annually.Led discovery/scoping calls and created service proposals for the Professional Services team.Guided clients through complex implementations including sophisticated marketing automation, contact scoring, CRM integrations (Salesforce.com, MS Dynamics), Litmus, 3rd party webinar and web analytics packages, Transact, Survey, XML API, Web Tracking, and Unica Campaign.Advised clients on e-marketing best practices such as preference centers, A/B testing, designing for mobile, welcome series, personas/classification, and re-engagement campaigns.
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Senior Technical Implementation Specialist / Client Support SpecialistIbm Aug 2004 - Jan 2012Armonk, New York, Ny, UsPrimary inbound support for self-service and full-service ESP Clients. Duties include answering incoming support calls, troubleshooting client issues, and training clients on usability and best practices.In-depth diagnosis and escalations of engineering and / or product issues. Including recreating the client conditions, evaluating error messages, testing conditions within Marketer or individual application servers (if necessary), and escalating the issue to the correct department. Awarded Silverpop Employee of the Month (September 2005, November 2005, September 2010).
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Technical Account ManagerInterland Jul 2001 - Aug 2004UsSingle point of contact to high-end dedicated, reseller, and major partner customers. Duties span from system administration to being the liaison between the customer and sales, billing, and engineering departments within the company.Performed administration of Unix/Linux and/or Microsoft/IIS based machines in a large multi-domain environment ranging from single dedicated servers to load balanced multi-server solutions. -
Senior Technical Support SpecialistVerso Technologies Jan 2000 - Jul 2001UsPhone support for multiple ISP’s including extensive support of the Ricochet 128k wireless network.Assisting customers with DUN, email, browsing, wireless hardware, DSL and network issues. Handling escalation callbacks and ISP email support.Authored technical support guides / screen shots for Ricochet product line and training materials given to new hires.
Allison Sanders Skills
Allison Sanders Education Details
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Young Harris College -
University Of Georgia - Terry College Of Business
Frequently Asked Questions about Allison Sanders
What company does Allison Sanders work for?
Allison Sanders works for Covalent Marketing
What is Allison Sanders's role at the current company?
Allison Sanders's current role is Marketing Automation & Email Nerd | Solutions Consultant | Braze Guru.
What is Allison Sanders's email address?
Allison Sanders's email address is as****@****ibm.com
What is Allison Sanders's direct phone number?
Allison Sanders's direct phone number is (800) 426*****
What schools did Allison Sanders attend?
Allison Sanders attended Young Harris College, University Of Georgia - Terry College Of Business.
What skills is Allison Sanders known for?
Allison Sanders has skills like Account Management, Salesforce.com, Saas, Solution Selling, Email Marketing, Management, Troubleshooting, Marketing Automation, Product Management, Cloud Computing, Html, Technical Support.
Who are Allison Sanders's colleagues?
Allison Sanders's colleagues are Jessica Ramirez, Jasper Hortillano, Caitlin Collins, Laasya Mamidipalli, Aditya Govardhana, Ryan Kosanic, Emmett Culligan.
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