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Allison J. Snow Email & Phone Number
CMO | Strategy, Marketing, & GTM | Advisor | Driving Growth through Alignment & Customer-Centricity
at
Salacia Go-To-Market Advisory
1 work email found
@portable.com.au
8 phones found area 617, 857, and 206
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
CMO | Strategy, Marketing, & GTM | Advisor | Driving Growth through Alignment & Customer-Centricity
Location
Greater Boston, United States, United States
Company size
Who is Allison J. Snow? Overview
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Quick answer
Allison J. Snow is listed as CMO | Strategy, Marketing, & GTM | Advisor | Driving Growth through Alignment & Customer-Centricity at Salacia Go-To-Market Advisory, a company with 1 employees, based in Greater Boston, United States, United States. AeroLeads shows a work email signal at portable.com.au, phone signal with area code 617, 857, 206, and a matched LinkedIn profile for Allison J. Snow.
Allison J. Snow previously worked as Chief Marketing Officer at Streampoint Solutions and Member of the Board of Advisors at Dos Rx. Allison J. Snow holds Bachelor'S Degree from Boston University.
Company email context
Email format at Salacia Go-To-Market Advisory
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*@portable.com.au
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AeroLeads found 1 current-domain work email signal for Allison J. Snow. Compare company email patterns before reaching out.
Profile bio
About Allison J. Snow
Seasoned marketing executive with 20+ years driving go-to-market strategy and revenue acceleration at companies from from billion-dollar global IT consultancies to nimble private-equity-backed startups.Proven track record of building and leading high-performing teams, mentoring with a focus on critical thinking, problem-solving, sophisticated analysis and business insights, and polished communications that partner masterfully with other functions (product, sales, customer success) to solve complex go-to-market challenges. My philosophy - growth happens when an aligned GTM function works harmoniously to give customers the confidence they need to buy, renew, and advocate. The common threads in my career are 1.) aligning go-to-market teams on ICP, customer insights, competitive environment, market forces, and other GTM fundamentals, 2.) structuring messaging and demand programs that align with customer aspirations with stories that are rooted in product capabilities, and 3.) fortifying marketing’s reputation with deep sales funnel accountability, hands-on sales enablement, and integrated product launches.Highlights: - Full stack B2B marketer. Demonstrated strength and leadership experience in sales enablement, product marketing, revenue marketing, content marketing, and customer marketing as a VP-level practitioner as well as consultant, advisor, and industry analyst (Forrester).- Pre and post sale revenue driver. Expert in leveraging customer, market, and product insights to deliver differentiated, urgent, and defensible value propositions that build reputations, drive new pipeline, and retain and expand existing customer bases. -Sales Velocity Driver: Proven track record of sales acceleration via positioning, messaging, evidence, and narratives that are rooted in the customer experience: the problems that they are trying to solve, the transformations to which they aspire, and the outcomes that they seek to achieve. - Dynamic presenter: Presents with confidence and authority to educate and inspire small and large audiences, from webinars to in-person keynotes, and from analysts to press.Industry Expertise:Management ConsultingArtificial Intelligence & Machine LearningData & AnalyticsCloud/SaaSBiopharma & Life SciencesMedical DevicesHospitals & HealthcareHuman ResourcesHigher Education
Listed skills include Marketing Communications, Marketing, Management, Strategy, and 24 others.
Current workplace
Allison J. Snow's current company
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Salacia Go-To-Market Advisory
Employees
1
AeroLeads page
20 roles
Allison J. Snow work experience
A career timeline built from the work history available for this profile.
Chief Marketing Officer
Current
Jul 2024 - Present
Member Of The Board Of Advisors
Current
Jul 2024 - Present
Founder And Managing Director
Current
Salacia Go-To-Market Advisory
Salacia helps CMOs develop their company’s unique and bold point of view. We build an editorial strategy that integrates this perspective with product capabilities, customer insights, and competitive context. Additionally, we align internal partners on positioning, messaging, and differentiators.
Jun 2024 - Present
Member Of The Board Of Advisors
CurrentAyuda Health is a health tech company that supports people living with chronic diseases with tools that support medication adherence and lifestyle modifications. My focus as an advisor is project launch support and business growth counsel.
Mar 2024 - Present
Member Of The Board Of Advisors
CurrentZero Net Energy Homes is a green technology company that reduces energy demand of new and existing homes with renewable and efficient tech. My focus as an advisor is product refinement and marketing.
Mar 2024 - Present
Member Of The Board Of Advisors
CurrentRipeMetrics is a SaaS company that helps retailers increase sales with a superior solution for marketing, loyalty, and customer service. My focus as an advisor is building repeatable sales, marketing, and customer experience processes for predictable growth and providing guidance on scaling the company.
Mar 2024 - Present
Vice President, Strategic Marketing Consulting And Chief Analyst
Recruited by CEO to apply product marketing and product management expertise to the development of innovative consulting products, differentiated thought leadership, and enhanced service line revenue at B2B revenue marketing consultancy.- Enhanced and protected service line revenue through effective sales and P&L management.- Designed innovative consulting.
Apr 2023 - Dec 2023
Vice President, Product Marketing
Recruited to lead product and customer marketing at Bizzabo, the leading event tech platform for B2B event pros. Reporting directly to the CMO, I led global product marketing which consisted of three teams (product marketing plus solutions marketing and customer marketing) that supported go-to-market efforts including strategic positioning, messaging.
Aug 2021 - Dec 2022
Vice President, Customer Marketing
Strategic architect for marketing-led customer-facing selling system. Lead teams to design upsell campaigns and product launches, including positioning, content strategy, and orchestration resulting in pipeline, newly identified C-suite buyers, revitalized opportunities, and accelerated deals
Oct 2020 - Aug 2021
Vice President, Demand Generation And Customer Marketing
Recruited to engage qualified audiences (prospect and customers) and convert them to pipeline and revenue by creating and activating data-driven strategic marketing plans that drive growth. Introduced strategic messaging framework to map content goals and requirements in the context of prospect attributes like vertical, persona, and buy cycle.
Oct 2019 - Oct 2020
Senior Analyst, B2B Customer Insights & Analytics
Consulted to B2B/B2B2C customer insights pros on applying analytics and artificial intelligence (AI) to revenue and differentiating customer experiences. Counseled vendors on product roadmap and product marketing.
Feb 2018 - Oct 2019
Senior Analyst, B2B Marketing
Consulted to B2B marketing pros on predictive analytics, account-based marketing (ABM) and measurement strategies. Counseled vendor firms on product roadmap, product marketing, and messaging.
Mar 2016 - Feb 2018
Director, Revenue Marketing
Sep 2015 - Mar 2016
Manager, Marketing Programs
Jun 2014 - Sep 2015
Director Of Marketing
Recruited to build corporate marketing function for a national centralized application service (CAS) graduate-level admission software solution.
Jul 2013 - Jun 2014
Director Of Marketing
Recruited to define and execute customer acquisition programs for planned-giving software.
Jan 2008 - Jul 2013
Marketing Manager, Us Programs
Promoted to direct an 8-person team to lead MarComm for a billion-dollar global IT consulting firm.
Jan 2007 - Jan 2008
Sales Enablement Manager
Dec 2006 - Jan 2007
Assistant To The Ceo
Jan 2005 - Dec 2006
2 education records
Allison J. Snow education
Bachelor'S Degree
Boston University
Master'S Of Business Administration, Marketing
Simmons University
FAQ
Frequently asked questions about Allison J. Snow
Quick answers generated from the profile data available on this page.
What company does Allison J. Snow work for?
Allison J. Snow works for Salacia Go-To-Market Advisory.
What is Allison J. Snow's role at Salacia Go-To-Market Advisory?
Allison J. Snow is listed as CMO | Strategy, Marketing, & GTM | Advisor | Driving Growth through Alignment & Customer-Centricity at Salacia Go-To-Market Advisory.
What is Allison J. Snow's email address?
AeroLeads has found 1 work email signal at @portable.com.au for Allison J. Snow at Salacia Go-To-Market Advisory.
What is Allison J. Snow's phone number?
AeroLeads has found 8 phone signal(s) with area code 617, 857, 206 for Allison J. Snow at Salacia Go-To-Market Advisory.
Where is Allison J. Snow based?
Allison J. Snow is based in Greater Boston, United States, United States while working with Salacia Go-To-Market Advisory.
What companies has Allison J. Snow worked for?
Allison J. Snow has worked for Salacia Go-To-Market Advisory, Streampoint Solutions, Dos Rx, Ayuda Health, and Zero Net Energy Homes.
How can I contact Allison J. Snow?
You can use AeroLeads to view verified contact signals for Allison J. Snow at Salacia Go-To-Market Advisory, including work email, phone, and LinkedIn data when available.
What schools did Allison J. Snow attend?
Allison J. Snow holds Bachelor'S Degree from Boston University.
What skills is Allison J. Snow known for?
Allison J. Snow is listed with skills including Marketing Communications, Marketing, Management, Strategy, Leadership, Program Management, Crm, and Direct Marketing.
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