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Allison Urffer, Mba Email & Phone Number

Director, Marketing Data Intelligence at Geisinger
Location: Harrisburg, Pennsylvania, United States 12 work roles 2 schools
1 work email found @geisinger.org 3 phones found area 717 and 142 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 3 phones

Work email a****@geisinger.org
Direct phone (717) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Geisinger
Role
Director, Marketing Data Intelligence
Location
Harrisburg, Pennsylvania, United States
Company size
1 employees

Who is Allison Urffer, Mba? Overview

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Quick answer

Allison Urffer, Mba is listed as Director, Marketing Data Intelligence at Geisinger, a company with 1 employees, based in Harrisburg, Pennsylvania, United States. AeroLeads shows a work email signal at geisinger.org, phone signal with area code 717, 142, and a matched LinkedIn profile for Allison Urffer, Mba.

Allison Urffer, Mba previously worked as Marketing Research & Analytics Manager at Geisinger and Senior Marketing & Research Analyst at Geisinger. Allison Urffer, Mba holds Master Of Business Administration (M.B.A.), Business Analytics from University Of Maryland.

Company email context

Email format at Geisinger

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*@geisinger.org
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AeroLeads found 1 current-domain work email signal for Allison Urffer, Mba. Compare company email patterns before reaching out.

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Profile bio

About Allison Urffer, Mba

Data story teller with a passion for outdoor adventures.

Listed skills include Digital Marketing, E Commerce, Google Analytics, Email Marketing, and 21 others.

Current workplace

Allison Urffer, Mba's current company

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Geisinger
Geisinger
Director, Marketing Data Intelligence
Website
thehealthplan.com
Employees
1
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Company profile
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12 roles

Allison Urffer, Mba work experience

A career timeline built from the work history available for this profile.

Director, Marketing Data Intelligence

Current
Geisinger

Danville, Pa., US

Jul 2022 - Present

Marketing Research & Analytics Manager

Geisinger

Danville, Pa., US

  • Implementation lead and owner of the Datorama reporting suite
  • Established Business Requirements Documents for various teams to utilize when building dashboards and/or reports for allclinical and health plan areas of the business
  • Manages all stakeholder requests for reporting and measurement strategy
  • Responsible for the team that blends various data sets to tell a story for leadership and guide strategy
  • Leads a team of three to support Marketing & Communications data informed strategies
Jan 2020 - Jul 2022

Senior Marketing & Research Analyst

Geisinger

Danville, Pa., US

May 2019 - Jan 2020

Marketing Analytics Consultant

Geisinger

Danville, Pa., US

Jan 2019 - May 2019

Analyst

Wild Fig Data

I serve as the bridge between Pavone Marketing Group and Wildfig Data. I translate agency marketing needs to data requests from our database administrators and data scientists. In addition to being a liaison, I manage daily social media, website, SEO, and retargeting dashboards for our agency clients. I am also trained at looking for anomalies and.

Jun 2017 - Jan 2020

Resource Development

Ywca Of Greater Harrisburg

Harrisburg, PA, US

While in graduate school, I worked part time in the resource development department at the YWCA. My duties included: social media management, targeted ad management, InDesign materials when requested, assisting with event coordination and management, and website management.

Feb 2017 - Jun 2017

Ecommerce Website Manager

Bambeco
  • Project Manager for any changes or enhancements to www.bambeco.com
  • Manages relationship with bambeco’s platform provider
  • Manages relationship with digital marketing agencies
  • Creator and manager of all testing that occurs on website
  • Monitors digital marketing efforts and tracks via sales and engagement reports
  • Monitors overall technical health and performance of website
Aug 2014 - Nov 2015

Ecommerce Manager

Bluemercury

Washington, District Of Columbia, US

  • Managed vendor relationships
  • Managed inventory and stock on web
  • Worked on cleaning up website and redesign into a more user friendly site
  • Managed email campaigns by creating a concept calendar including product mix
  • Buyer for web
  • Site maintenance
Mar 2014 - Jun 2014

Associate Project Manager

Smartbrief

New York, NY, US

I ran point on some projects related to our website. Projects include redesigns, A/B testing, and content management systems. I moved over to the Product team in January 2014 by taking on more responsibilities. I continued to input content on our website via Drupal CMS, track subscriber growth via www.smartbrief.com, and monitor traffic with Google.

Jan 2014 - Mar 2014

Marketing Associate

Smartbrief

New York, NY, US

I was a part of the marketing team at SmartBrief. I was focused on maintaining SmartBrief's website through an open source content management system (Drupal). I also worked on the team that was tasked to redesign SmartBrief's new website (launched April 2013). While maintaining the website, I tracked subscriber growth via www.smartbrief.com through Google.

Jan 2013 - Jan 2014

Web Development Specialist

Fenner Drives

Lititz, PA, US

I played a major marketing role in developing Fenner Drives' new e-commerce website which launched in October 2012. I developed all of the content, was sole owner of the Content Management System using XStandard WYSIWYG HTML editor, and created market segments of products. Monitoring Google Analytics was a daily task of mine and I was also the webmaster.

Mar 2011 - Jan 2013

Marketing Internship

Pennsylvania Tavern Association

Recruited new members through phone salesHelped create mailings and newsletters for current and potential membersReported to Executive Director daily

Jun 2010 - Sep 2010
Team & coworkers

Colleagues at Geisinger

Other employees you can reach at thehealthplan.com. View company contacts for 1 employees →

GM Gallahad Mallery Gallahad Mallery Colleague at GeisingerUnited States, United States View → GP Geneva Pyers Geneva Pyers Colleague at GeisingerCharlotte Metro, United States, United States View → TF Taylor Fay Taylor Fay Colleague at GeisingerDallas-Fort Worth Metroplex, United States, United States View → KR Kyle Retterer Kyle Retterer Colleague at GeisingerRockville, Maryland, United States, United States View → WH William Haren William Haren Colleague at GeisingerChambersburg, Pennsylvania, United States, United States View → LF Lindsey Ford Dnp, Rn, Npd-Bc Lindsey Ford Dnp, Rn, Npd-Bc Colleague at GeisingerGreater Scranton Area, United States, United States View → WS Wayne Saxton Wayne Saxton Colleague at GeisingerHarrisburg, Pennsylvania, United States, United States View → JC Jennifer Chapman Jennifer Chapman Colleague at GeisingerHughesville, Pennsylvania, United States, United States View → MS Mike Shepherd Md, Cpa, Mba Mike Shepherd Md, Cpa, Mba Colleague at GeisingerMount Pleasant, South Carolina, United States, United States View → ES Erin Schaffner Erin Schaffner Colleague at GeisingerElizabethville, Pennsylvania, United States, United States View →
2 education records

Allison Urffer, Mba education

Master Of Business Administration (M.B.A.), Business Analytics

University Of Maryland

Bachelor Of Science, Marketing

Penn State University
FAQ

Frequently asked questions about Allison Urffer, Mba

Quick answers generated from the profile data available on this page.

What company does Allison Urffer, Mba work for?

Allison Urffer, Mba works for Geisinger.

What is Allison Urffer, Mba's role at Geisinger?

Allison Urffer, Mba is listed as Director, Marketing Data Intelligence at Geisinger.

What is Allison Urffer, Mba's email address?

AeroLeads has found 1 work email signal at @geisinger.org for Allison Urffer, Mba at Geisinger.

What is Allison Urffer, Mba's phone number?

AeroLeads has found 3 phone signal(s) with area code 717, 142 for Allison Urffer, Mba at Geisinger.

Where is Allison Urffer, Mba based?

Allison Urffer, Mba is based in Harrisburg, Pennsylvania, United States while working with Geisinger.

What companies has Allison Urffer, Mba worked for?

Allison Urffer, Mba has worked for Geisinger, Wild Fig Data, Ywca Of Greater Harrisburg, Bambeco, and Bluemercury.

Who are Allison Urffer, Mba's colleagues at Geisinger?

Allison Urffer, Mba's colleagues at Geisinger include Gallahad Mallery, Geneva Pyers, Taylor Fay, Kyle Retterer, and William Haren.

How can I contact Allison Urffer, Mba?

You can use AeroLeads to view verified contact signals for Allison Urffer, Mba at Geisinger, including work email, phone, and LinkedIn data when available.

What schools did Allison Urffer, Mba attend?

Allison Urffer, Mba holds Master Of Business Administration (M.B.A.), Business Analytics from University Of Maryland.

What skills is Allison Urffer, Mba known for?

Allison Urffer, Mba is listed with skills including Digital Marketing, E Commerce, Google Analytics, Email Marketing, Social Media, Cms, Online Marketing, and Marketing.

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